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Case Study of the Week: Fair and Inclusive Employee Benefits
Step into the role of the senior vice president at Jamwell Pets, a company that produces varieties of foods for dogs and cats. The president of the company wants your team to determine how to respond to unethical allegations regarding employee benefits.

DECA Announces the 2024-2025 Membership Theme: Be The One
When you join DECA, you're not just another member; you're part of a global network of emerging leaders and entrepreneurs who are shaping the future. It's time to step up, stand out and Be The One who makes a difference.

Case Study of the Week: Creating a Marketing Plan for New Merchandise
Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

How the Metaverse is Driving the Next Generation of Retail Workforce Development
Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Introducing the DECA ICDC 2024 Keynote Speaker
DECA is pleased to announce that Kido Okeleke, will deliver the keynote during the 2024 DECA International Career Development Conference Grand Opening Sessions.

Stukent Social Media Simternship Challenge 2024 Winners Announced
Over 1,600 individuals participated in this year's Stukent Social Media Simternship Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session
Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA's 2024 Advocacy Campaign Winners Announced
February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Cape Henlopen DECA Hits Jackpot with Game Show
The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week: Ethical Awards in Travel and Tourism
Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.
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Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge
DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners
DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

One Diamond: July 2023
Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Student Opportunities on Campus
Whether you’re in a community college or university, there are a limitless number of opportunities made available to students to students by their campus. Here are three ways to take advantage of what your college offers!

DECA Doesn’t Have to End After High School
Recruiting upcoming first-year students before they arrive on campus is a proactive and strategic approach to building your Collegiate DECA chapter. Here are some effective ways to engage and attract freshmen members that you can start now.

8 Steps to Starting a Collegiate DECA Chapter
Are you interested in starting a DECA chapter at your university? Still trying to figure out where to start? From who to contact to what events to prepare for, I have you covered with the 8 main steps to complete to prepare for a successful chapter!

First-year Fever: Join the DECA Revolution!
Attracting enthusiastic first-year students is the key to our success. Let's explore exciting strategies to promote DECA on campus and ignite the first-year fire within! Together, we can attract fresh talent and unlock endless possibilities for our chapters.

Incorporating Pride into Your Leadership Style
By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!

4 Ways to Use Collegiate DECA in Your Job Search
Collegiate DECA can be a powerful tool for building your skills and experience and for making valuable connections with industry leaders. By using your experience, you'll give yourself a competitive advantage and set yourself up for long-term success in the business world.

Recruiting Before the End of the Year
As we finish off the 2022-2023 school year, chapter recruitment is on a lot of people’s minds, so here are some things you can do to end the year strong and look forward to Experience the Difference next year!

6 Ways to Make the Most of Your Summer Jobs and Internships
Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.

5 Ways to Elevate Your End-Of-Year Chapter Banquet
End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.

CDECA ICDC 2023: Student Recap
CDECA ICDC is anticipated for months by DECA members. Collegiate students from across the globe gather to network, gain leadership skills and compete for the coveted DECA Glass. Here's a recap on the conference from five Collegiate DECA members.

Case Study of the Week: Now Open Weekends!
Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.
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Teach Your Students About the Stock Market
The Stock Market Game is the perfect tool to help your students build a fundamental understanding of investing while providing them with real-world skills practice.

Case Study of the Week: How to Best Invest Resources in a Successful Start-up
You are the partner of an entrepreneur that started Gleam, a mobile app that provides car washing services at customers’ homes or places of work. The entrepreneur is unsure how to best use the additional funding.

Gain Insight on the Latest Teen Consumer Trends
Piper Sandler partnered with DECA to publish a consumer pulse survey for the Fall 2021 back-to-school season. Check out the key findings and full results.

Maximizing Your Leadership Passport
Collegiate DECA’s Leadership Passport Program is your one-way ticket to Maximize your Momentum this year! The recipients of these awards will receive recognition during the International Career and Development Conference.

Case Study of the Week: Promoting a High School Swim Team to Local Youth
You are to assume the role of a marketing consultant hired by the South Creek High School Swim Team. The athletic director has hired you to develop methods to promote the swim team to young swimmers at the South Creek Community Pool this summer.

School is in Session: Keys to College Success
Attending college can be the most exciting time of your life, but it comes with a unique set of challenges. Check out these three tips to make your transition easier.

Case Study of the Week: Accounting Software Applications at Gator Guides, LLC
You are to assume the role of an accounting software consultant hired by Gator Guides, LLC, a swamp tour company. The owner wants you to prepare a chart of accounts as the initial software implementation project and also make recommendations related to accounting software applications.

A Student's Guide to Starting a School-based Enterprise
School-based Enterprises take many forms, but no matter what product or service you sell, they're a great way to build management, supervision and leadership skills and raise funds for your chapter.

A Beginner’s Guide to Freshman Year of High School
DECA's North Atlantic Region Vice President shares three quick tips to help you make the most of your high school experience.

Maximize Your First Week: Tips for Preparing for a New Semester
In colleges and universities around the globe, students are gearing up for the start of a new semester. Take these tips to the classroom to maximize your first week!

Case Study of the Week: Creating a New On-Boarding Process
You are to assume the role of human resources specialist at Corbin & Associates, a financial consulting firm. The director of human resources has asked you to explore a new concept during the employee onboarding process.

Building a Pipeline of Future Hospitality Workers
Over the past year, recipients of the Marriott Foundation curriculum grants created many unique opportunities for students during a year filled with virtual instruction.