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Increase Sales and Cultivate Customers with a Successful Marketing Campaign
In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.
Watch the #DECAICDC 2024 Promo Video
Experience the difference at the biggest DECA event of the year – DECA's International Career Development Conference hosted in Anaheim, California, on April 27-30, 2024.
Case Study of the Week: How to Bring Tourists to Cats?
Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.
Watch Now: DECA's 2023-2024 Membership Video
Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.
Case Study of the Week: Digital Deals to Gain New Customers
Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.
DECA Talks: Success Is Impossible Without Failure
Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.
A Glance Into Your 2023-2024 DECA Experience
As we get ready to head back to school, keep in mind these DECA dates so you can have benchmarks to look forward to and begin to plan your path toward DECA ICDC 2024!
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Starting The Year Off RIGHT: SBE Edition
The start of each new school year means new classes, new friends and even a new competitive event! However, it is back to business with your school-based enterprise, so here are five ways to ensure a successful year on the RIGHT track.
Kickstarting Success: Planning Your First Chapter Meeting
Kickstart your DECA journey with an engaging and impactful chapter meeting as the new school year begins. Discover how a well-structured and engaging meeting sets the tone for a successful year of growth, learning and collaboration.
2023-2024 SBE Chapter Certification Guidelines Available Now
The SBE chapter certification guidelines and competition guidelines for the 2023-2024 school year are now available.
Level Up Your Content Creation Experience with Content Calendars
Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!
Preparing for a Successful School Year
To ensure a successful and fulfilling year, members need to start off on the right foot and make the most of their time. Prepare for the school year with clear goals, improved skills and an edge in DECA competitions.
DECA Announces a New Partnership with Chick-fil-A
DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations
Case Study of the Week: In-house Wellness Opportunities
Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.
8 Top Tips to Ace the Career Fair
The career fair is your unique shop window and a perfect opportunity to launch your career. But they can be daunting, especially if you haven’t prepared properly. Here are eight top tips to ace the career fair, courtesy of Stephanie Ruiz, Head of Career Services at the international hospitality school Les Roches.
North Paulding DECA's Annual Tailgate Recruitment Social
What is a social? A social is where NPHS DECA as a chapter, gets together outside of school hours for an interactive activity/game planned by our officer team. This is a great way for our chapter to come together and create a lasting memory!
Syosset DECA Gets the Edge with Massive Membership Growth
Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!
Top 5 Leadership Podcasts to Listen to this International Podcast Day
As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.
Case Study of the Week: What is Accrual-based Accounting?
Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.
Anderson Advisors and DECA Inc. Announce Partnership
Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.
Introducing "DECA at the Bell" by BusinessU
DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.
Case Study of the Week: To Open or Not to Open... on Sundays
Step into the role of general manager at Johnson Family Elite, a local automobile dealership that sells both new and previously-owned Elite vehicles. The owner of the local dealership is considering a change to the days the business is open.
Case Study of the Week: Strategies to Better Market Services to the Male Customer Base
Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.
Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter
As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.
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Tips for Acing Finals while Social Distancing
While finals this year will likely be accompanied by new challenges, that doesn’t mean they should be feared! Follow the steps below to ace your upcoming final exams with confidence.
DECA Members Receive Over $4.2 Million in Army ROTC Scholarships
Twenty-four DECA members are the recipients of over $4.2 million in scholarships from the Army ROTC.
DECA Recognizes National Advisory Board Members' Years of Service
Congratulations to several outstanding National Advisory Board partners for reaching new milestones of service to DECA.
Watch Now: Emerging Professional Conversations
Engage in a conversation with former DECA Inc. executive officers turned emerging professionals. Learn how they leveraged their DECA experience to earn success in college and their careers. Watch now.
DECA Honors Advisors for 40-55 Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.
Collegiate DECA Honors Advisors for Years of Service
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.
Watch Now: Executive Mentor Roundtable
Learn what it takes to become a successful business professional from a roundtable of accomplished executives in each of these career areas. Watch now.
Watch Now: Leadership Lessons from Geekdom
Learn about the quirky subcultures and communities born out of the fixation of various interests, uncover the powerful success behaviors geeks exhibit, and find practical guidance as an emerging leader and how to tap into strengths in your teams. Watch now.
Creative Collaboration in Challenging Times
As schools across the country began closing as a result of the COVID-19 pandemic, students and teachers quickly began adjusting to distance learning and new instructional methods. Luckily, DECA and AT&T were there to help!
Introducing the 2020-2021 Collegiate DECA Executive Officer Team
Congratulations to the newly-elected 2020-2021 Collegiate DECA Executive Officer Team! The team is eager to represent all Collegiate DECA members and will quickly begin work on their goals and objectives for the year ahead.
Collegiate DECA 2019-2020 Stock Market Game Session 2 Top Competitors
DECA congratulates the following top-ranking teams who participated in the second session of the Collegiate DECA Stock Market Game.
Calming Competition Day Nerves
Already thinking ahead to your next DECA competition? Despite all the preparation in the world, it’s hard not to feel nervous when you step into the exam room or begin solving the case study! Here are some tips to enter your next competition with confidence.
