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Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

DECA News

Meet the 2025-2026 DECA Content Creators

Aug 19, 2025

The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Zach Lisella

Aug 12, 2025

Zach Lisella of Northern Highlands Regional High School in New Jersey is our first DECA Advisor Spotlight of the Week! Check out Mr. Lisella's innovative competition preparation methods for helping his members get on stage and win big.

Chapter Strategy

DECA Advisors - Show Us How You’re Going the Extra!

Aug 12, 2025

We want to see how your chapter is setting up for success this year using the Go The Extra theme and the competitive events resources from your back-to-school box.

DECA News

Unpacking Teen Trends: Fall 2025 Taking Stock with Teens Survey

Aug 11, 2025

The 2025 Fall Piper Sandler Taking Stock With Teens Survey is now available for use in your classroom!

Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.

DECA News

DECA Announces the 2022-2023 Membership Theme: Get the Edge

Apr 27, 2022

In 2022-2023, DECA challenges you to get the edge. Whether in competition, college applications or your career search, DECA gives you an unmistakable competitive advantage to stand out and be a cut above the rest.

Partners

DECA Recognizes National Advisory Board Partners for Their Longtime Support

Apr 26, 2022

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

DECA News

DECA Inc. Honors 2020-2022 Outstanding Service Award Recipients

Apr 26, 2022

DECA Inc. congratulates three recipients of the Outstanding Service Award, one of DECA’s most prestigious recognitions.

DECA News

DECA Honors Advisors for 40-55 Years of Service

Apr 26, 2022

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

Conferences

DECA ICDC Grand Awards Session 2022

Apr 26, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Grand Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Conferences

DECA ICDC Achievement Awards Session 2022

Apr 26, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Achievement Awards Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

Case Study of the Week

Case Study of the Week: Family Entertainment To Go?

Apr 25, 2022

You are the marketing director for Friendly's Club House, a chain of family entertainment centers and restaurants. Friendly's Club House offers a limited menu of food and beverages, arcade games, amusement rides, dance floors and special areas for birthday parties.

DECA News

DECA Recognizes 2020-2022 Honorary Life Award Recipients

Apr 23, 2022

Honorary Life Membership is the highest award DECA can bestow on an individual. DECA is pleased to present four recipients of this distinctive and deserving fellowship.

Conferences

DECA ICDC Grand Opening Session 2022

Apr 23, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Grand Opening Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

DECA News

Collegiate DECA 2021-2022 Stock Market Game Session 2 Top Competitors

Apr 18, 2022

DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: Helping an Entrepreneur with Financial Planning

Apr 18, 2022

You are to assume the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family-owned business that is a retailer and manufacturer. The owner is trying to decide if the company should purchase insurance and begin the process of placing funds in investments.

Partners

DECA and Piper Sandler Complete 43rd Semi-Annual Survey of 7,000 U.S. Teens

Apr 12, 2022

DECA and Piper Sandler completed the 43rd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across the U.S. with an average age of 16.2 years.

Most Recent Articles

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Leadership

DECA Talks: Taking Risks with Confidence & Conviction

Dec 11, 2019

In life, we are often faced with decisions that require us to take some sort of risk, whether it’s where to take your next job, which schools to apply to, where to move to, etc. In this talk, we’ll explore how to determine if a risk is worth taking and how you can set yourself up for the highest chance of success.

Leadership

DECA Talks: The GRIT It Takes to Seek Success

Dec 11, 2019

The secret to outstanding achievement is not talent or privilege, but grit: a special blend of passion and persistence for long-term goals.

Leadership

DECA Talks: Just Say Yes

Dec 11, 2019

Ever felt torn when presented with a cool new opportunity? Learn how choosing to say “yes” can lead to easier decision-making in the future…and some cool opportunities along the way.

Conferences

Look Back on Collegiate DECA ENGAGE in Chicago

Nov 26, 2019

Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.

Career Insights

DECA Direct Magazine: Entrepreneurship

Nov 25, 2019

The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.

College Success

How Studying Abroad Can Help You Become an Entrepreneur

Nov 17, 2019

Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.

DECA News

2019 DECA Pumpkin Contest Winners

Nov 5, 2019

The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!

DECA News

2019-2020 DECA Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 5, 2019

DECA congratulates finalist teams in the first round of the 2019-2020 Virtual Business Challenge (VBC).

Chapter Strategy

DECA Direct Magazine: Here We Go

Oct 8, 2019

The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!

Compete

Getting Started with Prepared Events

Oct 2, 2019

For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.

Career Insights

Behind the Scenes at Disney World

Sep 30, 2019

This summer, DECA's executive officer team got a chance to peek behind the curtain (and underground) to see what makes Walt Disney World truly magical. Officers took part in training sessions through the Disney College Program, exploring leadership and culture through the Disney lens.

Chapter Strategy

#Goals for Your Year

Sep 30, 2019

Before jumping into your goals for the year, it’s important to start with that passion. Why is DECA important? What can DECA do for the students in your school and your community? In a few sentences, explain your vision for your DECA chapter. If it was everything that it could be, what would it be? Use this vision as a guide as you are setting goals for your chapter.