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Compete

Words of Wisdom: Pieces of Advice From DECA Advisors

Feb 5, 2026

Chapters across the nation are preparing for one of the most exciting times of the year. To better understand these key elements, we asked DECA advisors in Florida DECA District 8 for advice they would give to members.

Leadership

From Vision to Verity: How to Stay Consistent with Your 2026 Goals

Feb 5, 2026

As we begin February, many New Year’s Resolutions fade into wistful aspirations instead of life-changing habits. Here are some of my favorite tips for keeping consistent when the New Year’s sparkle wears off.

Chapter Strategy

Tips for Small Chapter Growth

Feb 5, 2026

Although new chapter obstacles often felt insurmountable, every successful chapter begins in the same position. Here is a quick guide to help your DECA chapter prepare for future success!

Career Insights

2026 is the New 2016? How a Meme Redefined an Artist and a Culture

Feb 5, 2026

If culture moves in cycles, then 2026 is pressing rewind. A growing nostalgia for the mid-2010s is redefining how brands market, how artists resurface, and how Gen Z defines cultural identity.

Partners

Participate in the Non-Competitive Stock Market Game Session

Feb 5, 2026

The SIFMA Foundation is offering a non-competitive DECA Stock Market Game running from February 9 through April 16, 2026. This is a great opportunity for students to test out the simulation and prepare for the Fall's Stock Market Game ICDC qualifier. 

Career Insights

More Than Football: The Business Strategy Driving the Super Bowl

Feb 5, 2026

Beyond the touchdowns and the trophies, the Super Bowl has evolved into a billion-dollar experience and is a significant example of sophisticated marketing and business operations worldwide.

Conferences

Choose Your ATL Adventure: DECA ICDC 2026 Attraction Ticket Options

Feb 3, 2026

After your DECA ICDC activities have wrapped for the day, explore all that Atlanta has to offer. The city is simply alive, always evolving and raising the bar on one-of-a-kind experiences you’ll be talking about for years to come!

DECA News

Congratulations to the 2025-26 NPCF Social Impact Leader of Tomorrow Challenge Winners

Feb 3, 2026

DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2025-26 Social Impact Leader of Tomorrow Challenge.

DECA News

Recognize Outstanding Seniors with DECA's Emerging Leader Honor Award

Feb 2, 2026

If you know an exceptional DECA leader, consider recognizing them with the DECA Emerging Leader Honor Award. The application window is open until March 31, 2026.

Case Study of the Week

Case Study of the Week: Marketing Safe Winter Driving

Feb 2, 2026

Step into the role of the regional manager for Rental Car Academy, a rental car agency that caters to budget-conscious travelers. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Career Insights

Why Join the U.S. Air Force? Building Skills, Experience and Long-Term Opportunity

Feb 1, 2026

Choosing how to begin your career is about finding an environment where you can develop skills, gain experience and grow professionally over time. The U.S. Air Force offers a hands-on pathway that combines training, education and responsibility.

Career Insights

Love Sells: What Valentine’s Day Teaches Us About Consumer Behavior

Feb 1, 2026

While Valentine’s Day is often viewed as a celebration of relationships, from a business perspective, it represents something else entirely: a powerful case study in consumer behavior.

Chapter Strategy

5 Ideas for Your Collegiate DECA Spring Recruitment

Jan 20, 2021

A new semester brings new possibilities and opportunities. Even if your membership didn't match your goals for the fall semester, we are all in this together and can help ensure we have a successful spring DECA season!

Chapter Strategy

How to Use TikTok for Your Chapter

Jan 19, 2021

Discover tips, tricks and ideas to help get your chapter started on a TikTok journey that is bound to engage members all year long!

Chapter Strategy

Cultivate Chapter Success Using the Three C's

Jan 19, 2021

Have you ever wondered how to take your collegiate DECA chapter to the #NextLevel? This article discusses implementing the Three C's to help your chapter thrive!

Chapter Strategy

3 Tips to Take Your Virtual Tabling Event to the Next Level

Jan 19, 2021

Busy planning your chapter’s next virtual recruiting event? Here are three tips for bringing your chapter’s virtual tabling experience to the next level!

