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Case Study of the Week

Case Study of the Week: Rewarding Customers While Increasing Sales

Nov 7, 2022

Step into the role of promotional director for Premiere Purchase, a consumer electronics retailer. The senior vice president has asked you to plan a special event exclusively for top-tier Premiere Points members that will result in an increase in sales.

Spotlights

Non-Traditional SBE's: Unique Locations

Nov 4, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to unique learning locations.

Spotlights

SCCC DECA Brings Joy to Local Nursing Homes

Nov 1, 2022

For Halloween, Saline County Career Center DECA held an event for members dedicated to decorating pumpkins for local nursing home residents in a community service activity.

Career Insights

Small Businesses and the Costs of Hyper-Personalization

Nov 1, 2022

What does hyper-personalization mean for small businesses with limited resources to invest in AI-powered hyper-personalization technologies? MBA Research helps us explore this year's Business Operations Research competitive events topic.

Partners

Join the Educator's Entrepreneurship Playbook Webinar Series

Nov 1, 2022

In November, Intuit will celebrate entrepreneurship with a new webinar series: The Educator's Entrepreneurship Playbook. During this series, we will explore what entrepreneurship is, how we teach it and what our students hope to learn.

Spotlights

Announcing the Winners of the 2022 DECA Pumpkin Contest

Nov 1, 2022

Congratulations to the winners of DECA's Annual Pumpkin Contest! With an impressive 500+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!

Case Study of the Week

Case Study of the Week: A Lifelong Career in the Lodging Industry

Oct 31, 2022

Step into the role of the general manager at Hugo Inn – Capitol City, a full-service hotel and conference center. The district manager wants you to prepare a short presentation about different job opportunities in the lodging industry for a local career fair.

Spotlights

Non-Traditional SBE's: Printing and Engraving

Oct 28, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to printing and engraving shops.

Career Insights

From a Handshake to a Helping Hand: Connecting with Community Professionals

Oct 26, 2022

Stepping into a conversation with a professional can be intimidating, but with five key steps, you can create a connection that goes from an introductory handshake to a long-term career helping hand.

Chapter Strategy

One DECA: October 2022

Oct 25, 2022

Check out what you missed on the October 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

Sauk Rapids-Rice DECA's First Officer Induction Ceremony

Oct 24, 2022

Sauk Rapids-Rice DECA hosted its first successful officer pinning and induction! The event consisted of professional headshots, music, dinner, a formal presentation of the executive council and the induction of all other junior officers.

DECA News

The New DECA SBE Individual Certification Exam Is Now Live

Oct 24, 2022

DECA members can achieve an SBE individual certification through the successful completion of an online exam. This is a great opportunity for DECA members to add an additional level of recognition for their mastery of small business management instructional areas.

Partners

DECA Announces a New Partnership with Chick-fil-A

Oct 3, 2022

DECA is thrilled to announce a new partnership with Chick-fil-A! The partnership will focus on connecting local Chick-fil-A Operators with DECA chapter advisors, DECA members and chartered associations

Case Study of the Week

Case Study of the Week: In-house Wellness Opportunities

Oct 3, 2022

Step into the role of director of human resources for Mitchem Designs, a small graphic design firm. The owner of the company has asked you to recommend low-cost options for an in-house employee wellness program.

College Success

8 Top Tips to Ace the Career Fair

Oct 1, 2022

The career fair is your unique shop window and a perfect opportunity to launch your career. But they can be daunting, especially if you haven’t prepared properly. Here are eight top tips to ace the career fair, courtesy of Stephanie Ruiz, Head of Career Services at the international hospitality school Les Roches.

Spotlights

North Paulding DECA's Annual Tailgate Recruitment Social

Oct 1, 2022

What is a social? A social is where NPHS DECA as a chapter, gets together outside of school hours for an interactive activity/game planned by our officer team. This is a great way for our chapter to come together and create a lasting memory!

Spotlights

Syosset DECA Gets the Edge with Massive Membership Growth

Sep 29, 2022

Syosset experiences a 75% increase in membership, making them one of the largest chapters in New York. They are preparing for competition and can’t wait to Get the Edge!

Leadership

Top 5 Leadership Podcasts to Listen to this International Podcast Day

Sep 27, 2022

As emerging leaders, we’re always looking for new ways to learn and grow into our leadership styles. These are five podcasts that I have gathered through my own listening or that other DECA leaders have recommended to me.

