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Dress for Success: Interviewing 101
Do your members know how to make a great first impression at a job interview? Use this presentation and guided narration from Men's Wearhouse in your classroom

Earning DECA Glass: Prepared Events
Previous ICDC competitive events winners share their thoughts and insights on DECA's prepared events. Discover tips and tricks to help you prepare for your quest for DECA glass in Business Operations Research, Project Management, Entrepreneurship, Integrated Marketing Campaign and Professing Selling & Consulting Events.

Case Study of the Week: Online Reviews to Boost a Ghost Tour
You are to assume the role of the owner of Gullet City Ghost Tours, a walking tour for residents and tourists visiting Gullet City. Your business partner wants you to determine how the business can solicit online reviews from customers for use in marketing.

The #DECAATTProject Provides Creative Mentorship Opportunities
As the #DECAATTProject entered its seventh year, no one could have imagined the challenges the school year would present. But DECA members across the country sprang into action to really show us what it means to take DECA to the #NextLevel.

‘Tis The Season to Deck Out Your SBE
With the holidays right around the corner, there are many ways to boost School-based Enterprise (SBE) sales while still engaging with your customers. Below are a few things that Blue Blaze Café has done over the years and new activities for 2021 to continue expanding our customer base.

How to Build a Resume That Will Land Your Dream Internship
Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Gain Career Experience with Job Shadowing Opportunities
Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

Tips for Finding Your Fit
Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week: Designing Employee Service Anniversaries
You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Powerful Presentations: Tips + Tricks
Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

Maximizing Your Campus Visit Experience
"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

Complete Guide to College Visits
Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

Top Tips for Socially-distant Membership Recruitment
Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

The Power of the Diamond
Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Cultivate Your Chapter’s Culture
2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Discover Your DECA Leadership Style
There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Influence with Informal Leadership
While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.

DECA Members Raise $7,000 Through the MDA Muscle Corp Program
DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.

Mountain View High School Virtual Recruitment
Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

10 Ideas for Collegiate DECA Freshman Recruitment
Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

How to Raise Your Membership to the #NextLevel
As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.
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Compete in the DECA Stock Market Game
DECA members are invited to participate in the DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Be The One with Back-to-School Resources for Your Chapter
Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Watch Now: DECA's 2024-2025 Membership Video
Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Discover More About Puerto Rico DECA
DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.

Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.