Chapter Strategy

Take Your Leadership Passport to the Next Level

Jan 13, 2021

Congratulations! You survived the first semester of this academic year. Now, it's time to plan for your next semester and the rest of your Collegiate DECA experience this year.

Career Insights

DECA Direct Magazine: Marketing Trends

Jan 12, 2021

The world of marketing is diverse and ever-changing. Keep up with the latest industry trends to stay at the top of your game, learn to market your chapter like a pro and get a behind-the-scenes look at careers in this exciting field.

Career Insights

6 Things to Start Doing Now to Land Your Marketing "Dream Job"

Jan 12, 2021

Do you have your sights set on a dream job in marketing? Read on for some must-do and next level actions you can take to build your network, skills and brand and start making your dream job a reality.

Chapter Strategy

Marketing Your Chapter in the New Year

Jan 12, 2021

Discover tips to market your Collegiate DECA chapter and recruit new members in the second semester.

Career Insights

The Best Marketing Career for Your Personality Type

Jan 12, 2021

Marketing careers are not one-size-fits-all, and the variety of career paths in marketing continues to grow each year. Read on to learn more about a few top marketing specialties and which might be best for your unique personality!

Compete

The Art of Storytelling

Jan 12, 2021

Whether we are competing, fundraising, socializing, serving or leading we are constantly telling a story—our DECA story. So, why not make your story the best it can be?!

Career Insights

Behind the Headlines with a P&G Communications Executive

Jan 12, 2021

Procter & Gamble Chief Communications Officer Damon Jones sits down with NRF Foundation All Access for “20 Questions.”

DECA News

Announcing the 2020 Intuit Innovation Challenge Winners

Jan 12, 2021

The Intuit Innovation Challenge is a hands-on design thinking project, daring students around the globe to innovate for impact to help reverse the effect of global warming.

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DECA News

DECA Honors Top 10 Chapters Worldwide for 2025-2026

Apr 25, 2026

The top 10 DECA chapters received recognition on stage during the Grand Opening Session of DECA's 2026 International Career Development Conference in Atlanta, GA, on Saturday, April 25.

DECA News

DECA Celebrates Four Milestone Years of Service with Valued Partners

Apr 25, 2026

This year at the International Career Development Conference in Atlanta, GA, DECA celebrated incredible milestones with four of our valued partners: MDA, The NRF Foundation, Vector Marketing and Spirit Box.

DECA News

DECA Members Break Decade-Long Record by Raising Over $200,000 for MDA

Apr 25, 2026

In honor of this incredible achievement, DECA recognized the top 25 fundraising DECA chapters and the top three fundraising DECA associations at the Grand Opening Session of the 2026 International Career Development Conference.

DECA News

Meet DECA's 2026-27 Executive Officer Candidates

Apr 25, 2026

Learn more about the candidates running for executive office who hope to serve as the leaders of DECA’s High School Division for the 2026-27 school year.

Conferences

Watch the DECA ICDC 2026 Grand Opening Session

Apr 25, 2026

The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.

Conferences

Taste of ATL: 5 Restaurants You’ll Be Talking About All Trip

Apr 24, 2026

Whether you're going to dinner with your chapter, grabbing a bite after competition or exploring the city, here are five spots that deliver great food without feeling overly commercialized.

Partners

Case Study: Supporting Chick-fil-A Operators Through Optional Team Member Programs

Apr 23, 2026

Chick‑fil‑A has asked your DECA team to act as consultants and develop one optional program concept that Operators could voluntarily implement to support their Team Members.

DECA News

Introducing the 2026-27 Collegiate DECA Executive Officer Team

Apr 21, 2026

Congratulations to the newly-elected 2026-27 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 21, 2026

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Champions

Apr 21, 2026

Congratulations to the 2026 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Louisville, KY.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Finalists

Apr 21, 2026

Congratulations to the competitive event finalists from Collegiate DECA's 2026 International Career Development Conference in Louisville, KY.

DECA News

Farewell from the 2025-26 Collegiate Division Executive Officers

Apr 21, 2026

As we bid farewell as the 2025-26 Collegiate Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #GoTheExtra!