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Cookies, Cocoa & Cluster Exams: 4 Tips to Prepare for Exams this Winter Break

Dec 29, 2025

Winter Break is a great opportunity to prepare for upcoming DECA district and state competitions. Here are four tips to help you thrive in cluster exams!

Case Study of the Week

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security

Dec 29, 2025

Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

DECA News

Congratulations to the 2025-26 IE University NextGen Innovators Challenge Winners

Dec 19, 2025

IE University and DECA are thrilled to announce the winners of the NextGen Innovators Challenge!

DECA News

Announcing DECA's 2025-26 Chapter Campaign Winners

Dec 19, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

DECA News

Congratulations to the 2025-26 Stukent Social Media Marketing Challenge Winners

Dec 18, 2025

Almost 1,400 individuals participated in this year's Stukent Social Media Marketing Challenge. Students learned about audience targeting, content scheduling and promotion to drive product sales.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add DECA to Your Winter Break

Dec 16, 2025

Winter break offers the perfect opportunity to relax, recharge and reset for the second part of the year, but you don't have to take a break from DECA! Here’s a list of useful tips to keep you engaged and overcome any winter break boredom.

Case Study of the Week

Case Study of the Week: Fake Reviews vs Paid Influencers

Dec 15, 2025

Step into the role of an ethical consultant hired by the chief operations officer at Watcher, a premium television network that is available as an added channel on cable and satellite providers or as a streaming video on demand service.

Chapter Strategy

5 Secrets to Social Media with John Champe DECA

Dec 11, 2025

John Champe DECA’s social media presence is skyrocketing, with Instagram engagement up over 1200%. Here’s how consistent, high-quality, student-focused content keeps our rapidly growing chapter connected and thriving.

DECA News

The 2026-27 High School Division Executive Officer Candidate Guide is Now Available

Dec 9, 2025

Do you have what it takes to serve as a DECA Executive Officer? Download this year's High School Division Executive Officer Candidate Guide.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Olivia Fluharty

Dec 9, 2025

West Brunswick High School DECA advisor Olivia Fluharty blended student involvement, community engagement and brand partnership through their successful DECA x Chick-fil-A Bingo Night.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Feb 12, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Sending DECA Love this Valentine's Day

Feb 10, 2026

Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!

Chapter Strategy

Effective Networking Activities for Your Collegiate DECA Chapter

Feb 9, 2026

As college students, learning to network can be daunting. A way your chapter can overcome this is by hosting networking events with additional business organizations to create a more comfortable environment.

Case Study of the Week

Case Study of the Week: Spot The Weaknesses

Feb 9, 2026

Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.

Conferences

Your Complete Guide to 2026 Collegiate DECA ICDC in Louisville

Feb 4, 2026

This April 18-21, Collegiate DECA is headed to Louisville, KY, for Collegiate DECA ICDC! From booking your flight to planning fun activities in Louisville, this article breaks down everything you need to know to create your itinerary.

Career Insights

What Goes into Hosting the Super Bowl?

Feb 3, 2026

Behind the scenes, a massive financial and logistical effort is underway to make Super Bowl LX happen in Santa Clara. Let’s break down exactly how much it costs and who bears each cost.

Chapter Strategy

Boosting Social Media Engagement: How Collegiate DECA Chapters Can Build a Stronger Digital Community

Feb 2, 2026

Social media is your chapter’s first impression — use member‑focused content, consistent posting and collaboration to build a stronger, more connected Collegiate DECA community.

Case Study of the Week

Case Study of the Week: Marketing Safe Winter Driving

Feb 2, 2026

Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Leadership

Pressure Forges Diamonds: 10 Practical Public Speaking Tips for DECA Competitors

Feb 1, 2026

DECA competitions place students in high-pressure speaking environments where performance is evaluated, timed and compared. Here are practical public speaking tips specifically for DECA competitors.

Career Insights

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity

Feb 1, 2026

Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Chapter Strategy

CTE Month is More than a Celebration

Feb 1, 2026

CTE Month is a time to spotlight the programs, students and educators preparing the next generation of leaders, innovators and professionals. It is about building confidence, creating opportunity and shaping futures.

Compete

Understanding Collegiate DECA Competitions

Feb 1, 2026

Reviewing what goes into prepared business presentations, individual case studies, and team case studies will help you take on your association-level competition and later Collegiate DECA ICDC.

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Spotlights

Congratulations to the Collegiate DECA Members of the Month

Feb 12, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

DECA News

Congratulations to DECA's 2026 Certified School-based Enterprises

Feb 12, 2026

Congratulations to the DECA School-based Enterprises that earned a 2025-26 Chapter Certification!

Conferences

Dress for Confidence, Not Just the Dress Code

Feb 11, 2026

“Dress for success" is advice we hear everywhere. But too often, it gets reduced to a simple checklist: blazer, slacks, closed-toe shoes. The way clothing makes us feel is often overlooked, which can affect how we perform.

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 11, 2026

DECA congratulates finalist teams in the second round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

DECA News

Apply Now for the 2026 DECA Hotel Challenge Curriculum Grants

Feb 10, 2026

Through the VBC—DECA Hotel Challenge, more than $6,000 in curriculum grants will be awarded at the start of the 2026-27 school year to DECA chapters. Read on to learn how to apply.

DECA News

Sending DECA Love this Valentine's Day

Feb 10, 2026

Let your DECA bestie, competition partner and fellow chapter members know how much they mean to you with this year's DECA Valentines!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Tammy Cox

Feb 10, 2026

DECA advisor Tammy Cox has implemented a student-led project management structure for chapter events and initiatives, which has positively impacted her members and the chapter culture.

Compete

Study Smarter, Not Harder: Your Guide to Role-play Success

Feb 9, 2026

The most successful competitors don’t study harder; they study smarter. Here’s how to prepare efficiently, build real-world knowledge, and stand out in your next role-play.

Chapter Strategy

Effective Networking Activities for Your Collegiate DECA Chapter

Feb 9, 2026

As college students, learning to network can be daunting. A way your chapter can overcome this is by hosting networking events with additional business organizations to create a more comfortable environment.

Partners

American Marketing Association (AMA) Associate in Marketing Management Certificate Now Available

Feb 9, 2026

The AMA Associate in Marketing Management Certificate validates the marketing skills DECA students possess, signaling to colleges and employers that they’re prepared for what’s next. Learn how to gain access.

Case Study of the Week

Case Study of the Week: Spot The Weaknesses

Feb 9, 2026

Step into the role of an accounting auditor hired by Operation Care, a local nonprofit organization. The chair of the board of trustees wants to increase accounting controls and has asked you to review current controls, report weaknesses and make recommendations.

Career Insights

The "Dupe" Economy: Strategy or Sabotage?

Feb 6, 2026

The "dupe" economy is a tricky two-sided idea. While it makes trends accessible to everyone, it also challenges the brands that invest time and money in innovation. In this article, explore the pros and cons of the "dupe" economy.