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Chapter Strategy

Starting The Year Off RIGHT: SBE Edition

Aug 1, 2023

The start of each new school year means new classes, new friends and even a new competitive event! However, it is back to business with your school-based enterprise, so here are five ways to ensure a successful year on the RIGHT track.

Chapter Strategy

Kickstarting Success: Planning Your First Chapter Meeting

Aug 1, 2023

Kickstart your DECA journey with an engaging and impactful chapter meeting as the new school year begins. Discover how a well-structured and engaging meeting sets the tone for a successful year of growth, learning and collaboration.

Chapter Strategy

2023-2024 SBE Chapter Certification Guidelines Available Now

Aug 1, 2023

The SBE chapter certification guidelines and competition guidelines for the 2023-2024 school year are now available.

Chapter Strategy

Level Up Your Content Creation Experience with Content Calendars

Jul 31, 2023

Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Spotlights

Preparing for a Successful School Year

Jul 24, 2023

To ensure a successful and fulfilling year, members need to start off on the right foot and make the most of their time. Prepare for the school year with clear goals, improved skills and an edge in DECA competitions.

Conferences

2023 Emerging Leaders Summit Recap

Jul 17, 2023

DECA’s 2023 Emerging Leadership Summit helped leaders network and learn crucial skills in teamwork, public speaking, etiquette and so much more. In this article, hear from leaders on their favorite parts of ELS!

Chapter Strategy

Fundraising with Flair: 5 Ways to Fundraise for Your Chapter 

Jul 3, 2023

If you are looking for new ideas to procure funds and support your chapter’s needs, this article is for you! By implementing five creative ways to fundraise with flair, your DECA chapter can raise funds while having fun and connecting with your community.

Chapter Strategy

A How-to for Membership Recruitment

Jul 3, 2023

This article explores a list of items and tactics to help successfully recruit and retain membership. With a heavy emphasis on consistency, members and chapters will successfully recruit members and bring more attention to our organization.

Compete

Backstage Pass to Glass

Jul 3, 2023

Experience the difference in your competitive events results by trying this four-step technique to ensure you get on the 2024 ICDC stage in Anaheim and bring home DECA glass!

Chapter Strategy

The Priority of Preparation: Developing Your Program of Leadership

Jul 3, 2023

Developing your chapter’s Program of Leadership (POL) is crucial in setting your year up for success. The priority of preparation can set this year’s tone for your chapter by building a strong team dynamic, setting SMART goals and establishing accountability.

Chapter Strategy

A Chapter Presidents Roadmap to Success

Jul 3, 2023

Unlock the secrets to a successful term as a chapter president. Follow this roadmap to achieve your goals, build strong connections and lead your team to greatness. Get started now and experience the difference!

DECA News

Download the 2023-2024 DECA Guide

Jun 21, 2023

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

Case Study of the Week

Case Study of the Week: The Needs for Starting a New Business

Feb 26, 2024

Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.

Case Study of the Week

Case Study of the Week: To Rent or To Buy

Feb 19, 2024

Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.

Spotlights

Testing Tips for Collegiate DECA Competitive Success

Feb 16, 2024

Collegiate DECA competitive event testing can be difficult. With so many questions in so little time, here are some tips and tricks to approach exam practice and CDECA ICDC testing.

Spotlights

The Nuances of Networking: A Conversation with Mr. Thom Coats

Feb 16, 2024

Maximize your networking potential with Professor Thom Coats' three-step approach: meet, converse and follow up. From polished LinkedIn profiles to shared meals, embrace continuous connection beyond conferences for lasting professional success.

Spotlights

Enhancing Community Engagement

Feb 15, 2024

This article emphasizes how members can become more involved in the community. This includes partnering locally, organizing community service projects and collaborating with other student organizations.

Spotlights

Tips for Creating Goals

Feb 15, 2024

Setting and achieving goals can be difficult and requires consistency, determination and a willingness to return from failure. Whether you want to learn to cook or start a business, creating goals is necessary.

Spotlights

Three Underrated Powers of Mentorship

Feb 14, 2024

Mentorship is a valuable tool, but many of its benefits are often overlooked. Arizona Collegiate DECA runs a mentorship program annually, and these are some of our biggest takeaways.

Spotlights

5 Study Tips for College Students

Feb 14, 2024

Finding effective studying strategies is key to helping you succeed in your classes and make the most of your college experience. Finding your perfect study space, effective notes, flashcards, study groups and practice tests are five things you can do to improve studying outcomes.

Spotlights

Creating A Sense of Community In Your Association

Feb 13, 2024

Arizona Collegiate DECA has focused on engagement and retention this academic year. We were able to increase our attendance at every association conference this year. Learn how we built our community in this article.

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2024

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

UW-Whitewater DECA Prepares for Competition with Canva Workshop and Challenge

Feb 12, 2024

UW-Whitewater DECA sharpened its competitive edge with a 2-week Canva workshop and competition. Members learned design skills to create impactful presentations, which is vital for DECA success.

Case Study of the Week

Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information

Feb 12, 2024

Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.

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Chapter Strategy

SBE Tips & Tricks for Success

Sep 1, 2024

Are you running an SBE this year? Well, whether it is food or retail, this is for you. Keep reading to learn three quick tips on how to stay successful with your SBE this school year.

Chapter Strategy

Let’s Talk About the Updated Collegiate DECA Leadership Passport Program

Aug 30, 2024

This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Chapter Strategy

Be The One with Back-to-School Resources for Your Chapter

Aug 16, 2024

Your all-in-one kit to start the school year; watch for your back-to-school box to reach your chapter within the next few weeks.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Chapter Strategy

Watch Now: DECA's 2024-2025 Membership Video

Aug 13, 2024

Check out DECA's 2024-2025 membership video to help your chapter show students why joining DECA empowers members to Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Spotlights

Discover More About Puerto Rico DECA

Aug 9, 2024

DECA Puerto Rico is the local representation of the international organization DECA, which focuses on preparing students for college and careers through practical competencies and the development of leadership skills.