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Stukent Social Media Marketing Challenge 2024 Winners Announced
Over 1,150 individuals participated in this year's Stukent Social Media Marketing Challenge. Students learned about audience targeting, content scheduling and promotion to drive product sales.

The 2025-2026 DECA High School Division Executive Officer Candidate Guide is Now Available
Do you have what it takes to serve as a DECA Executive Officer? Download this year's High School Division Executive Officer Candidate Guide.

Case Study of the Week: Comparing Operational Opportunities
Step into the role of a merchandising specialist for Galaxy Pet, a retail chain specializing in pet food, products and services. The director of operations wants you to compare operational opportunities for the retailer in airports across the nation.

Connections First: A Hospitality Guide to Acing Interviews and Job Searches
In hospitality, putting people first is the cornerstone of success. You’ll stand out as a top candidate by building authentic connections with your interviewers and emphasizing your passion for service.

5 Ways to Stay Productive During Finals Season
Finals season can be overwhelming, but staying productive doesn’t have to be stressful. Discover five practical tips to help you set goals, manage your time, create a focused environment and balance self-care, all while staying motivated!

Winter Break Reset
As winter break approaches, it’s important to use your time wisely and reflect on the first half of the school year. Learn how to set yourself up for success in the new year!

Turning Tension into Teamwork: 5 Strategies for Conflict Resolution
Conflict resolution is a necessary transferable skill. Whether dealing with an argument on an officer team, among competition partners, or in a personal relationship, these five tips can help you positively resolve conflicts in the future.

A Note for the Overachievers: How to Thrive During the Mid-Year Grind
Overachievers often find themselves caught between wrapping up the semester and preparing for the year ahead as December rolls in. This is when the pressure peaks, and maintaining balance becomes crucial. Here’s how you can keep your drive without sacrificing your well-being.

Celebrate Entrepreneurship Month with Intuit for Education
Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.

Case Study of the Week: Choosing the Right Channel
Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.

Congratulations to the Members that Achieved SBE Individual Certification
Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

The Ultimate Recap of the 2024 Power Trip
Filled with workshops, the Competitive Excellence Experience and a VERY memorable DECA After Dark at the NASCAR Hall of Fame, members from across the globe had the opportunity to grow as leaders and network with others doing the same.

Case Study of the Week: How to Bring Tourists to Cats?
Step into the role of director of marketing for Prairie Town Cat Sanctuary. The executive director wants you to determine how to integrate better customer service practices to increase the number of daily visitors.

Collegiate DECA Chapter Leadership Guidebook: Your Chapter’s Guide to Success
The new Collegiate DECA Chapter Leadership Guide is your "one-stop shop" for important resources and year-round information to help you Experience the Difference in your chapter this year.

Watch Now: DECA's 2023-2024 Membership Video
Get ready to Experience DECA! Check out DECA's 2023-2024 membership video to help your chapter show why the DECA experience is one of a kind during recruitment.

Case Study of the Week: Digital Deals to Gain New Customers
Step into the role of director of client relations for Digideals. The president wants you to choose one or two business types and then create a marketing plan that will be presented to the businesses to persuade them to partner with Digideals.

Break the Ice at Collegiate DECA Chapter Meetings
At the first chapter meeting of the year, you need to develop a strong first impression that will impress potential new members and excite existing members for the year. Here are 10 Icebreakers to start your year with a bang!

Endless Opportunities Await You This Year
Whether you aspire to become a successful entrepreneur, a respected marketing professional or a leader in the business world, Collegiate DECA is your gateway to achieving those goals. Join Collegiate DECA today and unlock endless opportunities that will shape your future for years to come.

DECA Talks: Success Is Impossible Without Failure
Success and fulfillment are not straight lines. Success is impossible without failure. Isaac will show you that regardless of where you are in this organization and no matter how you define success, DECA can start you on your life’s ultimate power trip.

DECAdventure Awaits
The ultimate DECAdventure awaits you! Grab your fellow members and brace yourselves for an action-packed year filled with thrilling competitions, hands-on learning experiences and impactful service initiatives.

Level Up Your Content Creation Experience with Content Calendars
Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Growing as a Leader in Collegiate DECA: Empowering Student Success Together
DECA has many opportunities to grow as a leader and extend a helping hand to your fellow students, empowering them to flourish as well. Together, let us learn how to foster a culture of leadership excellence within Collegiate DECA and create a brighter future for the leaders of tomorrow.

The 2023-2024 Collegiate DECA Guide is Now Available
The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

One Diamond: July 2023
Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.
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Case Study of the Week: Credit Card Ethics in the Workplace
You are to assume the roles of the human resources director and the operations director at Braxton Productions,. The president has asked you to determine if an employee’s actions are ethical, how to respond, and how to communicate any changes in processes to staff.

How to Best Prepare for Your Next Role-play
With competition season fast approaching, the number one thing on many competitors’ minds is the thought of how they can crush their role-play in front of their judges. Unfortunately, there is no magical hack to make your presentations better but these tips should definitely help!

The Importance of Diversity, Equity and Inclusion Within DECA
DECA is an international organization comprised of nearly a quarter-million members from all walks of life. It is our job as leaders to welcome and celebrate the diversity within this organization and in all walks of light.

10 Things You May Not Know About DECA Direct Online
How well do you know DECA Direct Online? Check out these ten cool features to help you get the most out of the site.

A Student Guide to Mastering DECA's Role-plays
Whether this is your first year or your fourth year as a DECA member, you've probably heard the term “performance indicators,” but what are they and why are they so important?

2021-2022 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Case Study of the Week: Helping Teens with Financial Goals
You are to assume the role of a financial counselor that works with teenagers. You will be meeting with a client to discuss a personal spending plan that will help meet the client’s financial goals.

3 Ways to Make New DECA Members Feel Welcome
Joining DECA can be a rewarding experience for members who decide to get involved. However, just because someone registers as a member, doesn’t mean they automatically start taking advantage of all that DECA has to offer.

Your Guide to Exploring Austin During Collegiate DECA's Engage Conference
The Texas Collegiate DECA officers have put together a list of local favorites for Collegiate DECA members to check out while in Austin for Engage this November.

3 Ways to Sharpen Your Leadership Decision-making Skills
Have you recently taken on a new leadership position? While many perks come with the role, more responsibility often means increased pressure to make the best possible decisions.

Case Study of the Week: Market Research Needed for Wild Fair Amusement Park
You are the director of community relations for Jumbo Entertainment, a company that owns and operates two amusement parks.

Teach Your Students About the Stock Market
The Stock Market Game is the perfect tool to help your students build a fundamental understanding of investing while providing them with real-world skills practice.