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Case Study of the Week: Creating an Employee Volunteer Program
Step into the role of the director of human resources for Platter Group, a large global media, marketing and corporate communications company. The president of Platter Group has asked you to create an employee volunteer program.
Giving Back to DECA
I recently had the privilege of attending the MO DECA Fall Leadership Conference. This experience was particularly special as it allowed me to impart valuable knowledge in various domains critical for their future success.
Cracking the Code on Black Friday Marketing Strategies
One of the biggest holiday sales is coming up, but what makes it such a big event and even an American tradition? The key is all in how it’s marketed. Explore some of the top marketing strategies for Black Friday and explore how you can apply them to your brand.
Entrepreneurship Advice From DECA Members
Entrepreneurship is a lifelong goal for some people, and DECA members work to tackle that and make their dreams a reality. Look at what some members are doing to reach their goals!
Maximize Your Black Friday Shopping Experience
Black Friday has come a long way since its early days. What started as a one-day event has now become a week-long shopping extravaganza and the growth of e-commerce has revolutionized Black Friday shopping.
Workplace Skills for Success
Unlock your path to success in the dynamic job market by discovering 7 emerging workplace skills you need to stay ahead of the competition. This article guides you to becoming the ideal candidate in a rapidly evolving professional landscape.
Chapter Campaigns: Ideas for Involvement
Are you and your chapter looking at ways to develop your program of leadership and gain recognition during the best month of the year, DECA Month? Check out this article to learn about all five of DECA’s Chapter Campaigns and ideas for submission.
Represent the DECA Blue: What Does Your Blazer Mean to You?
DECA Blazers don't just represent us during events; they collect our stories and are a big part of our DECA experience. Find out how much they mean to our members by hearing their stories in this article!
Exploring Non-Profit Careers
In this article, Cassidy Creighton, the Development Coordinator with NPCF, explains her college experience, navigating the job market and her first career in the non-profit sector.
Announcing the Winners of the 2023 DECA Pumpkin Contest
Congratulations to the winners of DECA's Annual Pumpkin Contest! With a record number of 650+ submissions from members all across the DECA world, the selection process was not easy, but the members have voted and we are excited to announce the top three winners in each category!
Case Study of the Week: Expanding the Product Mix at a Mobile Salon
Step into the role of the owner of Fresh Look Mobile, a business that provides mobile hair-cutting services. Your business partner thinks it would be smart to expand the product mix and has asked you for on brand suggestions.
How Florida DECA is Leading the Way for Positive Advocacy
Advocacy is a cornerstone of positive social change. It empowers individuals and communities to stand up for their beliefs, address issues and influence policy decisions. Learn more about how Florida DECA is making remarkable strides in advocacy.
Interview with a CEO
In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.
Case Study of the Week: Mitigating Fraud
Step into the role of fraud manager for Edson National Bank (ENB). The director of the fraud department wants you to develop a training plan for new employees regarding credit card fraud.
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Crush Your Goals
People like to rattle off the phrase "follow your dreams", but don’t typically tell us how to do so. Here are three tips for setting goals and keeping up with them, to help you make your dreams come true!
So, You’re Thinking of Running for Executive Office
Have you thought about running for Executive Office? In this role, you can network, collaborate and lead with members of DECA from around the world! Running for a position on the Executive Officer Team is not an easy task, but it is more than rewarding.
Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand
Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.
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New Year, New Website! Introducing the New DECA.org
An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features.
Managing Your Time as a Busy Student
Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.
Case Study of the Week: Which Additional Sales Channel is Best?
Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.
Case Study of the Week: Creating Incentives for Use of Reusable Cups
Step into the role of the promotional director for Morning Brew, the largest coffee shop chain in the nation. The director of corporate responsibility wants you to design a promotion that will increase the use of reusable cups from 2% to 5% in the next year.
UW-Green Bay Hosted a Regional Conference
The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.
High School vs. College Intro Business Classes
Are you looking to further your education in business? Here are my takeaways as a current student at an AACSB-accredited university that took three years of business courses in high school.
Case Study of the Week: Recruiting Teens for Summer Jobs
Step into the role of human resources manager for Boardwalk Eats, a restaurant chain with 15 locations, all on popular coastlines. The owner of the chain has asked you for advice on how to best market employment opportunities to teenagers.
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Exploring Community Service with DECA's Partners
There are many benefits to getting involved in community service. In this article, three of our valued partners answer questions about the importance of community service and its impact on their lives, professionally and personally.
DECA Announces National Advisory Board Partnership with Stukent
DECA is excited to welcome Stukent as one of its newest National Advisory Board partners. Stukent shares DECA’s passion for empowering the next generation of leaders and is committed to providing members with innovative resources that enhance their educational experience.
Download the Ultimate DECA Power Trip Program + Mobile App
Get ready to gather with more than 2,500 DECA members at The Ultimate DECA Power Trip in Charlotte, NC! Download the conference program and mobile app to start planning your custom experience.
A Look Back on Collegiate DECA Engage in Minneapolis
230 Collegiate DECA members attended the 2024 Engage Conference in Minneapolis, Minnesota on October 24-26, 2024.
Case Study of the Week: Keeping a Business Relevant
Step into the role of the owner of Boards of Fun, a unique catering company that provides large charcuterie and grazing boards for events. Your business partner needs you to determine how Boards of Fun can remain relevant.
Enhancing Members' Skills at Mustang DECA
Mustang High School DECA hosted its first workshop of the school year with a special guest, Akash Patel. The workshop aimed to equip Mustang DECA members with essential skills for both professional settings and DECA competitive events.
Download the Collegiate DECA Engage Program
Get ready to gather with 200 Collegiate DECA members at Engage in Minneapolis! Download the conference program to view the complete agenda.
DECA Announces a New Partnership with Raising Cane's Chicken Fingers
DECA is thrilled to announce a new partnership with Raising Cane's Chicken Fingers! The partnership will focus on connecting local restaurants with DECA chapter advisors, DECA members and chartered associations.
Case Study of the Week: Dealing with Angry Parents
Step into the role of the recreation manager for Grant City Parks & Recreation, an organization run by the city. The director of youth sports wants you to address the ongoing issue of hostile parents at youth sporting events run by the organization.
Celebrate DECA Month this November
#DECAMonth is the ultimate celebration of all things DECA. From recalling your favorite DECA memories and completing chapter campaigns, to attending events and sharing your DECA story, November is all about the many reasons you love being a DECA member.
The 2024-2025 DECA SBE Individual Certification Exam Is Now Available
Members can achieve SBE individual certification through the successful completion of an online exam. This is a great opportunity for DECA members to add an additional level of recognition for their mastery of small business management instructional areas.
How to Use DECA Involvement to Strengthen Your Scholarship Applications
DECA enhances your chances of success with scholarship applications. Regardless of the type of scholarship you're applying for, capitalizing on your DECA experience will allow you to showcase that you are a well-rounded student.
