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Quick Guide to Virtual Chapter Meetings
Virtual meeting platforms have become a prominent form of communication between family, friends and businesses and many of these tools are here to stay. Being prepared to host or participate in a virtual meeting will allow you to stand out and make a great impression.
3 Fundraising Ideas for Fall
It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.
10 Tips for Your Social Media and How to Apply It to Your SBE
Social media has become an essential tool in business. It is how businesses are building their brand and their online communities. The root goal behind why businesses build their online presence? The main goal is to make sales and build a customer base. So how do you get started to apply this to your own business or school-based enterprise? Here are 10 tips to get you started.
Video Call Tips and Tricks
Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.
Take Your Community Service to the Next Level with Lead4Change
The Lead4Change Leadership programs offer numerous benefits for students. An independent research study found that participating in Lead4Change contributed to significant growth in areas such as leadership skills (60% of students improved), respect for others (54%) and ambition and innovation (53%). Teachers can have equally transformative experiences.
A Quick Guide to Understanding Servant Leadership
The concept of leadership has been around since the days of Aristotle and Plato and has evolved countless times throughout the centuries. But in 1970, a new theory emerged. Developed by Robert Greenleaf, servant leadership is the idea that empowered leaders serve their followers and to enable them to live and work to their full potential.
The Ethics of Leadership
Ethical leaders exist in all walks of life. They are the individuals who step forward when crises occur, come to the rescue of others and generally do what's right—no matter what. Anyone can talk the talk, but can they walk the walk? In today's high-visibility, social world, more people are taking note of leaders’ behavior and holding them accountable.
DECA Direct Magazine: Next Level Leadership
A new school year brings new chances to elevate your leadership to the next level. Discover fresh ideas to enhance your chapter and become a leader worth following in your school, community and beyond.
The Next Level is Inclusion
It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?
Top Tips for Socially-distant Membership Recruitment
Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.
The Power of the Diamond
Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?
Cultivate Your Chapter’s Culture
2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.
DECA Direct Magazine: What Comes Next?
As another year in DECA nears its end, it’s time to look forward to what comes next! Whether you’re preparing for college, seeking internships or getting ready to start your career, you’ll find the resources you need to stand out from the crowd.
Congratulations to the 2020-2021 Collegiate DECA Recognition Award Recipients
DECA Inc. announces the recipients of the 2020-2021 Collegiate DECA Recognition Awards.
Case Study of the Week: Laney Bee's Customer Service Send-off to the Competition
A rival store in the area will be closing its doors soon and the Laney Bee district manager decided that your store location will honor a rival company’s gift cards for 30-days.
Collegiate DECA 2020-2021 Leadership Passport Program Recipients
Congratulations to the 2020-2021 Collegiate DECA Leadership Passport Program recipients!
10 of the Most Influential Businesswomen of 2020
In celebration of Women’s History Month, we explore the top 10 most influential businesswomen from 2020.
5 Business and Leadership Books That Should Be on Your List
Throughout my academic career, I have found that a good book is hard to beat. I can honestly say that certain books have even changed my life—everything from basic tasks such as how I make my bed, to greater things like the way I think and process information.
3 Creative Ways to Recognize Your Chapter’s Competitive Event Finalists
Association conference season is in full swing and we all know what that means… it’s DECA Glass season! To take competitive event finalist recognition to the #NextLevel this year, we have to think outside of the box. Here are three ways that your chapter can get creative to do just that!
Coral Glades DECA Benefits Good Karma Pet Rescue
Coral Glades DECA members hosted a donation drive to collect supplies for the animal rescue organization, Good Karma Pet Rescue.
Maximizing a Telethon Moment for Brand Awareness, Partner Activation and Cause Raising
MDA shares a special look at how a moment like the MDA Telethon can help lift up a brand, bolster fundraising and cause raising, and the importance that partners like DECA play in the success of MDA’s mission.
Super Bowl Ads: Is It Worth It?
The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!
I <3 DECA (and Fundraising Too!)
As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!
5 Ideas for Your Collegiate DECA Spring Recruitment
A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!
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Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.
Be The One with Back-to-School Resources for Your Chapter
Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.
DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.
Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.
The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.
Watch Now: DECA's 2024-2025 Membership Video
Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.
Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.
Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!
Discover More About Puerto Rico DECA
DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.
Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.
Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.
Summer of DECA Quest with Syosset DECA
This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.
