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Case Study of the Week

Case Study of the Week: Marketing a Cruise of the World

Nov 3, 2025

Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.

Leadership

Getting Into the Giving Season

Nov 1, 2025

From food drives, service events, or acts of kindness within their own schools, members have the opportunity to use this time of year to positively impact their community while living out DECA's mission of leadership and service.

Career Insights

The Power of Ethical Consumerism: How Gen Z Is Redefining Brand Loyalty

Nov 1, 2025

For decades, businesses have relied on catchy slogans, sleek packaging and competitive prices to capture the hearts of consumers. But for Gen Z, such aesthetics aren’t enough to win long-lasting faithfulness.

Conferences

Making Connections Count: Networking Tips for Power Trip and Beyond

Nov 1, 2025

Networking can open doors to new friendships, leadership opportunities and future career prospects. Here are a few ways to make those conversations count this fall.

Conferences

Power Up Your Experience in Arlington, VA

Nov 1, 2025

Whether you're from Arlington, TX, Arlington Heights, IL, or anywhere in between, here are seven ways you can make your mark in Arlington, Virginia, at the Ultimate DECA Power Trip.

Chapter Strategy

Ready, Set, Go The Extra: #DECAMonth 2025 is Here

Nov 1, 2025

With so much happening, there is no shortage of ways to show your DECA pride during DECA Month. Here's how to get involved by participating in the #DECAMonth Social Media Challenge!

Leadership

Caffeine, Confidence and Career Readiness: The Gilmore Girls Guide to Thriving in DECA

Oct 31, 2025

Somewhere between Rory Gilmore’s late-night study sessions at Luke’s Diner and your early morning DECA prep, there is a shared truth: ambition runs on caffeine and confidence.

Career Insights

Hybrid vs. Remote Work: Which Model Is Right for Your Organization?

Oct 30, 2025

Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.

Spotlights

Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer

Oct 29, 2025

Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.

Leadership

Lead in the Moment: How Presence Sets Real Leaders Apart

Oct 29, 2025

Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.

Conferences

Download the Ultimate DECA Power Trip Program

Oct 29, 2025

Get ready to gather with more than 3,000 DECA members at The Ultimate DECA Power Trip in Arlington, VA! Download the conference program to start planning your custom experience.

Conferences

Don't Be Spooked! What to Expect at Your First DECA Conference

Oct 28, 2025

DECA can sound scary, but compared to classic monsters like zombies, vampires and ghosts, DECA is like a breath of fresh air with a side of blazers. Here is what to expect at your first DECA Conference.

Chapter Strategy

Writing Does Wonders: How to Write an Effective CTE Advocacy Letter

Feb 13, 2025

Advocating for CTE benefits future students and helps ensure that programs like DECA can continue to shape tomorrow’s industry leaders. Check out this step-by-step guide and sample template to help you create a persuasive CTE advocacy letter.

DECA News

Spread the Love with DECA Valentines

Feb 13, 2025

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

How DECA Shaped My Success as a Chemical Engineering Student

Feb 12, 2025

DECA gave me the skills to stand out in engineering. The ability to present ideas, collaborate effectively and think strategically has set me apart in a competitive field, proving that business and engineering go hand in hand.

Spotlights

Optimizing Collegiate DECA's Value to Members

Feb 12, 2025

By evolving with the business landscape, fostering mentorships and bridging the gap between DECA and corporations, we can maximize opportunities for our members and solidify DECA’s impact in the professional world.

Spotlights

JWU DECA Gives Back: Serving the Providence Community

Feb 12, 2025

This year, JWU DECA has been committed to positively impacting the Providence community through various service initiatives. Through these efforts, we strive to make a meaningful difference beyond the classroom.

Case Study of the Week

Case Study of the Week: Identifying Banking Risks

Feb 10, 2025

Step into the role of the risk management manager for Big Bank, a global company that offers traditional banking services including checking, savings, investments, online banking, loans, credit cards and more.

