Positioning for the Future: DECA's 2020-2021 Impact

Feb 1, 2022

As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it disrupted our organization in unimaginable ways and significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

We quickly realized the support our chapter advisors and chartered association advisors would need throughout this unique year of remote, hybrid and in-person learning, and we responded promptly with new delivery methods, new programs and layers of support.

The pandemic also challenged us to make significant progress on our strategic plan in an unprecedented quick timeframe with limited resources. Because of the foresight of our board of directors, our talented staff, our resilient advisors, our enthusiastic members and our generous partners, DECA is poised for a prosperous future.


Frank Peterson, CAE
Executive Director

Frank Peterson, CAE, is DECA's executive director. In this role, he provides direction to the organization’s strategy and operations. Under his leadership, DECA Inc. annually prepares more than 225,000 emerging leaders and entrepreneurs in marketing, finance, hospitality and management. Frank continues to work with educational and business partners to ensure DECA’s programs are relevant in supporting workforce development and to secure funding to provide access to its members.

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