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Case Study of the Week

Case Study of the Week: A Lifelong Career in the Lodging Industry

Oct 31, 2022

Step into the role of the general manager at Hugo Inn – Capitol City, a full-service hotel and conference center. The district manager wants you to prepare a short presentation about different job opportunities in the lodging industry for a local career fair.

Spotlights

Non-Traditional SBE's: Printing and Engraving

Oct 28, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to printing and engraving shops.

Career Insights

From a Handshake to a Helping Hand: Connecting with Community Professionals

Oct 26, 2022

Stepping into a conversation with a professional can be intimidating, but with five key steps, you can create a connection that goes from an introductory handshake to a long-term career helping hand.

Chapter Strategy

One DECA: October 2022

Oct 25, 2022

Check out what you missed on the October 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

Sauk Rapids-Rice DECA's First Officer Induction Ceremony

Oct 24, 2022

Sauk Rapids-Rice DECA hosted its first successful officer pinning and induction! The event consisted of professional headshots, music, dinner, a formal presentation of the executive council and the induction of all other junior officers.

DECA News

The New DECA SBE Individual Certification Exam Is Now Live

Oct 24, 2022

DECA members can achieve an SBE individual certification through the successful completion of an online exam. This is a great opportunity for DECA members to add an additional level of recognition for their mastery of small business management instructional areas.

Case Study of the Week

Case Study of the Week: Using Research in Halloween Merchandising

Oct 24, 2022

Step into the role of the director of merchandising and operations for Fright Night Costumes. The senior vice president wants you to analyze new research information and decide how the stores should change current inventory.

Spotlights

Non-Traditional SBEs: Banks and Credit Unions

Oct 21, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to banks and credit unions.

Leadership

From Your Chapter to Your Community: All Those in Favor Say, “Let’s Vote!”

Oct 21, 2022

This November, general elections will take place. After registering to vote, research local poll locations, schedules and each candidate running. Be prepared to stand in line for your turn to vote on Election Day (Tuesday, November 8, 2022) or seek the availability of early voting.

DECA News

Put DECA+ to Work in Your Classroom

Oct 17, 2022

Are your DECA members looking to earn DECA glass this year? Are you looking for ways to integrate DECA into your classroom instruction? Are you looking for ways to provide your students with self-guided instruction? Then read on!

Compete

Prepare for Role-plays at Association-level Competition

Oct 17, 2022

Need help showing your students why DECA is the best at preparing emerging leaders and entrepreneurs in marketing, finance, hospitality and management? Use this chronological guide to get started and develop role-play champions!

Career Insights

Spotlight on Customer Service

Oct 17, 2022

What is customer service and why does it matter to your future career? Experts from Chick-fil-A, Men's Wearhouse, Publix and Walgreens share their thoughts.

DECA News

Collegiate DECA 2017-2018 Leadership Passport Program Recipients

Apr 2, 2018

Congratulations to the chapters and individuals who completed the 2017-2018 Collegiate DECA Leadership Passport Program.

DECA News

DECA Scholarship Recipients 2017-2018

Mar 20, 2018

DECA is pleased to announce the 2017-2018 scholarship recipients. Each year, DECA and its corporate partners award over $300,000 in scholarship to DECA members.

Leadership

DECA Direct Magazine: Prepare for the Real World

Mar 1, 2018

Whether you're about to graduate high school and begin your journey into college, or are saying goodbye to your collegiate years and are looking towards starting your career, this issue has the tips and best practice you need to know to achieve #Limitless success in the real world.

Compete

5 Things to Help You Prep for Your Prepared Event

Feb 6, 2018

Association conferences are right around the corner for DECA members everywhere, and while some members are not too worried about getting ready, others may have already started stressing out.

Career Insights

DECA Direct Magazine: Food and Hospitality

Jan 18, 2018

This issue takes you inside the hospitality industry to discover the vast opportunities available to DECA members. Plus, we have an exclusive interview with two former Utah DECA members who were recently featured on Shark Tank for their creative solution to traditional wedding bands.

Compete

Top Competition Mistakes You Don’t Want to Make

Nov 21, 2017

Let’s face it, DECA has a lot to offer, but competition is what most DECA members look forward to. Dedicated DECA members will start studying and practicing for their competitive event months in advance.

Career Insights

DECA Direct Magazine: Tech Trends

Nov 20, 2017

This issue features articles from colleges and companies exploring the topic of virtual reality technology and how it's changing the way business is done, jobs are created and consumers are shopping.

Compete

5 Ways to Spice Up Your Competition Prep Routine

Oct 26, 2017

The quest for DECA glass is long and daunting, and sometimes it can get pretty tedious. Here are some ideas to help spice up your normal study routine.

Leadership

DECA Direct Magazine: Limitless

Sep 3, 2017

This issue features an the #Limitless Year Quiz that you can take to find a perfectly tailored list of DECA conferences, programs, challenges and activities you can participate in this year that relate to your own career interest.

DECA News

Collegiate DECA's 2016-2017 Recognition Award Winners

Apr 5, 2017

Congratulations to these Collegiate DECA members for owning their futures this year!

DECA News

Collegiate DECA 2016-2017 Leadership Passport Program Recipients

Apr 5, 2017

Congratulations to these chapters and members for all their hard work! Way to #OwnYourFuture!

DECA News

Collegiate DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Collegiate DECA scholarship recipients present at the 2017 #CDECAICDC in will be recognized on stage.

Most Recent Articles

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Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Discover More About Puerto Rico DECA

Aug 9, 2024

DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.

Spotlights

Leadership Lessons from DECA: Growing as a Student Leader

Aug 8, 2024

Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Spotlights

Recruitment Tips From a Human Resources Perspective

Aug 7, 2024

The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.

Spotlights

Summer of DECA Quest with Syosset DECA

Aug 7, 2024

This summer, DECA members worldwide have been participating in a special GooseChase scavenger hunt where chapters can share their summer highlights and goals for their DECA chapter this upcoming school year.

Career Insights

The Business of the Olympics

Aug 6, 2024

The Olympics. An event, a competition, a show. While millions tune in to the most prestigious athletic contests in the world, few can see the business behind the scenes. This article will delve into the business side of the Olympics, from margins to media.