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Conferences

2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions

Jun 17, 2025

DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.

DECA News

Download the 2025-2026 DECA Guide

Jun 17, 2025

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

DECA News

DECA Hosts Luminary Program Powered by Adobe in San Francisco

Jun 11, 2025

This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.

Compete

How your DECA Judge Thinks like a Shark Tank Investor

Jun 4, 2025

DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.

Conferences

From FOMO to Finalist: How to Bounce Back After ICDC

Jun 3, 2025

Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.

Chapter Strategy

Recharge, Reassess and Restore: Your Chapter’s Guide to a Successful Summer

Jun 1, 2025

DECA doesn’t have to stop just because school is out. As a leader, take advantage of the summer months to prepare your chapter best to Go The Extra in the fall with three key tips: recharge, reassess and restore.

College Success

Navigating the Summer Before College

Jun 1, 2025

The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.

Chapter Strategy

The Best Leaders Go The Extra—Starting In The Summer

Jun 1, 2025

The summer months offer the perfect opportunity to get a head start on your goals before the school year kicks into high gear. Here are some tips to help you start your officer term off strong!

Leadership

Level Up This Summer: The Strength of Volunteering

Jun 1, 2025

Leadership doesn't end when the school year does, and neither should your impact. Volunteering is one of the most fulfilling ways to level up as a student, leader and citizen.

Chapter Strategy

Finish Strong, Start Stronger: Carrying This Year’s DECA Lessons into the Future

Jun 1, 2025

It’s time to reflect on all you’ve accomplished—and more importantly, what you’ve learned. As summer begins, you’re presented with an opportunity: to take those lessons and use them to fuel what’s next.

Case Study of the Week

Case Study of the Week: Redesigning All-Star Weekend

May 26, 2025

Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Conferences

Download ICDC 2025 Certificates and Competitor Performance Reports

May 20, 2025

Learn how to download certificates and competitive event performance reports from DECA's 2025 Collegiate and High School International Career Development Conferences.

Partners

DECA & The Muscular Dystrophy Association Celebrate 45 Years of Partnership

Aug 29, 2025

This collaboration has empowered generations of emerging leaders to make a real difference in their communities while supporting groundbreaking research, care and advocacy for individuals and families living with neuromuscular diseases.

Spotlights

Collegiate DECA Member and Chapter of the Month Recognition Opportunities

Aug 28, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you and your chapters do it! Submit you, your chapter, another individual or another chapter for our Member of the Month or Chapter of the Month opportunity.

Compete

Compete in Session One of the Collegiate DECA Stock Market Game

Aug 25, 2025

Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) beginning on September 8, 2025.

Case Study of the Week

Case Study of the Week: Troubles in the Drive-Thru

Aug 25, 2025

Step into the role of a general manager for Better Burger, a fast food restaurant with two drive thru lanes. The district manager wants you to suggest methods to handle complaints about new technology in the drive thru.

Chapter Strategy

Level Up with the Collegiate DECA Passport Program

Aug 25, 2025

Want to level up your skills? Look no further than the Collegiate DECA Passport program! It’s your roadmap to try new things, grow professionally and make your DECA journey more than a competition.

Conferences

Enhance Your Collegiate DECA ICDC Experience with the Thunder Over Louisville

Aug 22, 2025

Since 1988, Thunder Over Louisville has served as the official opening session for the Kentucky Derby season, and we are so excited to incorporate it into this year’s #CDECAICDC experience.

Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Chapter Strategy

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with the Collegiate DECA Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

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DECA News

Congratulations to the DECA Ethical Leadership Challenge 2021-2022 Winners

Feb 1, 2022

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2021-2022!

Chapter Strategy

Maximize Your Advocacy Visits During CTE Month®

Feb 1, 2022

Career and Technical Education Month® has arrived! Here are some quick tips to help you get started advocating for DECA and CTE.

DECA News

Positioning for the Future: DECA's 2020-2021 Impact

Feb 1, 2022

As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

DECA News

Congratulations to the Intuit Social Innovation Challenge Winners

Feb 1, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top teams in the 2021-2022 Intuit Social Innovation Challenge!

College Success

Getting Involved in High School and Beyond

Feb 1, 2022

You do so much through DECA and other activities, but how can you turn your accomplishments and involvements into college acceptance? Learn how to become a stand-out candidate when applying to college and future career positions.

Chapter Strategy

Valentines Day... But Make it DECA Style

Jan 31, 2022

The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week

Case Study of the Week: To Tell or Not To Tell

Jan 31, 2022

You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Conferences

Announcing the Speaker Lineup for DECA's Sports and Entertainment Marketing Conference

Jan 31, 2022

From a sell-out crowd of loyal fans waiting for the opening kickoff to a high-profile entertainer eager to take the stage for an encore presentation, sports and entertainment marketing provides a rush for those interested in these career areas.

Case Study of the Week

Case Study of the Week: Insurance Needs for Young Adults

Jan 24, 2022

You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

Career Insights

6 Steps to Create an Integrated Marketing Campaign

Jan 15, 2022

With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Career Insights

Advertising: Generating Ideas

Jan 15, 2022

Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

DECA News

Congratulations to the DECA Stock Market Game 2022 ICDC Qualifiers

Jan 10, 2022

DECA Inc. is pleased to announce the 2022 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.