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Career Insights

AICPA & CIMA On-demand Student Webinar is Now Available

May 1, 2025

Discover an accounting major's “day in the life” and be inspired by their surprising journey. Brought to you by AICPA & CIMA’s “Q&A with a CPA” webinar series, Hunter Richardson and Katherine Suh share insights on misconceptions, internships and becoming a CPA.

DECA News

Army ROTC Awards DECA Members with Scholarships

Apr 29, 2025

Congratulations to the DECA members who received recognition on stage at DECA ICDC for being the scholarship recipients from the Army ROTC.

DECA News

DECA Honors Advisors for 40+ Years of Service

Apr 29, 2025

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

DECA News

Introducing the 2025-2026 DECA Executive Officer Team

Apr 29, 2025

Congratulations to the newly-elected 2025-2026 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

2024-2025 IMPACT Program Winners Announced

Apr 29, 2025

The 2024-2025 IMPACT Program awards were presented during the Business and Election session at the International Career Development Conference in Orlando.

Conferences

Congratulations to the 2025 DECA ICDC Competitive Event Champions

Apr 29, 2025

Congratulations to the 2025 DECA International Career Development Conference competitive event champions!

DECA News

DECA Honors Top Leaders, Advisors, Chapters and Associations in 2024-2025

Apr 28, 2025

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Conferences

Congratulations to the 2025 DECA ICDC Competitive Event Finalists

Apr 28, 2025

Congratulations to the competitive event finalists from DECA's 2025 International Career Development Conference in Orlando, FL!

Case Study of the Week

Case Study of the Week: Raise Awareness for a New Brand

Apr 28, 2025

Step into the role of the director of marketing communications for Folklore, a women’s clothing and accessories retailer. The senior VP wants you to develop a marketing campaign to raise awareness of a new addition to its portfolio, Artifact.

Partners

Announcing the 2024-2025 Top MDA Fundraising DECA Chapters and Associations

Apr 26, 2025

DECA and the Muscular Dystrophy Association are excited to announce this year’s top fundraising DECA chapters and associations. Thank you for your incredible community service efforts.

DECA News

DECA Celebrates the Top 10 Chapters in the World for 2024-2025

Apr 26, 2025

DECA is excited to congratulate the top 10 membership chapters in the world for the 2024-2025 academic year! Thank you to all the chapters for being the one to make a difference in membership recruitment.

Partners

DECA Celebrates National Advisory Board Partners for Their Longtime Support

Apr 26, 2025

Congratulations to these outstanding National Advisory Board partners for reaching new milestones of service to DECA.

Career Insights

6 Steps to Create an Integrated Marketing Campaign

Jan 15, 2022

With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Career Insights

Advertising: Generating Ideas

Jan 15, 2022

Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

Case Study of the Week

Case Study of the Week: The Benefits of the Farmer's Market

Jan 10, 2022

You are to assume the role of the general manager of Café on the Square, a restaurant located in the town’s main square. The owner of the restaurant has asked you to determine how the restaurant can participate in a weekly farmer’s market.

Compete

How to Handle Competitive Event Feedback Like a Pro

Jan 4, 2022

Feedback is a key element of developing as an emerging leader and entrepreneur. Use these tips to turn feedback from districts into future competitive event success.

Leadership

How to Keep Your New Year's Resolutions

Jan 3, 2022

Looking back on years past, did you keep your New Year's resolutions? Do you even remember what they were? Here are some ways to keep your New Year’s resolutions all the way through 2022.

Case Study of the Week

Case Study of the Week: Successfully Marketing to Business Travelers

Jan 3, 2022

You are to assume the role of director of marketing for Upright Business Solutions, a company that manufactures and markets specialty desks and chairs for office space. The senior vice president wants you to create a marketing plan that will promote the company’s flagship products to business travelers.

DECA News

Top Collegiate DECA Moments to Look Forward to in the New Year

Jan 1, 2022

Through DECA’s competitive event series, scholarship program and educational conferences, members will have many opportunities to maximize their success. Check out what we have in store for the months ahead!