Conferences

Collegiate DECA ICDC: Things to Do in San Francisco

Feb 3, 2025

The ultimate end of the 2024-2025 Collegiate DECA membership year leads us to the city by the bay in this unique conference setting. In this article, learn more about the city, known for its fun attractions, unique dining amenities and exciting sights.

Case Study of the Week

Case Study of the Week: Can a Volunteer be Fired?

Feb 3, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Chapter Strategy

Advocating for Collegiate DECA: Part 2

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article explores ways to expand your reach, including engaging with policymakers and leveraging resources to amplify your voice.

Chapter Strategy

Advocating for Collegiate DECA: Part 1

Feb 1, 2025

In this two-part series, we explore techniques to ensure awareness and continued support for our division. This article will focus on local advocacy options and how individuals in your network can help expand your chapter’s reach.

Chapter Strategy

The Diversity of DECA with Emerging Leaders

Feb 1, 2025

As an organization that prepares emerging leaders and entrepreneurs, DECA is also known for being diverse in career studies and backgrounds. Hear from three students on how they value diversity within a community.

Career Insights

Exploring Funding Options for Entrepreneurs

Feb 1, 2025

As an aspiring entrepreneur and a DECA member, understanding the various funding options available can help you bring your vision to life and set you apart in your competitive events and professional endeavors.

Most Recent Articles

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Compete

5 Things to Help You Prep for Your Prepared Event

Feb 6, 2018

Association conferences are right around the corner for DECA members everywhere, and while some members are not too worried about getting ready, others may have already started stressing out.

Career Insights

DECA Direct Magazine: Food and Hospitality

Jan 18, 2018

This issue takes you inside the hospitality industry to discover the vast opportunities available to DECA members. Plus, we have an exclusive interview with two former Utah DECA members who were recently featured on Shark Tank for their creative solution to traditional wedding bands.

Compete

Top Competition Mistakes You Don’t Want to Make

Nov 21, 2017

Let’s face it, DECA has a lot to offer, but competition is what most DECA members look forward to. Dedicated DECA members will start studying and practicing for their competitive event months in advance.

Career Insights

DECA Direct Magazine: Tech Trends

Nov 20, 2017

This issue features articles from colleges and companies exploring the topic of virtual reality technology and how it's changing the way business is done, jobs are created and consumers are shopping.

Compete

5 Ways to Spice Up Your Competition Prep Routine

Oct 26, 2017

The quest for DECA glass is long and daunting, and sometimes it can get pretty tedious. Here are some ideas to help spice up your normal study routine.

Compete

A How To Guide for DECA Role-plays

Oct 24, 2017

Whether you are an experienced competitor, or if it is your first year competing, these tips and tricks will definitely wow the judges and perhaps even win you some #DECAGlass at the International Career Development Conference.

Leadership

DECA Direct Magazine: Limitless

Sep 3, 2017

This issue features an the #Limitless Year Quiz that you can take to find a perfectly tailored list of DECA conferences, programs, challenges and activities you can participate in this year that relate to your own career interest.

DECA News

Collegiate DECA's 2016-2017 Recognition Award Winners

Apr 5, 2017

Congratulations to these Collegiate DECA members for owning their futures this year!

DECA News

Collegiate DECA 2016-2017 Leadership Passport Program Recipients

Apr 5, 2017

Congratulations to these chapters and members for all their hard work! Way to #OwnYourFuture!

DECA News

DECA's 2017 Advocacy Campaign Recipients

Mar 27, 2017

Congratulations to the following chapters that earned recognition in the DECA Advocacy Campaign.

DECA News

DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Recipients who will be present at the 2017 #DECAICDC in Anaheim, Calif., will be recognized on stage.

DECA News

Collegiate DECA Scholarship Recipients 2016-2017

Mar 20, 2017

Collegiate DECA scholarship recipients present at the 2017 #CDECAICDC in will be recognized on stage.