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Spotlights

Non-Traditional SBEs: Banks and Credit Unions

Oct 21, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to banks and credit unions.

Leadership

From Your Chapter to Your Community: All Those in Favor Say, “Let’s Vote!”

Oct 21, 2022

This November, general elections will take place. After registering to vote, research local poll locations, schedules and each candidate running. Be prepared to stand in line for your turn to vote on Election Day (Tuesday, November 8, 2022) or seek the availability of early voting.

DECA News

Put DECA+ to Work in Your Classroom

Oct 17, 2022

Are your DECA members looking to earn DECA glass this year? Are you looking for ways to integrate DECA into your classroom instruction? Are you looking for ways to provide your students with self-guided instruction? Then read on!

Compete

Prepare for Role-plays at Association-level Competition

Oct 17, 2022

Need help showing your students why DECA is the best at preparing emerging leaders and entrepreneurs in marketing, finance, hospitality and management? Use this chronological guide to get started and develop role-play champions!

Career Insights

Spotlight on Customer Service

Oct 17, 2022

What is customer service and why does it matter to your future career? Experts from Chick-fil-A, Men's Wearhouse, Publix and Walgreens share their thoughts.

Case Study of the Week

Case Study of the Week: Gambling with Financial Security

Oct 17, 2022

Step into the role of a financial advisor. A client has asked you for advice on investing for the future.

Spotlights

Blacksburg DECA's September Soiree Is a Success

Oct 14, 2022

In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.

Case Study of the Week

Case Study of the Week: Peacocks on Board?

Oct 10, 2022

Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.

Leadership

Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style

Oct 7, 2022

Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!

College Success

Get the Edge on Your Personal Essay

Oct 6, 2022

Around this time of the year, thousands of seniors panic and stress over their personal essays with the hopes of getting into amazing universities. Having been through the process myself, here are a few tips I have received that can help you enhance your story and put your best foot forward in the application process!

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

Case Study of the Week

Case Study of the Week: In-house Wellness Opportunities

Oct 3, 2022

Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.

Case Study of the Week

Case Study of the Week: Best Brand for Mixed-use Space

Sep 5, 2022

Step into the role of director of brand management guest relations for Weller International, a hospitality company that manages and franchises several brands of hotel properties. The senior vice president has asked you to determine which brands should be used in a new mixed-use project space.

Spotlights

An Innovative Way to Increase Member Engagement

Sep 2, 2022

Is your DECA chapter looking for a new and creative way to recruit members and increase member engagement? Learn how Cypress Bay DECA, the largest chapter in the world, uses "DECA Day" to retain current members and attract new ones!

Chapter Strategy

Selling Collegiate DECA: Tabling Talking Points

Aug 30, 2022

Are you ready to recruit new Collegiate DECA members at your next tabling event? Follow this guide to craft responses to commonly-asked questions.

Chapter Strategy

Collegiate DECA Tabling Tips for Your Campus Activities Fair

Aug 30, 2022

Tabling at events is a great way to recruit new members and share the amazing things that your Collegiate DECA chapter does with your campus community. Use these tips to boost your recruitment efforts to raise awareness of your chapter with prospective members.

Case Study of the Week

Case Study of the Week: Is It Truly STEM Approved?

Aug 29, 2022

Step into the role of the director of marketing and consumer affairs for Maple Company, a company that manufactures and markets toys for children aged 3 to 10 years old. The senior vice president has asked for your analysis and recommendation on indicating that a new toy is “STEM approved.”

Case Study of the Week

Case Study of the Week: Excessive Debt, Excessive Consequences?

Aug 22, 2022

Step into the role of a credit counselor. A client is seeking advice on personal finances. The client, after paying monthly needed household bills, has $500.00 remaining for payment on credit cards and for miscellaneous expenses.

Case Study of the Week

Case Study of the Week: Designing a Promotional Calendar for Back-to-School

Aug 15, 2022

Step into the role of a store manager of Cloth & Denim, a regional chain of clothing stores specializing in youth sizes newborn to 16. The district manager has asked you to plan a promotional calendar for the back-to-school season.

Chapter Strategy

Watch Now: DECA's 2022-2023 Membership Video

Aug 5, 2022

Get ready for a new year with DECA! The start of the school year means it's time for fun events, creative campaigns and a new membership video!

Chapter Strategy

4 Team Bonding Activities to Do with Your Team This Summer

Jul 20, 2022

Are you looking to build stronger connections with your friends, officers or members? Here are four unique ideas to Get the Edge with your team over the summer!

Leadership

Your Leadership Position Is Ending... Now What?

Jun 27, 2022

Within DECA (and life!), rewarding experiences often require raising your hand to enter the race, stepping up to the plate, and taking a risk as a leader. Risks come from new challenges, elections, committees, teams and setting goals. Here are thoughts to keep in mind as you pass the torch and leave office.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

Case Study of the Week

Case Study of the Week: A Solution for Unopened Emails

May 30, 2022

You are the director of customer relations and the marketing communications specialist for Unique Gifts, a catalog and online retailer. More than half of the products are handmade by independent artists and artisans.

Most Recent Articles

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Case Study of the Week

Case Study of the Week: To Rent or To Buy

Feb 19, 2024

Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.

Spotlights

Testing Tips for Collegiate DECA Competitive Success

Feb 16, 2024

Collegiate DECA competitive event testing can be difficult. With so many questions in so little time, here are some tips and tricks to approach exam practice and CDECA ICDC testing.

Spotlights

The Nuances of Networking: A Conversation with Mr. Thom Coats

Feb 16, 2024

Maximize your networking potential with Professor Thom Coats' three-step approach: meet, converse and follow up. From polished LinkedIn profiles to shared meals, embrace continuous connection beyond conferences for lasting professional success.

Spotlights

Enhancing Community Engagement

Feb 15, 2024

This article emphasizes how members can become more involved in the community. This includes partnering locally, organizing community service projects and collaborating with other student organizations.

Spotlights

Tips for Creating Goals

Feb 15, 2024

Setting and achieving goals can be difficult and requires consistency, determination and a willingness to return from failure. Whether you want to learn to cook or start a business, creating goals is necessary.

Spotlights

Raising Voices for DECA: Legislative Advocacy

Feb 14, 2024

Washington DECA state officers kicked off CTE month with our annual Legislative Advocacy Day. We visited Washington’s state capitol in Olympia to advocate for DECA alongside state officers from seven other CTSOs.

Spotlights

Three Underrated Powers of Mentorship

Feb 14, 2024

Mentorship is a valuable tool, but many of its benefits are often overlooked. Arizona Collegiate DECA runs a mentorship program annually, and these are some of our biggest takeaways.

Spotlights

5 Study Tips for College Students

Feb 14, 2024

Finding effective studying strategies is key to helping you succeed in your classes and make the most of your college experience. Finding your perfect study space, effective notes, flashcards, study groups and practice tests are five things you can do to improve studying outcomes.

Spotlights

Creating A Sense of Community In Your Association

Feb 13, 2024

Arizona Collegiate DECA has focused on engagement and retention this academic year. We were able to increase our attendance at every association conference this year. Learn how we built our community in this article.

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2024

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Spotlights

UW-Whitewater DECA Prepares for Competition with Canva Workshop and Challenge

Feb 12, 2024

UW-Whitewater DECA sharpened its competitive edge with a 2-week Canva workshop and competition. Members learned design skills to create impactful presentations, which is vital for DECA success.

DECA News

Announcing the Winners of the 2024 Unreal Campaign Challenge

Feb 12, 2024

DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2024 Unreal Campaign Challenge winners.