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Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

Announcing the 2024-2025 Top MDA Fundraising DECA Chapters and Associations

Apr 26, 2025

DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.

DECA News

DECA Celebrates the Top 10 Chapters in the World for 2024-2025

Apr 26, 2025

DECA is excited to congratulate the top 10 membership chapters in the world for the 2024-2025 academic year! Thank you to all the chapters for being the one to make a difference in membership recruitment.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

Conferences

Watch the DECA ICDC 2025 Grand Opening Session

Apr 26, 2025

Watch the 2025 DECA International Career Development Conference Grand Opening Session on-demand.

DECA News

DECA Recognizes Donna McFadden with Honorary Life Membership

Apr 26, 2025

Donna McFadden has provided exemplary service to DECA for more than 30 years as the MA DECA Chartered Association Advisor. Her leadership, guidance, support and creative brilliance have reached DECA members and advisors at all levels.

Conferences

Will You Accept the ICDC DECA Quest Challenge?

Apr 21, 2025

When not competing or participating in academies, make the most of your #DECAICDC experience with DECA Quest! Complete challenges in the digital scavenger hunt for your chance to earn prizes.

Case Study of the Week

Case Study of the Week: Automated Trading Platforms

Apr 21, 2025

Step into the role of a financial advisor. A friend is considering automated trading platforms and has asked you for more information.

Partners

DECA Announces New Engagement with Merrill

Apr 16, 2025

DECA is thrilled to announce a new engagement with Merrill Wealth Management, a leading provider of wealth management and investment services, and a Bank of America company.

Partners

DECA and Piper Sandler Complete 49th Semi-Annual Survey

Apr 16, 2025

DECA and Piper Sandler completed the 49th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 6K teens across the U.S., with an average age of 16.2.

Conferences

DECA ICDC: Know Before You Go

Apr 15, 2025

We're thrilled to welcome 25,000 DECA members, advisors and partners to the International Career Development Conference in Orlando, FL on April 26-29, 2025. This guide includes everything you need to know before you go to Orlando!

Career Insights

Understanding Vehicle Financing

Apr 15, 2025

Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.

Compete

Your Guide to Understanding DECA ICDC's Competitive Event Process and Performance Reports

May 8, 2026

If you're looking for more information on DECA's International Career Development Conference competitive events process and performance reports, look no further! Explore these frequently asked questions and answers.

Conferences

Download ICDC 2026 Certificates and Competitor Performance Reports

May 8, 2026

Learn how to download certificates and competitive event performance reports from DECA's 2026 Collegiate and High School International Career Development Conferences.

Case Study of the Week

Case Study of the Week: A Kid Character On Social Media

May 4, 2026

Step into the role of the director of corporate communications for Orangey, a popular animated series for preschoolers. The president wants you to decide how to proceed on social media and develop a communications plan that will deliver a strategic message.

DECA News

DECA Announces the 2026-2027 Membership Campaign: Next Big Thing

May 1, 2026

Every breakthrough, innovation and movement starts with someone bold enough to pursue it. This year, DECA challenges its members to look beyond what exists today and focus on what’s possible tomorrow.

Conferences

Collegiate DECA ICDC 2026 Post Conference FAQs

Apr 27, 2026

We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Case Study of the Week

Case Study of the Week: Designing A New Branded Hotel TV Channel

Apr 27, 2026

Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.

Conferences

Watch the DECA ICDC 2026 Grand Opening Session

Apr 25, 2026

The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.

DECA News

Introducing the 2026-27 Collegiate DECA Executive Officer Team

Apr 21, 2026

Congratulations to the newly-elected 2026-27 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 21, 2026

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Champions

Apr 21, 2026

Congratulations to the 2026 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Louisville, KY.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Finalists

Apr 21, 2026

Congratulations to the competitive event finalists from Collegiate DECA's 2026 International Career Development Conference in Louisville, KY.

DECA News

Farewell from the 2025-26 Collegiate Division Executive Officers

Apr 21, 2026

As we bid farewell as the 2025-26 Collegiate Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #GoTheExtra!

Most Recent Articles

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Chapter Strategy

Quick Guide to Virtual Chapter Meetings

Sep 22, 2020

Virtual meeting platforms have become a prominent form of communication between family, friends and businesses and many of these tools are here to stay. Being prepared to host or participate in a virtual meeting will allow you to stand out and make a great impression.

Chapter Strategy

3 Fundraising Ideas for Fall

Sep 22, 2020

It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.

Chapter Strategy

5 Ways Collegiate DECA Will Take You to the Next Level

Sep 22, 2020

It's official, the school year is underway. While things will look different, there are still many ways to take yourself and your Collegiate DECA chapter to the next level!

Chapter Strategy

10 Tips for Your Social Media and How to Apply It to Your SBE

Sep 16, 2020

Social media has become an essential tool in business. It is how businesses are building their brand and their online communities. The root goal behind why businesses build their online presence? The main goal is to make sales and build a customer base. So how do you get started to apply this to your own business or school-based enterprise? Here are 10 tips to get you started.

Leadership

Video Call Tips and Tricks

Sep 10, 2020

Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.

Partners

Take Your Community Service to the Next Level with Lead4Change

Sep 8, 2020

The Lead4Change Leadership programs offer numerous benefits for students. An independent research study found that participating in Lead4Change contributed to significant growth in areas such as leadership skills (60% of students improved), respect for others (54%) and ambition and innovation (53%). Teachers can have equally transformative experiences.

Leadership

A Quick Guide to Understanding Servant Leadership

Sep 8, 2020

The concept of leadership has been around since the days of Aristotle and Plato and has evolved countless times throughout the centuries. But in 1970, a new theory emerged. Developed by Robert Greenleaf, servant leadership is the idea that empowered leaders serve their followers and to enable them to live and work to their full potential.

Leadership

The Ethics of Leadership

Sep 8, 2020

Ethical leaders exist in all walks of life. They are the individuals who step forward when crises occur, come to the rescue of others and generally do what's right—no matter what. Anyone can talk the talk, but can they walk the walk? In today's high-visibility, social world, more people are taking note of leaders’ behavior and holding them accountable.

Leadership

DECA Direct Magazine: Next Level Leadership

Sep 8, 2020

A new school year brings new chances to elevate your leadership to the next level. Discover fresh ideas to enhance your chapter and become a leader worth following in your school, community and beyond.

Leadership

The Next Level is Inclusion

Sep 8, 2020

It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?