Career Insights

Jump-Start Your Career Today

Jan 1, 2022

The demand for rental housing is growing across the United States, and with that, the need for talented, hardworking and creative people to help build strong communities. Jump-start your residential property management career today.

Case Study of the Week

Case Study of the Week: Choices in Higher Education

Dec 27, 2021

You are to assume the role of an admissions counselor working at a local four-year public university. One of your job responsibilities is to meet with high school juniors and seniors that may apply for admission and discuss not only the university, but also the overall decision to attend a post-secondary institution.

Spotlights

Utah Collegiate DECA Hosts Fall Leadership Conference

Dec 20, 2021

Utah Collegiate DECA members attended their association's annual Fall Leadership Conference in November. Here are three key takeaways that members gained by participating.

Case Study of the Week

Case Study of the Week: How to Minimize but Not Eliminate Housekeeping Services

Dec 20, 2021

You are to assume the roles of the director of housekeeping services and the director of guest services for Hotel Labree. The general manager has asked you to determine how the hotel can implement guest personalized housekeeping services.

College Success

How to Effectively Pick a Study Abroad Program

Dec 16, 2021

Studying abroad can be the experience of a lifetime. Follow these five tips to effectively pick a study abroad program that's the best fit for you!

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Leadership

DECA Talks: The Journey from Independence to Guidance

Dec 11, 2019

Throughout my life, I have turned to advisors, counselors, coaches and friends/family to seek opportunities to learn and develop in my professional life. This talk will discuss the teachings I’ve learned independently and from the guidance of others.

Leadership

DECA Talks: Taking Risks with Confidence & Conviction

Dec 11, 2019

In life, we are often faced with decisions that require us to take some sort of risk, whether it’s where to take your next job, which schools to apply to, where to move to, etc. In this talk, we’ll explore how to determine if a risk is worth taking and how you can set yourself up for the highest chance of success.

Leadership

DECA Talks: The GRIT It Takes to Seek Success

Dec 11, 2019

The secret to outstanding achievement is not talent or privilege, but grit: a special blend of passion and persistence for long-term goals.

Leadership

DECA Talks: Just Say Yes

Dec 11, 2019

Ever felt torn when presented with a cool new opportunity? Learn how choosing to say “yes” can lead to easier decision-making in the future…and some cool opportunities along the way.

Conferences

Look Back on Collegiate DECA ENGAGE in Chicago

Nov 26, 2019

Nearly 300 Collegiate DECA members from 17 associations attended the 2019 ENGAGE Conference in Chicago, IL on November 21-23, 2019.

Career Insights

DECA Direct Magazine: Entrepreneurship

Nov 25, 2019

The Entrepreneurship Issue features tips, resources and how-to guides to help kickstart your next entrepreneurial endeavor.

College Success

How Studying Abroad Can Help You Become an Entrepreneur

Nov 17, 2019

Studying abroad has many benefits, teaches you life skills and equips you with qualities that can be found in entrepreneurs. Here are just a few of the things you can learn from studying abroad that will help with your future career aspirations.

DECA News

2019 DECA Pumpkin Contest Winners

Nov 5, 2019

The annual DECA Pumpkin Contest is always a great time for members and advisors to show off their creativity and DECA pride. This year did not disappoint!

DECA News

2019-2020 DECA Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 5, 2019

DECA congratulates finalist teams in the first round of the 2019-2020 Virtual Business Challenge (VBC).

Chapter Strategy

DECA Direct Magazine: Here We Go

Oct 8, 2019

The Back to School issue features tips on selecting your competitive event, a guide to setting goals for the upcoming year and everything you need to get started this year in DECA!

Compete

Getting Started with Prepared Events

Oct 2, 2019

For those of you that have competed in DECA’s prepared events, you know that writing a quality paper, coupled with delivering a presentation, can be hard and tedious work.

Career Insights

Behind the Scenes at Disney World

Sep 30, 2019

This summer, DECA's executive officer team got a chance to peek behind the curtain (and underground) to see what makes Walt Disney World truly magical. Officers took part in training sessions through the Disney College Program, exploring leadership and culture through the Disney lens.