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Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Maximize Your Chapter's Marketing with New Audiences

Jan 12, 2021

Check out these three under-tapped audiences that you should be targeting with your chapter’s marketing and some key ways to reach them.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Compete

The Art of Storytelling

Jan 12, 2021

Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Career Insights

Behind the Headlines with a P&G Communications Executive

Jan 12, 2021

Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

Career Insights

Top 10 Marketing Trends to Watch for in 2021

Jan 12, 2021

Looking for the latest trends and buzzwords to incorporate into your next role-play? DECA’s Competitive Events Specialist shares a look at what to expect in the new year.

Chapter Strategy

Association Office: Is It Right for You?

Jan 12, 2021

Are you passionate about DECA and its members? Do you have what it takes to lead others? Then maybe you should consider running for an association office. Keep reading to find out whether or not this position is the right fit for you and what you can expect from it!

Chapter Strategy

The Insider's Guide to Marketing Your SBE

Jan 12, 2021

If you want to attract new customers while maintaining a loyal base, you need to utilize cutting-edge techniques for your school-based enterprise. Here are some of our favorites shared by DECA advisors across the globe.

Spotlights

The Circle of DECA

Jan 9, 2021

As high school DECA members from different states, these alumni members never imagined they would come full circle to work for the same company, AT&T, and pass the baton by mentoring current high school DECA members.

Career Insights

Behind the Scenes at the MDA Telethon

Jan 7, 2021

MDA is giving DECA members an exclusive behind-the-scenes look at the creation of the MDA Telethon from a marketing and communications lens and shares how the show was collaboratively created.

DECA News

Top 5 DECA Moments of 2020

Dec 28, 2020

The past year was full of new experiences within DECA. We learned how to be emerging leaders from our homes during a global pandemic, adjusted to virtual competition and rocked online conferences. With 2020 behind us, let’s take a trip down memory lane and look back on all of the fun DECA memories we made.

Chapter Strategy

One Diamond: July 2023

Jul 6, 2023

Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

College Success

Student Opportunities on Campus

Jul 3, 2023

Whether you’re in a community college or university, there are a limitless number of opportunities made available to students to students by their campus. Here are three ways to take advantage of what your college offers!

Chapter Strategy

DECA Doesn’t Have to End After High School

Jul 3, 2023

Recruiting upcoming first-year students before they arrive on campus is a proactive and strategic approach to building your Collegiate DECA chapter. Here are some effective ways to engage and attract freshmen members that you can start now.

Chapter Strategy

8 Steps to Starting a Collegiate DECA Chapter

Jul 3, 2023

Are you interested in starting a DECA chapter at your university? Still trying to figure out where to start? From who to contact to what events to prepare for, I have you covered with the 8 main steps to complete to prepare for a successful chapter!

Chapter Strategy

First-year Fever: Join the DECA Revolution!

Jul 3, 2023

Attracting enthusiastic first-year students is the key to our success. Let's explore exciting strategies to promote DECA on campus and ignite the first-year fire within! Together, we can attract fresh talent and unlock endless possibilities for our chapters.

Chapter Strategy

Incorporating Pride into Your Leadership Style

Jun 5, 2023

By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!

Career Insights

4 Ways to Use Collegiate DECA in Your Job Search

Jun 5, 2023

Collegiate DECA can be a powerful tool for building your skills and experience and for making valuable connections with industry leaders. By using your experience, you'll give yourself a competitive advantage and set yourself up for long-term success in the business world.

Chapter Strategy

Recruiting Before the End of the Year

Jun 5, 2023

As we finish off the 2022-2023 school year, chapter recruitment is on a lot of people’s minds, so here are some things you can do to end the year strong and look forward to Experience the Difference next year!

Career Insights

6 Ways to Make the Most of Your Summer Jobs and Internships

Jun 5, 2023

Summer is a great way to prepare for your future! In this article, check out six key strategies to keep in mind if you're looking to maximize the benefits of your summer jobs and internships.