Case Study of the Week

Case Study of the Week: What is Accrual-based Accounting?

Sep 26, 2022

Step into the role of an associate accountant hired by the owner of Locally Picked, LLC., a small business that sells fresh locally grown fruits, vegetables and honey. The owner needs you to explain accrual basis accounting.

DECA News

Anderson Advisors and DECA Inc. Announce Partnership

Sep 23, 2022

Anderson Business Advisors partners with DECA to create scholarship and internship programs for emerging leaders and entrepreneurs.

Partners

Introducing "DECA at the Bell" by BusinessU

Sep 20, 2022

DECA has partnered with BusinessU to create a new role-play prep series! “DECA At The Bell” is an interactive, video-based series. Each video features two hosts who take something going on in the world of business and relate it back to DECA performance indicators.

Case Study of the Week

Case Study of the Week: To Open or Not to Open... on Sundays

Sep 19, 2022

Step into the role of general manager at Johnson Family Elite, a local automobile dealership that sells both new and previously-owned Elite vehicles. The owner of the local dealership is considering a change to the days the business is open.

Case Study of the Week

Case Study of the Week: Strategies to Better Market Services to the Male Customer Base

Sep 12, 2022

Step into the role of a successful entrepreneur that introduced the product Boldly to the market. Boldly is a boxed hair dye kit that is sold online direct-to-consumers.

Chapter Strategy

Get the Edge with Membership: 5 Ways to Recruit Members for Your DECA Chapter

Sep 5, 2022

As the new school year begins, so does a new year for DECA, which means countless opportunities to recruit new members! Recruitment can be challenging, but it doesn’t have to be impossible! Here are a few ideas to Get the Edge with your membership.

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Spotlights

Mindset Matters: Strategies to Stay Resilient During Life's Challenges

Jan 29, 2025

Whether it’s challenges in school, competition setbacks, or personal struggles, adversity is part of the journey. How we respond to those moments defines us. Here are strategies to help you stay positive and thrive during even the most challenging times.

Conferences

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference

Jan 28, 2025

The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields. 

Case Study of the Week

Case Study of the Week: Introducing Vegan Options

Jan 27, 2025

Step into the role of the marketing specialist for Go Burger, a quick serve restaurant chain featuring burgers and chicken sandwiches. The director of marketing wants you to create a promotion introducing the chain’s new vegan menu.

Partners

DECA and IBM SkillsBuild Partnership: Preparing Future-Ready Students

Jan 24, 2025

Bring next level learning to your classroom with the IBM SkillsBuild Program! Extend your classroom curriculum with self-paced, online project management, AI, and workplace skills training delivered directly by business professionals to your students.

Spotlights

Stephens College Introduces Innovative Course: The Immersive Collegiate DECA Experience

Jan 22, 2025

Stephens College has taken its CDECA program to the next level by introducing a groundbreaking course, BUS380: The Immersive Collegiate DECA Experience. This class offers students the unique opportunity to earn college credit while honing their business and leadership skills.

Chapter Strategy

Why Advocating for CTE and DECA Matters

Jan 21, 2025

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

DECA News

Congratulations to the Adobe Personal Branding Challenge 2024-2025 Winners

Jan 21, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Personal Branding Challenge!

DECA News

Congratulations to the DECA Stock Market Game 2025 ICDC Qualifiers

Jan 21, 2025

DECA Inc. is pleased to announce the 2025 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Chapter Strategy

CTE Resources to Become a #CTEChampion

Jan 20, 2025

As DECA members, we’ve experienced the impact that Career and Technical Education has on students. Advocacy is crucial to ensure continued support and growth for CTE programs, and engaging with your policymakers is one of the most effective ways to make a difference.

Case Study of the Week

Case Study of the Week: Sustainability vs Fast Fashion

Jan 20, 2025

Step into the role of the merchandise manager for Superior Looks, a clothing store chain for tweens and teens. The director of merchandising is considering a partnership with a popular fast fashion company and wants your opinion.

Spotlights

How DECA Has Shaped My Leadership Journey

Jan 17, 2025

To any new DECA members, I encourage you to dive into the leadership opportunities that are available headfirst and soak in every moment. You will grow immensely and learn a great amount from your peers.

Spotlights

2025 Accounting Trends: Shaping the Future of Finance

Jan 17, 2025

The accounting profession is changing rapidly as we approach 2025 through a new lens. This year will be driven by the growth of technology and the need for sustainability.