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Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 28, 2025

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Chapter Strategy

Why Advocating for CTE and DECA Matters

Jan 21, 2025

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

DECA News

Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners

Jan 21, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

DECA News

Congratulations to the DECA Stock Market Game 2025 ICDC Qualifiers

Jan 21, 2025

DECA Inc. is pleased to announce the 2025 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

Bridging Generations: My Journey with DECA as a Collegiate Member and Parent

Jan 17, 2025

Through DECA, I've gained valuable business skills as an adult student and deepened my connection with my son as we navigate our educational journeys together.

Spotlights

DECA Alumni Spotlight: Gautam Ajjarapu

Jan 17, 2025

DECA alumni are more than just former members—they are changemakers, innovators and leaders in their careers. In this article meet Gautam Ajjarapu, an alumni recently featured in the Forbes 30 Under 30 Class of 2025 for his work helping financial institutions worldwide.

DECA News

Congratulations to the IE University Policy Dilemma Simulation Challenge 2024-2025 Winners

Jan 16, 2025

IE University and DECA are thrilled to announce the winners of the Policy Dilemma Simulation Challenge!

College Success

Where to Attend? How to Make Your College Decision

Jan 15, 2025

Making the right decision on where to attend college is important. You will consider the right “fit” for your academic, career and social goals. All while keeping motivated during your senior year of high school.

Case Study of the Week

Case Study of the Week: Great Success leads to Big Decisions

Apr 4, 2022

You are to assume the role of an entrepreneur that has created a line of all-natural hair care products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products and decide which is the best sales channel for the company to reach the target market.

Conferences

Marriott's Apoorva Gandhi to Keynote Collegiate DECA ICDC 2022

Apr 1, 2022

DECA is pleased to announce Apoorva Gandhi, Vice President, Senior Vice President, Multicultural Affairs, Social Impact and Business Councils at Marriott International, Inc., will deliver the keynote during the 2022 Collegiate DECA International Career Development Conference Grand Opening Session.

Leadership

4 Steps to Better Budgeting

Apr 1, 2022

‍“Where did all my money go!?” If you find yourself asking that question at the end of every month or in the days before your next paycheck, it’s time to get your budget in shape. Don’t have a budget? No problem! It’s easy to get started.

Case Study of the Week

Case Study of the Week: Promoting Unique Service to Traveling Families

Mar 28, 2022

You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.

DECA News

Congratulations to DECA's 2021-2022 Scholarship Recipients

Mar 22, 2022

DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: A Dilemma in the Produce Department

Mar 21, 2022

You are to assume the role of director of produce operations for City Foods, a regional grocery store chain with 50 locations. The vice president of merchandising has asked you to analyze a produce vendor and determine whether or not the chain should continue to sell its products.

Case Study of the Week

Case Study of the Week: Value the Customer Before the Coin

Mar 14, 2022

You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Case Study of the Week

Case Study of the Week: Mattress Company Adds to the Product Mix

Mar 7, 2022

You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.

DECA News

Collegiate DECA 2021-2022 Leadership Passport Program Recipients

Mar 1, 2022

Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!

Career Insights

Residential Property Management: Success Starts Here

Mar 1, 2022

With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!

Case Study of the Week

Case Study of the Week: Best Practices in Collecting Employee Feedback

Feb 28, 2022

You are to assume the role of the human resources specialist for Middle Town Hospital. The president of the hospital has asked you to determine an effective method to collect employee feedback.

Case Study of the Week

Case Study of the Week: Maintaining Customer Service During Peak Times

Feb 21, 2022

You are the general manager of Waterfront Inn, a hotel property located in a popular beach town. The owner of the Waterfront Inn is concerned about the overwhelming nature of guest check-in.

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Conferences

Previous Collegiate DECA ICDC Competitive Event Winners

Jun 1, 2021

Congratulations to the competitive event top performers from past Collegiate DECA International Career Development Conferences.

College Success

5 Pieces of Advice from the DECA Class of 2021

Jun 1, 2021

This year’s graduating seniors are full of wisdom and are excited to share it with you! Be sure to maximize your momentum by following these great pieces of advice.

DECA News

Congratulations to the 2021-2022 Marriott Foundation Curriculum Grant Recipients

May 17, 2021

Congratulations to the following chapters selected to receive the VBC-DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

DECA News

DECA Announces the 2021-2022 Membership Theme: Maximize Your Momentum

May 7, 2021

Take your DECA membership to the fullest and get ready to Maximize Your Momentum in 2021-2022.

DECA News

Congratulations to the 2021 Ethical Leadership Chapter Challenge Winners

May 6, 2021

Congratulations to the winners of the Ethical Leadership Chapter Challenge hosted during the 2021 Virtual International Career Development Conference!

DECA News

Meet the 2021-2022 DECA Executive Officer Team

May 6, 2021

Congratulations to the newly-elected 2021-2022 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

Spotlights

Missouri Governor Visits Saline County Career Center DECA

May 6, 2021

The DECA Experience. A nice reminder of why DECA has so many opportunities for students, even during a pandemic.

Partners

DECA and Piper Sandler Complete 41st Semi-Annual Survey of More Than 7,000 U.S. Teens

May 3, 2021

DECA and Piper Sandler completed the 41st semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across 47 U.S. states with an average age of 16.1 years.

DECA News

Congratulations to the 2021 Knowledge Matters Digital Presentation Skills Challenge Winners

Apr 24, 2021

DECA and Knowledge Matters are excited to announce the winners of the 2021 Digital Presentation Skills Challenge.

DECA News

Army ROTC Awards Over $2.1 Million Scholarships to DECA Members

Apr 23, 2021

Eighteen DECA members are the recipients of over $2.1 million in scholarships from the Army ROTC.

DECA News

Meet the 2021-2022 Collegiate DECA Executive Officer Team

Apr 22, 2021

Congratulations to the newly-elected 2021-2022 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA 2020-2021 Stock Market Game Session 2 Top Competitors

Apr 22, 2021

DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.