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DECA’s Workforce Development Summit: College + Career Readiness
College and career partners discuss how we can master the DECA member experience by aligning with workforce needs, delivering real industry experience and developing skills necessary for college and career success.
DECA’s Workforce Development Summit: Fueling the Talent Pipeline
College and career partners discuss how DECA and industry partners can work with educators to build a successful talent pipeline and utilize DECA members to fill voids within the workplace.
DECA’s Workforce Development Summit: Making a Difference
College and career partners worked to translate key findings into actionable objectives to continue the conversation and increase industry involvement with DECA.
One DECA: December 2022
Check out what you missed on the December 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.
Preparing for Your Future Career Starts Today
During the Ultimate DECA Power Trip, the Executive Officer Team attended the first ever DECA Workforce Development Summit. Members of DECA’s National Advisory Board gathered to discuss the future of employment and industry across the business world.
Case Study of the Week: Turning a Hobby into a Business
Step into the role of a small business consultant. You will meet with an entrepreneur to discuss the initial steps that must be completed or researched before the entrepreneur markets the new business.
Why Cross-cultural Fluency Is Among Today’s Most Sought-after Workplace Skills
As Head of Career Services at the international hospitality school Les Roches, Stephanie Ruiz has conversations every day with potential employers for students. She explains why these employers now place cross-cultural fluency among their most in-demand skills.
DECA Fundraising: Thinking Outside of the Box
Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.
Case Study of the Week: Making a Splash with New Management
Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.
Congratulations to the 2022 Intuit Social Innovation Challenge Winners
This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top DECA team in the 2022 Intuit Social Innovation Challenge!
Case Study of the Week: Does a Retailer Live Up to Its Promise?
Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.
Teaching the Ethical Principle of Accountability
MBA Research’s ethical principles video on accountability takes a deep dive into accountability, giving students an understanding of what the principle means, its supporting traits, how it plays out in the real world, and how students can use it in their own lives.
Let’s Talk About the Updated Collegiate DECA Leadership Passport Program
This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.
Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.
Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.
Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.
DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.
Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.
The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.
Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.
Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!
Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.
Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.
Summer of DECA Quest with Syosset DECA
This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.
Most Recent Articles
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The Three R’s: Remember, Reward, Recognize
Read about DECA’s twist on the three R’s, with the five ways to recognize members, further incentivize involvement within the organization and get them excited for this year’s activities!
The Path to Success in Collegiate DECA
Whether you’re a seasoned competitor or a newcomer curious about what DECA could offer you, taking those steps forward can provide limitless opportunities and endless possibilities for you in Collegiate DECA.
5 Ways to a DECA Dream Team
To have a DECA dream team is no small feat. Whether you're starting from scratch or looking to enhance your current team, the process can be both challenging and rewarding. With these five simple strategies, you'll be well on your way to creating an extraordinary DECA team.
College Search: Finding Your Fit
It’s official… College application season is here! Before clicking submit, make sure your roster of schools is actually suited for you. Check out these ways of determining where you will call home for the next four years.
Navigating DECA’s Competitive Events Featured Resources
As school kicks in, so does the DECA year! With a year full of opportunities ahead of us, it is critical to take advantage of all the resources DECA has to offer. Read this quick article to understand which competitive event featured resources are best for you.
The Importance of Culture
Whether your chapter has been around for ten years or you're just starting out, it's important to be intentional about creating culture. As your DECA chapter jumps back into the school year, consider how this interview can apply directly to your chapter's culture.
Watch Now: Membership Has Its Perks
Learn how active participation in DECA is more than just competitions and role plays. It's networking, leadership development, community engagement, team building, educational conferences and more.
Key Steps to Winning in DECA
Winning on an international stage requires perseverance, dedication and passion. My journey with DECA began with high hopes but initial failure. However, I didn't let this deter me.
Case Study of the Week: Staying Connected after an Acquisition
Step into the role of the owner of Honeysuckle Faire. After 20 years of growing Honeysuckle Faire, you decided it was time to exit the company. Executives at Spring Made have offered you four options to stay connected to Honeysuckle Faire once the acquisition is final.
New SBE Instructional Units and Lesson Plans for Advisors
As an advisor, DECA provides you with a powerful array of tools and classroom resources that you can integrate into classroom instruction and help build the framework for your SBEs business plan.
One Diamond: August 2023
Check out what you missed on the August 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
The #DECAATTProject Provides Impactful Mentorship Opportunities
Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.
