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Cultivate Your Chapter’s Culture
2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.
Discover Your DECA Leadership Style
There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.
Influence with Informal Leadership
While you may not have an official leadership title, you still have the ability to help take your chapter to the #NextLevel with your informal leadership influence. Read on to learn more about informal leadership and how you can use it to make this year a success for you and your chapter.
5 Tips for Your Freshman Year
Entering high school can be a nerve-wracking experience, but remember you're not alone! To help calm your nerves and ensure you start off on the right foot, follow these five tips for your freshman year.
DECA Members Raise $7,000 Through the MDA Muscle Corp Program
DECA members raised over $7,000 for the Muscular Dystrophy Association (MDA) this summer through the pilot MDA Muscle Corp Program. Twenty-one DECA members successfully completed the program and earned 40 hours of community service.
Mountain View High School Virtual Recruitment
Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.
How to Raise Your Membership to the #NextLevel
As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!
Watch Now: The 2020-2021 #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with DECA.
Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.
3 Reasons to Start a School-based Enterprise
Typically known as school stores, SBEs allow members to learn real-world marketing and business skills like selling, promotions and communication. Besides the personal benefits, here are three reasons to get started now!
5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.
DECA Inc. Stands Against Racism in All Forms
We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.
Mayville State DECA Gives Back with the Feed My Starving Child Initiative
Thirteen Mayville State University DECA members help feed 48 starving children across the world by volunteering with the Feed My Starving Child Initiative.
Ensign College Mock Competition 2023
Ensign Collegiate DECA had a blast preparing for Utah's state conference during our mock competition. Getting together as a chapter to learn, build on each other's energy and make much-needed memories together.
How to Prepare Yourself on Competition Day: A Guide to DECA Glass
During competition, students challenge their business knowledge and skills with real scenarios to win over judges. You have what it takes to reach your goals, and by preparing yourself for competition day, you will set yourself one step ahead of your competition.
Case Study of the Week: Adding Less Expensive Options at the Food Truck
Step into the role of an entrepreneur that owns three food trucks in a busy city of 300,000 people. The food truck business, Wing Love, sells chicken wings, French fries and cold beverages. The food trucks are placed in three busy neighborhoods: a college campus, a large park in the center of downtown and a mid-town neighborhood full of both households and businesses.
Unique Ways to Complete the Advocacy Campaign
February is CTE Month, meaning DECA members are out in the community, making it known how important Career Technical Student Organizations, or CTSOs, truly are! Chapters can complete the Advocacy Campaign before March 1st and show off DECA’s impact! Here are a few ways to stand out when completing the campaign.
Social Media at DECA Conferences: Do’s and Don’t’s
This conference season, don't forget to collaborate, create and connect with the DECA community. As you prepare, check out these five tips to remember as you pull out all the stops for social media shots this Spring.
Case Study of the Week: Positive Working Relationships While Restructuring
Step into the role of the director of human resources at Ideal Technologies, a technology consulting firm with 100 employees. The president of the company has notified you of the upcoming restructuring of the company and wants you to suggest methods to prevent issues that may arise when the restructuring is announced.
Running for a Leadership Position
Leadership in DECA is an incredible opportunity that allows you to travel, connect and make a difference for years to come. However, it takes courage to be able to prove to both peers and strangers that you are the right person for the position. Whether it’s chapter, association or even executive office, here are the 3 top campaigning tips!
Outperform the Norm: Collegiate DECA ICDC 2023 Keynote Announced
DECA is pleased to announce that Scott Welle, will deliver the keynote during the 2023 Collegiate DECA International Career Development Conference Grand Opening Session.
Case Study of the Week: Dealing with Online Scams in the Travel Industry
Step into the role of the chief communications officer and director of customer relations for Journey, a travel booking website that provides airline and train ticketing, car rental services, and other travel needs. The CEO of the company wants you to develop a plan that will communicate a customer service scam to customers and Journey employees.
Standout Creatively in Prepared Events
Top-tier DECA competitors know to hit all the competition event indicators, but it’s those little touches that elevate a well-prepared presentation to a DECA glass-winning presentation. Color, typography, layout and that perfect personal touch are your secret weapons.
Interview with a CEO
In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.
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2021-2022 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2021-2022 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.
DECA Announces ICDC 2022 Concert Performers
DECA Inc. is pleased to announce that Judah & the Lion will headline the exclusive concert at the 2022 DECA International Career Development Conference in Atlanta, GA. The concert will also feature an opening act by JEVERSON.
An Inside Look at DECA's Sports and Entertainment Marketing Conference
DECA's Sports & Entertainment Marketing Conference was filled with laughs, screams and memories that will last a lifetime. Take a peek at what went down at this year's SEM Conference in Orlando!
Case Study of the Week: Adding an Iconic Brand to the Product Mix
You are to assume the role of the director of merchandising and branding for Memorial, a retail apparel chain with over 2,000 physical store locations. The senior vice president is considering partnering with a widely-known and iconic company, but wants you to first analyze the effect it would have on Memorial's product management.
Tips for Executive Officer Candidacy
Running for Collegiate DECA Executive Office can be an intimidating task. Here are a few tips to ensure your campaign is successful.
Meet 4 DECA Alumni Who Have Maximized their Momentum
Over its more than 75-year history, DECA has prepared more than ten million members for college and career success. Here's how DECA shaped the career paths of four alumni and advice they wish to share with current members.
Alumni Spotlight: Ramkishore Annachi
Ramki served as DECA’s Southern Region Vice President for the 2020-2021 academic year. He was an avid competitor from North Carolina who was fortunate to have the opportunity to serve at the chapter, association and executive levels of leadership.
Alumni Spotlight: Mackenzie Perez
DECA prepares emerging leaders and entrepreneurs to be college and career-ready, but what does that mean? I had the opportunity to meet with alumna Mackenzie Perez and discuss how DECA prepared her for college success.
Case Study of the Week: Clarifying Transactions for an Office Supply Company
You are to assume the role of the controller at Office Supplies Company. The vice president of the company wants you to clarify transactions.
Helping Students Find Hope and Discover a Successful Path Forward
Every day, teachers work tirelessly to encourage students who mention feeling disconnected from school or don’t find the curriculum materials useful or relevant. Schools are aiming to address this by providing students with more experiences to engage in real-world applications that help them tie their interests and skills to rewarding careers.
3 Tips to Conquer Competitive Event Exam Anxiety
Do you get nervous before taking an exam? With these three easy methods, you will be able to overcome your test anxiety and stroll into your classroom or competitive event feeling confident that you will ace that test!
DECA's 2022 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2021-2022 Chapter Certification!
