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Chapter Strategy

Level Up Your Content Creation Experience with Content Calendars

Jul 31, 2023

Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Spotlights

Preparing for a Successful School Year

Jul 24, 2023

To ensure a successful and fulfilling year, members need to start off on the right foot and make the most of their time. Prepare for the school year with clear goals, improved skills and an edge in DECA competitions.

Conferences

2023 Emerging Leaders Summit Recap

Jul 17, 2023

DECA’s 2023 Emerging Leadership Summit helped leaders network and learn crucial skills in teamwork, public speaking, etiquette and so much more. In this article, hear from leaders on their favorite parts of ELS!

Chapter Strategy

Fundraising with Flair: 5 Ways to Fundraise for Your Chapter 

Jul 3, 2023

If you are looking for new ideas to procure funds and support your chapter’s needs, this article is for you! By implementing five creative ways to fundraise with flair, your DECA chapter can raise funds while having fun and connecting with your community.

Chapter Strategy

A How-to for Membership Recruitment

Jul 3, 2023

This article explores a list of items and tactics to help successfully recruit and retain membership. With a heavy emphasis on consistency, members and chapters will successfully recruit members and bring more attention to our organization.

Compete

Backstage Pass to Glass

Jul 3, 2023

Experience the difference in your competitive events results by trying this four-step technique to ensure you get on the 2024 ICDC stage in Anaheim and bring home DECA glass!

Chapter Strategy

The Priority of Preparation: Developing Your Program of Leadership

Jul 3, 2023

Developing your chapter’s Program of Leadership (POL) is crucial in setting your year up for success. The priority of preparation can set this year’s tone for your chapter by building a strong team dynamic, setting SMART goals and establishing accountability.

Chapter Strategy

A Chapter Presidents Roadmap to Success

Jul 3, 2023

Unlock the secrets to a successful term as a chapter president. Follow this roadmap to achieve your goals, build strong connections and lead your team to greatness. Get started now and experience the difference!

DECA News

Download the 2023-2024 DECA Guide

Jun 21, 2023

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

DECA News

Congratulations to the Members Earning DECA's School-based Enterprise Individual Certification

Jun 14, 2023

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

Incorporating Pride into Your Leadership Style

Jun 5, 2023

By incorporating the principles of pride into your leadership style, you can cultivate an inclusive environment where everyone feels valued and empowered. In honor of Pride month, we’ll explore the five key parts of pride to help you become a more LGBTQ+ inclusive leader!

Conferences

Taylor Swift Would Love ELS

Jun 5, 2023

DECA ELS teaches members how to shimmer like a jewel, polish their leadership knowledge and skills, and create long-lasting connections and friendships. We all love and have seen our DECA blue, “just think of the fun things we could do” in Tysons!

Leadership

The Importance of Culture

Sep 1, 2023

Whether your chapter has been around for ten years or you're just starting out, it's important to be intentional about creating culture. As your DECA chapter jumps back into the school year, consider how this interview can apply directly to your chapter's culture.

Case Study of the Week

Case Study of the Week: Staying Connected after an Acquisition

Aug 28, 2023

Step into the role of the owner of Honeysuckle Faire. After 20 years of growing Honeysuckle Faire, you decided it was time to exit the company. Executives at Spring Made have offered you four options to stay connected to Honeysuckle Faire once the acquisition is final.

Chapter Strategy

One Diamond: August 2023

Aug 24, 2023

Check out what you missed on the August 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Partners

The #DECAATTProject Provides Impactful Mentorship Opportunities

Aug 24, 2023

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Case Study of the Week

Case Study of the Week: Determining Payback Period

Aug 21, 2023

Step into the role of the financial analyst for Red Shield Insurance Company. The vice president of finance has hired you to perform an analysis and determine the payback period for a potential investment.

Career Insights

Increase Sales and Cultivate Customers with a Successful Marketing Campaign

Aug 15, 2023

In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.

Conferences

Watch the #CDECAICDC 2024 Promo Video

Aug 14, 2023

Get the edge at the biggest event of the year – The Collegiate DECA International Career Development Conference hosted in Austin, Texas on April 20-23, 2024.

Case Study of the Week

Case Study of the Week: How to Bring Tourists to Cats?

Aug 14, 2023

Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Chapter Strategy

Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success

Aug 9, 2023

The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.

Chapter Strategy

Watch Now: DECA's 2023-2024 Membership Video

Aug 8, 2023

Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week

Case Study of the Week: Digital Deals to Gain New Customers

Aug 7, 2023

Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Chapter Strategy

Break the Ice at Collegiate DECA Chapter Meetings

Aug 1, 2023

At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!

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Partners

Bring AP Business with Personal Finance to Your School in Fall 2026

Mar 6, 2026

AP Business with Personal Finance blends real-world business applications, personal finance skills and project-based learning, which naturally complement DECA. If you’re considering offering the course next fall, here are six steps to help you get started.

Partners

DECA joins the Intuit Hour of Finance™ Challenge

Mar 6, 2026

Financial confidence opens doors. Join the DECA community in the Intuit Hour of Finance Challenge and bring one hour of engaging financial literacy to students nationwide.

Career Insights

Lucky Charms: Tools Every DECA Member Needs to Succeed

Mar 4, 2026

Just like finding a four-leaf clover, success in DECA comes from having the right tools at your fingertips. Here are the "lucky charms" every DECA member should have in their toolbox to maximize their competitive edge.

Chapter Strategy

The DECA Drop Episode 5: Dear Newly Elected Association Officer

Mar 3, 2026

Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Mar 3, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

The Ultimate DECA Video Series: Student Leadership

Mar 3, 2026

From chapter officer guides and association officer tools to planning and leadership development materials, this video walks through the resources created to support leaders at every level of the organization.

Chapter Strategy

The Ultimate DECA Video Series: The Role-Play

Mar 3, 2026

From understanding the structure and timing to mastering addressing performance indicators and delivering a confident, professional presentation, this video goes over what truly makes a strong role-play stand out.

Career Insights

From Podium to “For You” Page: How TikTok Edits are Reshaping Olympic Athlete Branding

Mar 2, 2026

TikTok edits have redefined Olympic branding by turning athletes into ongoing digital narratives rather than once-every-four-years competitors. While medals still carry prestige, narrative, personality and aesthetic, cohesion can amplify competitive results

Leadership

5 Tips to Help You Stay Productive

Mar 2, 2026

Balancing schoolwork, DECA and other extracurriculars is challenging. There are so many distractions around you that prevent you from focusing on your work. Here are 5 tips that will help you stay on track!

Spotlights

Going for Gold: The Mindset Behind the Medal

Mar 2, 2026

Alysa Liu's Olympic Gold win redefined what it means to compete under pressure. Her comeback shows how success is best found by following one’s own passions on one’s own terms. Let's look at how DECA competitors can learn from Alysa Liu!

Conferences

Apply to Join the Collegiate DECA ICDC Content Creation Team

Mar 2, 2026

Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Elizabeth Martin

Mar 2, 2026

At Reedy DECA, advisor Elizabeth Martin is bringing the business world directly into her classroom by intentionally incorporating DECA’s Corporate Challenges into both her instruction and chapter culture