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Tips for Taking DECA Exams
Doing well on the exam not only means you could make it on stage at your association conference, but you could also move on to the International Career Development Conference! Follow these three steps to do your best!

DECA Goes Lean in Entrepreneurship
DECA will begin using new terminology and outlines in many of its Entrepreneurship Events.

5 Tips for Taking On the DECA Competition
Hear how one member took advantage of their ICDC experience to gather competition tips from other international competitors.

Competition Tips from ICDC Qualifiers
Ever wondered how students who compete at ICDC do so well and make it to the international conference? We took to the halls of ICDC to find out! Here are some inside tips from competitors on how to best prepare for competition and make it to ICDC!

DECA Scholarship Recipients 2014-2015
Congratulations to this year's scholarship recipients.

Don't Get Flustered Over Your DECA Cluster Exam
Are you feeling flustered about your cluster exams? Though they are often overlooked, these exams can make or break your chance at winning in competition.

7 Tips to Help You Ace Your Role-play
Don't be scared of DECA role-plays! Instead, prepare for them with these awesome tips.

DECA's Written and Prepared Events Support Project-based Learning
DECA advisors are first and foremost, classroom teachers. DECA’s written and prepared events are used by advisors as authentic learning experiences to help students learn and develop skills outlined in the curriculum.

DECA Scholarship Recipients 2013-2014
Congratulations to the DECA members and advisors who received scholarships this year!

6 Steps to Team Competition Excellence
As we gear up for another year of DECA competitions some, teams are coming together for the first time while others are trying to work the kinks out from last year. When you’re competing as a team at DECA there are some key steps you’ll want to take to reach excellence.

Maintaining Connections with Advisors and Professors
Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.

Let’s Talk About the Updated Collegiate DECA Leadership Passport Program
This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Choosing Your Competitive Event
Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

Leadership Lessons from DECA: Growing as a Student Leader
Leadership in DECA has been an incredible journey of growth and learning. The experiences and lessons I’ve gained have shaped me as a leader and prepared me for future endeavors.

Recruitment Tips From a Human Resources Perspective
The 2024-2025 school year is quickly approaching, which means Collegiate DECA members should begin preparing recruitment strategies to help their chapters grow. Consider these tips when communicating with potential Collegiate DECA members.
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Your Ultimate Guide to Career Fair Success
Nervous about attending your university’s career fair this year and landing an internship or job? Here are the 6 Key Steps to preparing for Career Fair success and landing endless opportunities with the companies you meet!

One Diamond: September 2023
Check out what you missed on the September 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Case Study of the Week: Preventing Identity Theft
Step into the role of a financial resource consultant. Your young client is nervous about identity theft and has asked you how identity thieves obtain personal information to steal identities, actions the client can take to protect their personal information and steps to take to safely manage finances using mobile technology.

NRF Opportunities for Collegiate DECA Members
Prepare for your retail career with the National Retail Federation Foundation with these virtual events and scholarship opportunities.

Scholarship Applications 101
As you begin your scholarship profile and applications, it’s important to remember application requirements, important information and tips for submissions. Scholarships are due January 12, 2024!

Case Study of the Week: Risks vs Benefits of Drive-thrus
Step into the role of the director of operations for Shake-A-Palooza, a chain of quick service restaurants. The president of Shake-A-Palooza wants to understand how adding drive-thrus to the 20 new locations could benefit the location, sales and the customers.

Top 5 Tips for Prepared Events
DECA's prepared events require a written project and a prepared presentation, and some require participants to take a career cluster exam. As you begin working on your prepared event for the year, check out these five tips to help you throughout the process!

2023-2024 District-Level Competitive Event Instructional Areas Announced
Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.

Case Study of the Week: Successful Channels for Size Inclusion
Step into the role of the merchandising manager for Hot Shot, an apparel chain that targets Gen Z and young Millennial females. The vice president wants you to choose a distribution plan for a new product line.

The Women's World Cup: How Growth Stems from Consistency
This article highlights the history and growth of both the Women’s World Cup tournament and the High School Division of DECA to show how growth stems from consistency.

Case Study of the Week: Should C-Suite Be on Social Media?
Step into the role of the director of human resources at the Organization of Travel Agents, an organization that educates, promotes and lobbies for travel agents across the nation. The executive director wants you to analyze whether the executive director should have a professional presence on social media.

3 Reasons to Attend One DECA Calls
One DECA Calls provide students opportunities to connect with a global community, gain comprehensive insights into DECA's mission and cultivate essential leadership skills for a successful future.