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Beyond the Glass: How DECA Competition Builds Real-World Leadership
From competition to chapter leadership, here’s how DECA gives members the tools to think on their feet, take initiative and make an impact in their schools, communities and future careers.

A Month Full Of Memories: How to Prepare for DECA Month's Social Media Challenge
DECA Month is filled with engagement, spotlights and celebrations for everything related to DECA. Here are some tips and tricks on how to dominate the DECA Month Social Media Challenge before November begins.

Marketing the Marketers: Student Spotlights
Marketing is how chapters share their stories and connect with people beyond their own schools. Behind every post, video and campaign is a team of students who work hard to bring their chapter’s ideas to life.

Leadership That Lasts: How to Keep Growing Throughout the Semester
Whether you are helping a classmate or taking on a new challenge, each day is an opportunity to grow into a stronger leader. Here are four ways you can continue developing as a leader this semester.

DECA and Piper Sandler Complete 50th Semi-Annual Survey
DECA and Piper Sandler completed the 50th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 10K teens across the U.S., with an average age of 15.7.

Celebrate DECA Month this November
#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.

DECA Welcomes College Board as Strategic Partner
This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Case Study of the Week: Designing Album Cover Art
Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.

Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025
This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.

NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion
According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.

Go The Extra Scare: Fall-Inspired Themes For Your Chapter Meetings
October is such a versatile month, and holding meetings that engage members during this season is a great way to boost chapter participation and growth.

Maximizing Your Sales Interview Success
Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.

Beyond the Glass: How DECA Competition Builds Real-World Leadership
From competition to chapter leadership, here’s how DECA gives members the tools to think on their feet, take initiative and make an impact in their schools, communities and future careers.

A Month Full Of Memories: How to Prepare for DECA Month's Social Media Challenge
DECA Month is filled with engagement, spotlights and celebrations for everything related to DECA. Here are some tips and tricks on how to dominate the DECA Month Social Media Challenge before November begins.

DECA and Piper Sandler Complete 50th Semi-Annual Survey
DECA and Piper Sandler completed the 50th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 10K teens across the U.S., with an average age of 15.7.

Win Up to $500 in the Collegiate DECA Virtual Case Simulation
Are you ready to test your business and marketing skills? You can do just that and earn up to $500 in the upcoming Collegiate DECA Virtual Case Simulation Competition brought to you by long-time DECA partner, Knowledge Matters.

Celebrate DECA Month this November
#DECAMonth is the ultimate celebration of all things DECA. Throughout November, members reflect on their favorite DECA memories, take part in DECA's programs and showcase the many reasons they love being a DECA member.

Case Study of the Week: Designing Album Cover Art
Step into the role of a marketing communications consultant. You have been hired by the manager of the folk-rock band Kingsley, to create branding for their upcoming debut album.

Elevating DECA in the Classroom: Highlights & Insights from AMPED 2025
This three-day conference featured an industry immersion series and two days of educational sessions on implementing DECA into the classroom.

How to Grow Through Mentors and Sponsors
No matter where you are in your career, mentors and sponsors can play a vital role in that journey. Whether you’re gearing up for your first job or trying to transition into a new role, finding the right mentor or sponsor can be pivotal.

Meet the ENGAGE 2025 Keynote Speaker
As a UCF alum and entrepreneur who turned her own adversity into impact, Jessica Villages is passionate about helping the next generation rise as confident leaders.

Download the Collegiate DECA Engage Program
Get ready to gather with 200 Collegiate DECA members at ENGAGE in Tampa! Download the conference program to view the complete agenda.

NRF Consumer Survey Finds Halloween Spending to Reach Record $13.1 Billion
According to the National Retail Federation’s annual consumer survey, Halloween spending is expected to reach a record $13.1 billion this year.

Maximizing Your Sales Interview Success
Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.
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Mountain View High School Virtual Recruitment
Like for many chapters, this year’s DECA kickoff meeting was unique for Mountain View High School in Georgia. Even though the meeting was held through Zoom, the chapter still found a way to make it one of their best meetings yet.

10 Ideas for Collegiate DECA Freshman Recruitment
Collegiate DECA offers incredible opportunities for members, and every year dedicated officers aim to increase membership. However, it can be a struggle to think of new, creative ways to recruit new students. To help, explore these ten great ways to increase membership.

How to Raise Your Membership to the #NextLevel
As we enter a new year, it's time to get excited about membership recruitment! We know this year is going to look different, so here are some tips for taking your recruitment efforts to the #NextLevel!

Watch Now: The 2020-2021 Collegiate DECA #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with Collegiate DECA.

Watch Now: The 2020-2021 #NextLevel Membership Video
This is not just another year. This is the year we push our limits and set our sights higher than ever before. No matter what your dreams and goals for the future, propel yourself to the #NextLevel with DECA.

Establishing Your Target Market
The target market of your business is your ideal customer based on the product or services you are offering. Depending on the business, there may be more than one target market but it is important to establish your primary target market. In a School-based Enterprise, it might have teachers, parents, and students as your target market.

3 Reasons to Start a School-based Enterprise
Typically known as school stores, SBEs allow members to learn real-world marketing and business skills like selling, promotions and communication. Besides the personal benefits, here are three reasons to get started now!

5 Tips to Take Your LinkedIn to the Next Level
Are you new to the LinkedIn life, or maybe you're a highly experienced user? Either way, you can never know too many tips and tricks to guide you along the way. Read on for five tips that will help you make the most out of your experience and take your LinkedIn profile to the #NextLevel.

DECA Inc. Stands Against Racism in All Forms
We stand in solidarity with the Black communities – our members, alumni, partners and employees – in the fight against systemic racism and injustice.

Leadership Team Building Ideas
While social distancing, it can be difficult to connect with the members of your leadership team. However, it is vital to continue being productive and connected. We want all teams to have an extra strong start to the next school year in order to make up for lost activities and events. Below are my top five tips to keep the DECA spirit alive with your leadership team!

4 Tips for Summer Job and Internship Success
For many students, finding a summer job, career-defining internship or even a well-paid career can be challenging, and the current job market does not make it any easier. Additionally, some students are enduring the nightmare of having their internship or a job offer revoked, while others are shifting to working remotely.

Using Zoom to Unlock New Learning Opportunities
It’s safe to say that 2020 has thrown just about everyone for a loop. Like many educators, Sharon Cutler, a 15-year DECA chapter advisor and teacher at Marjory Stoneman Douglas High School in Parkland, FL, has been looking for unique ways to engage her students through distance learning.
