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Chapter Strategy

Passing the Baton: Transitioning to a New Officer Team in DECA

Apr 1, 2025

Passing the baton to a new officer team in DECA is a crucial process to ensure a smooth leadership transition. By fostering collaboration and celebrating achievements, DECA chapters can maintain momentum and continue thriving under new leadership.

Case Study of the Week

Case Study of the Week: Why Bother With a Warehouse Club Business Membership?

Mar 31, 2025

Step into the role of the chief strategist at Clubco, a chain of membership-only warehouse club retail stores. The CEO wants you to differentiate the business membership from the regular membership to increase new business memberships.

Conferences

Introducing the DECA ICDC 2025 Keynote Speaker

Mar 28, 2025

DECA is pleased to announce that Rob Lawless, will deliver the keynote during the 2025 DECA International Career Development Conference Grand Opening Session.

DECA News

DECA Announces the 2025-2026 Membership Theme: Go The Extra

Mar 25, 2025

As emerging leaders, you know that success is more than just meeting expectations—it’s about exceeding them. This year, we dare you to Go The Extra—the extra mile, the extra step, the extra level on the path to achieving your college and career goals.

DECA News

Congratulations to DECA's 2024-2025 Scholarship Recipients

Mar 24, 2025

DECA is pleased to announce the 2024-2025 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: Beyond the Regular Product Collection

Mar 24, 2025

Step into the role the owner of Beyond, a luggage and travel accessories brand. Your business partner wants you to propose two different special collections that Beyond can create.

DECA News

Announcing the 2025 Invest Innovation in Action Challenge Winners

Mar 18, 2025

DECA Inc. and Invest are excited to announce the winners of the 2025 Innovation in Action: Driving Next Gen to Insurance Careers Challenge.

DECA News

DECA's 2025 Advocacy Campaign Winners Announced

Mar 18, 2025

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2025 DECA Advocacy Campaign.

Case Study of the Week

Case Study of the Week: WHO CARES ABOUT MY CREDIT SCORE?!

Mar 17, 2025

Step into the role of a financial advisor. A client does not understand why a credit report and credit score are needed to secure an automobile loan and needs you to explain.

Career Insights

What to Know About the Consumer in 2025

Mar 15, 2025

Last year, consumers proved their resiliency yet again, demonstrating a willingness and ability to spend in the face of inflation, higher interest rates and more. And looking ahead, consumers continue to face an uncertain environment.

Case Study of the Week

Case Study of the Week: Pausing Operations to Strengthen Customer Service

Mar 10, 2025

Step into the role of an operations assistant for Blue Ribbon Gifts. A customer service employee wants you to explain how a pause in order fulfillment can be communicated as positive customer relations to those complaining.

DECA News

Congratulations to the Top Teams in the 2025 MDA Disability is Diversity Challenge

Mar 7, 2025

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge.

College Success

Get into the Gap

Mar 9, 2021

If you’re one of the many students delaying or thinking about delaying college, here’s what you should know to have a productive and meaningful gap year or semester.

College Success

DECA Direct Magazine: What Comes Next?

Mar 9, 2021

As another year in DECA nears its end, it’s time to look forward to what comes next! Whether you’re preparing for college, seeking internships or getting ready to start your career, you’ll find the resources you need to stand out from the crowd.

DECA News

Congratulations to the 2020-2021 Collegiate DECA Recognition Award Recipients

Mar 8, 2021

DECA Inc. announces the recipients of the 2020-2021 Collegiate DECA Recognition Awards.

Case Study of the Week

Case Study of the Week: Laney Bee's Customer Service Send-off to the Competition

Mar 8, 2021

A rival store in the area will be closing its doors soon and the Laney Bee district manager decided that your store location will honor a rival company’s gift cards for 30-days. 

DECA News

Collegiate DECA 2020-2021 Leadership Passport Program Recipients

Mar 1, 2021

Congratulations to the 2020-2021 Collegiate DECA Leadership Passport Program recipients!

Career Insights

10 of the Most Influential Businesswomen of 2020

Mar 1, 2021

In celebration of Women’s History Month, we explore the top 10 most influential businesswomen from 2020.

Leadership

5 Business and Leadership Books That Should Be on Your List

Mar 1, 2021

Throughout my academic career, I have found that a good book is hard to beat. I can honestly say that certain books have even changed my life—everything from basic tasks such as how I make my bed, to greater things like the way I think and process information.

Chapter Strategy

3 Creative Ways to Recognize Your Chapter’s Competitive Event Finalists

Feb 28, 2021

Association conference season is in full swing and we all know what that means… it’s DECA Glass season! To take competitive event finalist recognition to the #NextLevel this year, we have to think outside of the box. Here are three ways that your chapter can get creative to do just that!

Spotlights

Coral Glades DECA Benefits Good Karma Pet Rescue

Feb 26, 2021

Coral Glades DECA members hosted a donation drive to collect supplies for the animal rescue organization, Good Karma Pet Rescue.

Career Insights

Maximizing a Telethon Moment for Brand Awareness, Partner Activation and Cause Raising

Feb 25, 2021

MDA shares a special look at how a moment like the MDA Telethon can help lift up a brand, bolster fundraising and cause raising, and the importance that partners like DECA play in the success of MDA’s mission.

Career Insights

Super Bowl Ads: Is It Worth It?

Feb 1, 2021

The stage is set, the Tampa Bay Buccaneers and the Kansas City Chiefs will square off in Super Bowl LV, hosted at Raymond James Stadium in Tampa, Florida. But enough about the game already... It's time for the real excitement—the commercials!

Chapter Strategy

I <3 DECA (and Fundraising Too!)

Feb 1, 2021

As the season of love approaches, it is time to begin brainstorming creative ways to spread the DECA love! Continue reading to learn some fun ideas that will allow your members to feel the love this February while raising funds for your chapter!

Most Recent Articles

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Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Chapter Strategy

SBE Chapter Certification Guidelines Available Now

Aug 22, 2022

The chapter certification guidelines and competition guidelines for the 2022-2023 school year are now available.

DECA News

Intuit Empowers Students to Make a Positive Impact in Their Communities

Aug 22, 2022

When they signed up for Intuit’s Social Innovation Challenge, Sofia Broughman, Fluorine Tutelman and Sophia Bustos were prompted to think of ways to support underrepresented minority entrepreneurs and business owners.

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

One DECA: August 2022

Aug 12, 2022

Check out what you missed on the August 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Chapter Strategy

You're Invited! Join Monthly #OneDECA Calls

Aug 8, 2022

Beginning in August, all high school members are welcome to join monthly #OneDECA Calls where members have the opportunity to learn, collaborate and unite as part of the DECA community.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

DECA News

DECA's 2021-2022 School-based Enterprise Individual Certifications

Jun 10, 2022

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!