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Spotlights

Beyond the Competition: Building Community at Silver Falls

Jan 15, 2026

Beyond events and role-plays, Silver Falls reminds DECA members why they joined in the first place: community. Through shared experiences, chapters grow closer and return stronger.

Leadership

Soft Skills: The Skills that Set You Apart

Jan 15, 2026

Every successful DECA member has one thing in common: strong soft skills. You may not see them listed on a role-play feedback sheet, but they are what truly separate good competitors from great ones.

Leadership

New Year, New Me: Crafting Your 2026 Personal Brand

Jan 13, 2026

The start of the new year is a great opportunity to shape your personal brand. Here are a few tips on how to start the year off on a strong note. 

DECA News

Congratulations to the 2025-26 DECA at the Bell Challenge Winners

Jan 12, 2026

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2025-26!

Case Study of the Week

Case Study of the Week: Hotel Package Pricing For Children?

Jan 12, 2026

Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

DECA News

Congratulations to the 2025-26 Stock Market Game ICDC Qualifiers

Jan 8, 2026

DECA Inc. is pleased to announce the 2026 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Conferences

Exclusive Travel Discounts for DECA Members

Jan 8, 2026

DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Compete

Go The Extra this Competition Season: Articles to Help You Stand Out

Jan 7, 2026

Looking to Go The Extra this competition season? Dive into these top articles on DECA's competitive events, so you can walk into competition feeling confident that you have what it takes to make it to the ICDC stage.

Leadership

Where Commitment Meets Leadership: Inside Association Office

Jan 6, 2026

Association officers play a huge role in shaping the DECA experience for members by supporting initiatives and representing DECA with professionalism and heart. Let’s take a closer look at what being in association office is really like!

Career Insights

The Power of Collaboration: How Cross Promotional Partnerships Have Changed the Game

Jan 6, 2026

Many companies are collaborating and cross-promoting to reach wider audiences. Explore how some companies have turned this idea into significant successes for both their businesses and their audiences.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Jan 6, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Bouchra Elgaou

Jan 6, 2026

DECA advisor Bouchra Elgaou has helped transform sustainability from an idea into a school-wide composting initiative that empowers students, strengthens community partnerships and reduces waste.

Career Insights

Building Deep Customer Empathy to Solve Any Problem

Nov 14, 2022

Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal. 

Career Insights

Opportunities that Arose from the COVID-19 Pandemic

Nov 14, 2022

Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.

Partners

DECA and Piper Sandler Complete 44th Semi-Annual Survey of 14,500 U.S. Teens

Nov 11, 2022

DECA and Piper Sandler completed the 44th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 14,500 teens across the U.S. with an average age of 15.8 years.

Chapter Strategy

How to Get The Edge on Member Engagement

Nov 10, 2022

As an organization, we want to make sure that all our members are constantly engaged in what is going on inside the world of DECA. Keeping engagement up, especially into DECA Month, is highly important to keep our members involved and engaged within the amazing organization that we’re all part of today. 

Career Insights

4 Videos to Help Discover What Kind of Work You Want to Do

Nov 7, 2022

Need help deciding on a potential career path or college major? Check out these helpful videos with concrete steps and reflection questions to help you discover what kind of work you want to do.

Conferences

A Look Back on Collegiate DECA Engage in Atlanta

Nov 7, 2022

200 Collegiate DECA members attended the 2022 Engage Conference in Atlanta, GA on November 3-5, 2022.

Case Study of the Week

Case Study of the Week: Rewarding Customers While Increasing Sales

Nov 7, 2022

Step into the role of promotional director for Premiere Purchase, a consumer electronics retailer. The senior vice president has asked you to plan a special event exclusively for top-tier Premiere Points members that will result in an increase in sales.

Spotlights

Non-Traditional SBE's: Unique Locations

Nov 4, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to unique learning locations.

Career Insights

You Nailed the Final Interview... Now What?

Nov 1, 2022

You’ve received a job offer and now it’s time to discuss salary. Don’t skip the important step of negotiating for your best compensation package or you may be getting paid less than you’re worth!

Spotlights

SCCC DECA Brings Joy to Local Nursing Homes

Nov 1, 2022

For Halloween, Saline County Career Center DECA held an event for members dedicated to decorating pumpkins for local nursing home residents in a community service activity.

Career Insights

Small Businesses and the Costs of Hyper-Personalization

Nov 1, 2022

What does hyper-personalization mean for small businesses with limited resources to invest in AI-powered hyper-personalization technologies? MBA Research helps us explore this year's Business Operations Research competitive events topic.

Spotlights

Announcing the Winners of the 2022 DECA Pumpkin Contest

Nov 1, 2022

Congratulations to the winners of DECA's Annual Pumpkin Contest! With an impressive 500+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Most Recent Articles

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DECA News

Congratulations to the DECA Ethical Leadership Challenge 2021-2022 Winners

Feb 1, 2022

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2021-2022!

Chapter Strategy

Maximize Your Advocacy Visits During CTE Month®

Feb 1, 2022

Career and Technical Education Month® has arrived! Here are some quick tips to help you get started advocating for DECA and CTE.

DECA News

Positioning for the Future: DECA's 2020-2021 Impact

Feb 1, 2022

As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

DECA News

Congratulations to the Intuit Social Innovation Challenge Winners

Feb 1, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top teams in the 2021-2022 Intuit Social Innovation Challenge!

College Success

Getting Involved in High School and Beyond

Feb 1, 2022

You do so much through DECA and other activities, but how can you turn your accomplishments and involvements into college acceptance? Learn how to become a stand-out candidate when applying to college and future career positions.

Chapter Strategy

Valentines Day... But Make it DECA Style

Jan 31, 2022

The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week

Case Study of the Week: To Tell or Not To Tell

Jan 31, 2022

You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Conferences

Announcing the Speaker Lineup for DECA's Sports and Entertainment Marketing Conference

Jan 31, 2022

From a sell-out crowd of loyal fans waiting for the opening kickoff to a high-profile entertainer eager to take the stage for an encore presentation, sports and entertainment marketing provides a rush for those interested in these career areas.

Case Study of the Week

Case Study of the Week: Insurance Needs for Young Adults

Jan 24, 2022

You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

Career Insights

6 Steps to Create an Integrated Marketing Campaign

Jan 15, 2022

With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Career Insights

Advertising: Generating Ideas

Jan 15, 2022

Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

DECA News

Congratulations to the DECA Stock Market Game 2022 ICDC Qualifiers

Jan 10, 2022

DECA Inc. is pleased to announce the 2022 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.