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Personal Brand Power: The Exclusive Guide to Self-Marketing
In this article, learn about the importance of self-marketing and gain insights into cultivating a strong personal brand through a unique and interactive workshop created by Iowa DECA.

Case Study of the Week: Benefits and Risks of Opening a Business Line of Credit
Step into the role of a small business advisor. A small business owner has asked for information about the benefits and risks of opening a business line of credit and other forms of financial assistance.

Competition Power Moves: Mastering Body Language
Effective body language can enhance your message, captivate your audience and leave a lasting impression. Let's explore the importance of proper body language when presenting and review pro tips to excel in DECA competition.

Celebrating Professional Relationships
Expressing gratitude to advisors during the holiday season is a thoughtful way to recognize their dedication, strengthen relationships, boost morale and contribute to a positive educational environment.

From Click to Cart: Shop DECA Behind The Scenes
How often do you wear DECA merch? If you’re like most members, the DECA diamond is a staple in your wardrobe. Keep reading if you’ve ever been curious about how your favorite shirt, water bottle or sling pack makes its way from concept to your front door!

7 Ways to Prepare for Your Association’s Conference
Whether you're a DECA rookie or rolling in for the fourth time, it's prime time to up your success game. Navigating a conference takes preparation, so let's dive into some things to remember as you gear up for the upcoming event hosted by your Association.

Stepping Up to Lead in DECA
Why should you lead in DECA? Unlock your potential and learn about leadership roles in DECA here. Explore all kinds of DECA leadership and your opportunities to get involved.

Member Engagement: Preparing for a New Year
Now that it’s December, it’s time for our advisors, members and officer teams to start preparing for competition season. With the academic year of 2023-2024 halfway through, here’s a list of ideas for member engagement and what to consider planning for.

The Ultimate DECA Power Trip: Do We Have a DECA Deal?
'Do We Have a DECA Deal?' isn't just a game - it's a catalyst for innovation, pushing members to think on their feet and unleash creativity. Envision unsellable items, transform negatives into positives and compete in a tournament-style challenge. Are you ready to discover untapped potential?

How Decatur DECA is Empowering Future Leaders through The Career Club
After recognizing the lackluster college and career readiness program offered at Decatur, three officers decided to create The Career Club, an all-in-one career exploration database and community that aims to provide students with tactical resources and mentorship to take charge of their futures!

The Ultimate DECA Power Trip: Not a Problem
Kentucky DECA hosted a workshop called “Not A Problem.” Participants were split into teams and given a silly marketing problem to solve. Then, team members brainstormed a sales pitch with which to convince our panel of judges that their idea would thrive in the market.

Case Study of the Week: Determining Depreciation
Step into the role of an accountant for Part-Time Ski, a jet ski rental company located lakeside. The owner of the company wants you to determine depreciation of a piece of inventory and minimum required selling price.

Mayville State University DECA Finds Ways to Give Back During COVID-19
Mayville State University DECA finds ways to connect with the community through volunteering, even in the midst of a global pandemic.

100 Ideas from Collegiate DECA's Engage Conference
Check out these 100 member-generated ideas and best practices to help boost your chapter's community involvement, competition preparation, fundraising strategies and member engagement.

Collegiate DECA 2021 Virtual Case Simulation Competition Winners
Nearly 90 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Explore Holiday Trends: Consumers Shop Sooner, Spend More
The National Retail Federation says this holiday season will have consumers shopping sooner and spending more – emphasizing the deep impact that retail has on the overall economy and highlighting the career opportunities in the industry.

Case Study of the Week: Generational Marketing at Pottery Place
You are the owner of the small business Pottery Palace. Since the business opened one year ago, you have noticed that the majority of customers are females, age 25-55 years old. While you appreciate your customers, you feel that Pottery Palace is missing out on the large population of senior citizens in the area.

Case Study of the Week: A National Chain Makes Plans for a Rural Location
You are to assume the role of district operations manager for Go-Mart. The district vice president has asked you to determine which brand of Go-Mart retail store is best for a new rural location.

How to Craft a Stand-Out Cover Letter
A cover letter is an appetizer before the main course—your resume. Like any good appetizer, it gets you excited for what is coming next!

4 Essentials for Planning Your Future Career
Regardless of what field you want to pursue a career in, there are four essential elements that need to be part of your plan.

How to Land a Dream Career in the Apartment Industry
Don't roll the dice when it comes to discovering a dynamic and rewarding career! Once considered a best-kept career secret, DECA has helped increase awareness and promote the apartment industry as one that offers a “career of choice”, not of chance.

Minnesota DECA Is Back 2 Business
Minnesota DECA is "Back 2 Business" as they kicked off their first in-person conference at the beginning of November.

Collaborating with Other Chapters
Learning to collaborate with others is a fundamental skill that is useful in both DECA and the real world. So why not start collaborating with other chapters? By partnering with others, chapters can increase their members' skills, share best practices and better prepare for competition.

Case Study of the Week: Financial Planning for the Future
You are to assume the role of a financial counselor at Ready Financial Planning, a company that provides financial services for members of the community. A client has asked for your help in determining how to best act now to secure a financially sound future.
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‘Tis The Season to Deck Out Your SBE
With the holidays right around the corner, there are many ways to boost School-based Enterprise (SBE) sales while still engaging with your customers. Below are a few things that Blue Blaze Café has done over the years and new activities for 2021 to continue expanding our customer base.

How to Build a Resume That Will Land Your Dream Internship
Constructing a resume that highlights your strengths to make you stand out as the best candidate may seem challenging. Here are a few tips to make the resume-building process easier.

Gain Career Experience with Job Shadowing Opportunities
Setting up job shadows for your chapter’s members will provide them with priceless opportunities to increase professional development, gain insight on future career options, increase familiarity with the industry of their competitive event and maximize their momentum!

Tips for Finding Your Fit
Planning for college can be both scary and exciting. Use these tips to push your college research further and find the best college for you.

Case Study of the Week: Designing Employee Service Anniversaries
You are the chief human resources officer for Salutations, a company that designs, prints, and markets greeting cards and stationery. Salutations has been in business for eight years and has 200 employees, including 175 full-time employees and 25 part-time employees.

Powerful Presentations: Tips + Tricks
Speaking in public is a skill that will help you in your personal, academic and professional life. This session will teach you the basics of body language, using your voice and crafting the perfect message to make sure you make the most of your presentations.

Maximizing Your Campus Visit Experience
"Is there truly a best time to visit college campuses? What are my options if I can’t visit campuses in person? I don’t even know which questions to ask when I’m on a college tour!” Three college admissions professionals are here to help you answer these questions and more as you navigate your college visit plan.

Complete Guide to College Visits
Choosing the right college is a defining moment in your life. But how do you find the right fit? Visiting a college in person gets you one step closer to selecting the perfect college for you. You’ll get to experience on-campus student life, meet with faculty, chat with current students and get all your questions answered by admission staff.

3 Ways to Get the Most Out of DECA Month
November is here, and that means it's time for DECA Month! Here are three ways to get the most out of your DECA experience in November.

2021 DECA Pumpkin Contest Winners
Congratulations to the winners of DECA's Annual Pumpkin Contest! This year's contest had an impressive 565+ submissions from members all across the DECA world. The selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

3 Steps to Win DECA Glass in Your Prepared Event
Wining DECA Glass is every competitor’s goal. Here’s how to achieve your goal in a prepared event.

Discover DECA+
Introducing an all-new portal to help DECA members explore careers and prepare for competition.