Chapter Strategy

5 Ways to Elevate Your End-Of-Year Chapter Banquet

Jun 2, 2023

End-of-the-Year Celebrations are always a terrific way to commemorate your chapter's accomplishments and recognize outstanding members. Check out these 5 ways to make your chapter banquet one to remember.

Conferences

CDECA ICDC 2023: Student Recap

Jun 2, 2023

CDECA ICDC is anticipated for months by DECA members. Collegiate students from across the globe gather to network, gain leadership skills and compete for the coveted DECA Glass. Here's a recap on the conference from five Collegiate DECA members.

Case Study of the Week

Case Study of the Week: Now Open Weekends!

May 29, 2023

Step into the role of marketing communications consultant hired by King Pediatric Clinic, a medical clinic focused on the health and well-being of children. The director has hired you to inform clinic patients and the community of King Pediatric Clinic's new weekend hours of operation and policies.

Most Recent Articles

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Case Study of the Week

Case Study of the Week: From Hire Date to Start Date

May 27, 2024

Step into the role of the director of human resources for Fun Time. The vice president wants you to create a welcome package for new employees that will keep them engaged from hire date to start date.

Chapter Strategy

Summer of Collegiate DECA: Recruitment

May 21, 2024

Are you ready to be the one…with the largest Collegiate DECA membership growth in the next academic year? Here are some ideas to help you set your chapter up for success for the upcoming semester.

Case Study of the Week

Case Study of the Week: Promoting "New" Merchandise

May 20, 2024

Step into the role of the marketing manager for Gold Mine. The owner of the chain wants you to develop a plan to promote the stores’ new venture into formalwear and its need for merchandise.

Career Insights

Making the Most of Your Summer Internship

May 15, 2024

Summer internships are not just about earning a paycheck or padding your resume; they're an opportunity to learn, grow, and pave the way for your future career. But how do you make the most of these brief months?

Spotlights

Experiencing the Difference at DECA ICDC with Marjory Stoneman Douglas DECA

May 15, 2024

Starting with a tour of Los Angeles and ending with winning first and fifth places, Marjory Stoneman Douglas DECA experienced the difference at the 2024 DECA International Career Development Conference!

Conferences

Download ICDC 2024 Certificates and Competitor Transcripts

May 14, 2024

Learn how to download certificates and competitive event transcripts from DECA's 2024 Collegiate and High School International Career Development Conferences.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Transcripts

May 14, 2024

If you're looking for more information on DECA's International Career Development Conference competitive events process and transcripts, look no further! Explore these frequently asked questions and answers.

Compete

Collegiate DECA Competitive Event Draft Topics Announced for 2024-2025

May 14, 2024

Get a head start on the 2024-2025 competition season with Collegiate DECA's competitive event draft topics for the Business Research, Digital Marketing Strategies and Financial Statement Analysis events.

DECA News

Congratulations to the 2024-2025 Marriott Foundation Curriculum Grant Recipients

May 13, 2024

Congratulations to the following chapters selected to receive the VBC – DECA Hotel Challenge Curriculum Grant provided by the J. Willard & Alice S. Marriott Foundation.

Partners

Financial Education Opportunity: Jump$tart National Educator Conference

May 13, 2024

Teach Personal Financial Literacy? Looking for a professional development opportunity? Join Jump$tart for their National Educator Conference in Louisville, Kentucky, next November 2-4, 2024.

Case Study of the Week

Case Study of the Week: A Tale of Two Offers

May 13, 2024

Step into the role of a career counselor. A client has received two job offers and needs help determining the best option.

Case Study of the Week

Case Study of the Week: Adding Snacks to the Menu

May 6, 2024

Step into the role of the product manager for Delish, a quick serve restaurant chain. The vice president wants you to weigh the pros and cons of adding a new menu category and make a final recommendation.