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Advisor Best Practice Spotlight of the Week: Eric Wagner
DECA Advisor Eric Wagner is giving his students more than classroom lessons—he’s providing real-world financial and leadership experiences through the chapter’s student-run credit union.

Mixing It Up: The Secret Recipe to SBE Success
It's important to curate the perfect recipe for your school’s SBE and come up with ingredients to make it the best experience for your students. Here are three ingredients for making your SBE successful!

Unlocking Recruitment Success: Insights from 4 Chapter Leaders
Attracting new and recurring members is a process that requires planning, collaboration and perseverance. Here are 4 chapter leaders’ insights on how to succeed at DECA recruitment.

DECA Duck Takes Flight at Smithville High School
Smithville High School’s DECA chapter has a new mascot, DECA Duck. What started as just a blue rubber ducky idea has become a school spirit sensation at DECA events and recruiting activities.

IBM SkillsBuild to Launch 8-Part Webinar Series on AI for Educators
Starting September 25th, IBM SkillsBuild is launching an incredible 8-part webinar series designed specifically for educators ready to be enabled and become force multipliers.

Major Keys: Unlocking College Success with a DECA Mindset
Success doesn’t come from luck; it comes from preparation, strategy, mindset and staying true to yourself. For many, college feels like the biggest stage of their life. But in reality, it’s actually not all that different from being a DECA member.

Would Taylor Swift’s Marketing Score Well on a DECA Rubric?
Taylor Swift has clearly conquered the music industry, but what if she stepped into the world of DECA competition? Let’s look at how she would perform in each section of the Principles of Marketing Event.

This Week in Business: What High School Students Should Know
Business is constantly evolving. Keeping up with these changes is vital for DECA competitors and high school students and can also be the difference between competing in a role-play and winning one.

The DECA Drop Premieres Episode 1: All Things DECA!
Your 2025–2026 Executive Officer Team saw how podcasts were taking off and wanted to give DECA members the same kind of experience: a place to pick up tips, hear updates and get to know our team!

Everything You Need to Know for DECA SBE Week 2025
Each day of #DECASBEWeek has a social media theme unique to DECA’s school-based enterprise program. Be sure to participate by sharing photos or videos that correspond to the daily theme.

Case Study of the Week: How to Protect a Mobile Bank Account From Identity Theft
Step into the role of a financial advisor at First Bank. A customer wants to open a mobile banking account to pay more bills online but is worried about identity theft and has asked for your help.

Filling The GAP: The Secret Behind Katseye's Viral Marketing
GAP’s recent marketing project shows that authentic brand representation, positive customer connections and creative engagement can be the key to marketing magic. Here's what the campaign teaches us about successful marketing.

Case Study of the Week: Adding Snacks to the Menu
Step into the role of the product manager for Delish, a quick serve restaurant chain. The vice president wants you to weigh the pros and cons of adding a new menu category and make a final recommendation.

DECA and Piper Sandler Complete 47th Semi-Annual Survey
DECA and Piper Sandler completed the 47th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 6,020 teens across the U.S. with an average age of 16.1 years.

Case Study of the Week: You Must be a Member to Shop Here!
Step into the role of an employee at Pat’s Club, a warehouse club that sells a wide variety of merchandise in large quantities. You must explain to a customer why they cannot shop at the store without purchasing a membership.

DECA Recognizes National Advisory Board Partners for Their Longtime Support
Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA Recognizes Helen Brown with Chairman's Award
As a member of DECA's National Advisory Board, Helen has engaged with thousands of members and advisors at DECA's educational conferences at the association, regional and international levels.

DECA Recognizes Jerry DiGiovanni with Honorary Life Membership
During two decades of service as Executive Director, Jerry displayed unwavering kindness, support and enthusiasm for the student members and advisors of Pennsylvania DECA.

Congrats to the Collegiate DECA 2023-2024 Stock Market Game Session 2 Top Competitors
DECA congratulates the top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Introducing the 2024-2025 Collegiate DECA Executive Officer Team
Congratulations to the newly-elected 2024-2025 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

Collegiate DECA Celebrates the Top 10 Chapters at ICDC
Collegiate DECA is excited to announce the top 10 membership chapters for the 2023-2024 academic year that received recognition during Collegiate DECA's International Career Development Conference in Austin, TX.

Congratulations to the 2024 Collegiate DECA ICDC Competitive Event Champions
Congratulations to the 2024 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Austin, TX.

Ways to Reflect on the CDECA ICDC Experience
Whether you’re aiming glass or looking to expand your network, Collegiate DECA ICDC has it all. But what’s next when it all wraps up, and the closing session ends? Here are some things that you can do after the closing session ends.

Case Study of the Week: Nepo-Baby or Legit Candidate?
Step into the role of a consultant hired by the president of Grand Grocery, a privately held supermarket chain with over 300 locations in one state. The president has hired you to help with succession planning after a sudden decision to retire.
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DECA Talks: Taking Risks with Confidence & Conviction
In life, we are often faced with decisions that require us to take some sort of risk, whether it’s where to take your next job, which schools to apply to, where to move to, etc. In this talk, we’ll explore how to determine if a risk is worth taking and how you can set yourself up for the highest chance of success.

DECA Talks: The GRIT It Takes to Seek Success
The secret to outstanding achievement is not talent or privilege, but grit: a special blend of passion and persistence for long-term goals.

DECA Talks: Just Say Yes
Ever felt torn when presented with a cool new opportunity? Learn how choosing to say “yes” can lead to easier decision-making in the future…and some cool opportunities along the way.

Look Back on Collegiate DECA ENGAGE in Chicago
Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.

DECA Direct Magazine: Entrepreneurship
The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.

How Studying Abroad Can Help You Become an Entrepreneur
Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.

2019 DECA Pumpkin Contest Winners
The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!

2019-2020 DECA Virtual Business Challenge Round 1 ICDC Qualifiers
DECA congratulates finalist teams in the first round of the 2019-2020 Virtual Business Challenge (VBC).

DECA Direct Magazine: Here We Go
The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!

Getting Started with Prepared Events
For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.

Behind the Scenes at Disney World
This summer, DECA's executive officer team got a chance to peek behind the curtain (and underground) to see what makes Walt Disney World truly magical. Officers took part in training sessions through the Disney College Program, exploring leadership and culture through the Disney lens.

#Goals for Your Year
Before jumping into your goals for the year, it’s important to start with that passion. Why is DECA important? What can DECA do for the students in your school and your community? In a few sentences, explain your vision for your DECA chapter. If it was everything that it could be, what would it be? Use this vision as a guide as you are setting goals for your chapter.
