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Leadership Conferences: Are They Worth The Hype?
Picture this: You’re traveling with your friends to a big city to learn from the best of the best while exploring your surroundings and yourself. Sounds too good to be true, but DECA makes it happen!
Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter
As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.
Case Study of the Week: Best Brand for Mixed-use Space
Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.
An Innovative Way to Increase Member Engagement
Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!
You Do You: Choose Your Competitive Event
Do you aspire to attain some #DECAGlass in DECA’s Competitive Events Program this year? Set yourself up for success in DECA’s competitive events by using this two-fold method.
An Introduction to DECA Role-plays
If you are competing in an event with a role-play (Principles, Individual Series or Team Decision Making events), here are a few tips to help you get the edge this school year!
Top 5 Reasons to Join DECA
Looking for a reason to join DECA? Here are five of our favorite reasons you join your school's chapter.
Case Study of the Week: Is It Truly STEM Approved?
Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”
SBE Chapter Certification Guidelines Available Now
The chapter certification guidelines and competition guidelines for the 2022-2023 school year are now available.
Intuit Empowers Students to Make a Positive Impact in Their Communities
When they signed up for Intuit’s Social Innovation Challenge, Sofia Broughman, Fluorine Tutelman and Sophia Bustos were prompted to think of ways to support underrepresented minority entrepreneurs and business owners.
Case Study of the Week: Excessive Debt, Excessive Consequences?
Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.
Case Study of the Week: Designing a Promotional Calendar for Back-to-School
Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.
One Diamond: July 2023
Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
Student Opportunities on Campus
Whether you’re in a community college or university, there are a limitless number of opportunities made available to students to students by their campus. Here are three ways to take advantage of what your college offers!
DECA Doesn’t Have to End After High School
Recruiting upcoming first-year students before they arrive on campus is a proactive and strategic approach to building your Collegiate DECA chapter. Here are some effective ways to engage and attract freshmen members that you can start now.
8 Steps to Starting a Collegiate DECA Chapter
Are you interested in starting a DECA chapter at your university? Still trying to figure out where to start? From who to contact to what events to prepare for, I have you covered with the 8 main steps to complete to prepare for a successful chapter!
First-year Fever: Join the DECA Revolution!
Attracting enthusiastic first-year students is the key to our success. Let's explore exciting strategies to promote DECA on campus and ignite the first-year fire within! Together, we can attract fresh talent and unlock endless possibilities for our chapters.
Incorporating Pride into Your Leadership Style
By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!
4 Ways to Use Collegiate DECA in Your Job Search
Collegiate DECA can be a powerful tool for building your skills and experience and for making valuable connections with industry leaders. By using your experience, you'll give yourself a competitive advantage and set yourself up for long-term success in the business world.
Recruiting Before the End of the Year
As we finish off the 2022-2023 school year, chapter recruitment is on a lot of people’s minds, so here are some things you can do to end the year strong and look forward to Experience the Difference next year!
6 Ways to Make the Most of Your Summer Jobs and Internships
Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.
5 Ways to Elevate Your End-Of-Year Chapter Banquet
End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.
CDECA ICDC 2023: Student Recap
CDECA ICDC is anticipated for months by DECA members. Collegiate students from across the globe gather to network, gain leadership skills and compete for the coveted DECA Glass. Here's a recap on the conference from five Collegiate DECA members.
Case Study of the Week: Now Open Weekends!
Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.
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JWU DECA Gives Back: Serving the Providence Community
This year, JWU DECA has been committed to positively impacting the Providence community through various service initiatives. Through these efforts, we strive to make a meaningful difference beyond the classroom.
Watch Now: The Ultimate DECA Power Trip 2025 Promo Video
Embark on a quest that will awaken your thirst for knowledge in this powerful city - November 21-23, 2025 in Arlington, Va for the Ultimate DECA Power Trip.
Congratulations to DECA's 2025 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises that earned a 2024-2025 Chapter Certification!
Share What's Trending in the Spring 2025 Taking Stock with Teens Survey
The 2025 Spring Piper Sandler Taking Stock With Teens Survey is now available for use in your classroom!
Case Study of the Week: Identifying Banking Risks
Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.
2025 DECA Sports and Entertainment Marketing Conference Recap
Over 1,000 DECA members attended the 2025 DECA Sports and Entertainment Marketing Conference last month. Hosted at Universal Studios Orlando, the conference allowed members to learn from industry professionals daily and experience the parks at night.
Collegiate DECA ICDC: Things to Do in San Francisco
The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.
Participate in the Non-Competitive Stock Market Game Session
The SIFMA Foundation is offering a non-competitive DECA Stock Market Game running February 10 - April 18, 2025. This is a great opportunity for students to test out the simulation and prepare for the Fall's Stock Market Game ICDC qualifier.
Case Study of the Week: Can a Volunteer be Fired?
Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.
Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award
If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2025.
Advocating for Collegiate DECA: Part 2
In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.
Advocating for Collegiate DECA: Part 1
In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.
