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Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Chapter Strategy

SBE Chapter Certification Guidelines Available Now

Aug 22, 2022

The chapter certification guidelines and competition guidelines for the 2022-2023 school year are now available.

DECA News

Intuit Empowers Students to Make a Positive Impact in Their Communities

Aug 22, 2022

When they signed up for Intuit’s Social Innovation Challenge, Sofia Broughman, Fluorine Tutelman and Sophia Bustos were prompted to think of ways to support underrepresented minority entrepreneurs and business owners.

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

One DECA: August 2022

Aug 12, 2022

Check out what you missed on the August 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Chapter Strategy

You're Invited! Join Monthly #OneDECA Calls

Aug 8, 2022

Beginning in August, all high school members are welcome to join monthly #OneDECA Calls where members have the opportunity to learn, collaborate and unite as part of the DECA community.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

DECA News

DECA's 2021-2022 School-based Enterprise Individual Certifications

Jun 10, 2022

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Career Insights

Super Bowl Ads: Is It Worth It?

Feb 1, 2021

The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!

Chapter Strategy

I <3 DECA (and Fundraising Too!)

Feb 1, 2021

As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!

Chapter Strategy

5 Ideas for Your Collegiate DECA Spring Recruitment

Jan 20, 2021

A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!

Chapter Strategy

How to Use TikTok for Your Chapter

Jan 19, 2021

Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!

Chapter Strategy

Cultivate Chapter Success Using the Three C's

Jan 19, 2021

Have you ever wondered how to take your collegiate DECA chapter to the #NextLevel? This article discusses implementing the Three C's to help your chapter thrive!

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!

Chapter Strategy

Take Your Leadership Passport to the Next Level

Jan 13, 2021

Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.

Career Insights

DECA Direct Magazine: Marketing Trends

Jan 12, 2021

The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Marketing Your Chapter in the New Year

Jan 12, 2021

Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Compete

The Art of Storytelling

Jan 12, 2021

Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Most Recent Articles

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Spotlights

JWU Takes on ENGAGE

Dec 4, 2023

It’s beneficial to get involved in National Student Organizations (NSOs) as it helps provide you with networking, job and professional development opportunities. Joining JWU DECA has allowed me to expand my résumé in ways that I didn’t think were possible.

Case Study of the Week

Case Study of the Week: Benefits and Risks of Opening a Business Line of Credit

Dec 4, 2023

Step into the role of a small business advisor. A small business owner has asked for information about the benefits and risks of opening a business line of credit and other forms of financial assistance.

Chapter Strategy

Unleashing Your Potential During Winter Break

Dec 1, 2023

Want to make the most out of your break but not sure how? Here are the top six things to put on your to-do list as you take time off to gain the skills and preparation you need throughout the year!

Compete

Competition Power Moves: Mastering Body Language

Dec 1, 2023

Effective body language can enhance your message, captivate your audience and leave a lasting impression. Let's explore the importance of proper body language when presenting and review pro tips to excel in DECA competition.

Chapter Strategy

DECA Scholarships: Your Path to Success

Dec 1, 2023

Applying for DECA scholarships is about more than just filling out forms and meeting requirements. In this article, we'll explore DECA scholarships from a different perspective, uncovering aspects people often overlook and touching on DECA’s various scholarships.

Leadership

Nurturing Leadership Legacies: Mentoring the Next Generation of Leaders

Dec 1, 2023

Leadership is not just about achieving personal success; it's about leaving a lasting impact on those who follow in your footsteps. This article will explore the importance of mentoring as a leadership legacy and discuss practical ways to implement effective mentoring practices.

Chapter Strategy

‘Tis The Holiday Season

Dec 1, 2023

As we slowly wrap up the year and reflect on everything we have accomplished, it is finally time to kick back and have some fun holiday celebrations in our chapters. In this article, check out some ways to make your next chapter meeting more festive!

Chapter Strategy

Celebrating Professional Relationships

Dec 1, 2023

Expressing gratitude to advisors during the holiday season is a thoughtful way to recognize their dedication, strengthen relationships, boost morale and contribute to a positive educational environment.

DECA News

From Click to Cart: Shop DECA Behind The Scenes

Dec 1, 2023

How often do you wear DECA merch? If you’re like most members, the DECA diamond is a staple in your wardrobe. Keep reading if you’ve ever been curious about how your favorite shirt, water bottle or sling pack makes its way from concept to your front door!

Conferences

7 Ways to Prepare for Your Association’s Conference

Dec 1, 2023

Whether you're a DECA rookie or rolling in for the fourth time, it's prime time to up your success game. Navigating a conference takes preparation, so let's dive into some things to remember as you gear up for the upcoming event hosted by your Association.

Leadership

Stepping Up to Lead in DECA

Dec 1, 2023

Why should you lead in DECA? Unlock your potential and learn about leadership roles in DECA here. Explore all kinds of DECA leadership and your opportunities to get involved.

Chapter Strategy

Member Engagement: Preparing for a New Year

Dec 1, 2023

Now that it’s December, it’s time for our advisors, members and officer teams to start preparing for competition season. With the academic year of 2023-2024 halfway through, here’s a list of ideas for member engagement and what to consider planning for.