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Leadership

A Note for the Overachievers: How to Thrive During the Mid-Year Grind

Dec 1, 2024

Overachievers often find themselves caught between wrapping up the semester and preparing for the year ahead as December rolls in. This is when the pressure peaks, and maintaining balance becomes crucial. Here’s how you can keep your drive without sacrificing your well-being.

Partners

Celebrate Entrepreneurship Month with Intuit for Education

Nov 25, 2024

Unlock your members’ entrepreneurial success! Celebrate entrepreneurship with real-world skills and first-hand learning for your students with Intuit's Entrepreneurial Finance curriculum.

Case Study of the Week

Case Study of the Week: Choosing the Right Channel

Nov 25, 2024

Step into the role of an entrepreneur who has created a line of all-natural haircare products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Nov 22, 2024

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Conferences

The Ultimate Recap of the 2024 Power Trip

Nov 19, 2024

Filled with workshops, the Competitive Excellence Experience and a VERY memorable DECA After Dark at the NASCAR Hall of Fame, members from across the globe had the opportunity to grow as leaders and network with others doing the same.

Conferences

Over 2,500 DECA Members Gathered at the Ultimate DECA Power Trip in Charlotte

Nov 18, 2024

From November 15-17, 2024, over 2,500 DECA student and advisor members attended the Ultimate DECA Power Trip in Charlotte, NC. Congratulations to the Competitive Excellence Experience top performers!

DECA News

Announcing the 2024-2025 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 18, 2024

DECA congratulates finalist teams in the first round of the 2024-2025 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Spend, Spend, Spend!

Nov 18, 2024

Step into the role of a personal finance advisor. A new client is having difficulties saving and has asked you for help.

Case Study of the Week

Case Study of the Week: Contingency Factors in Hiring

Nov 11, 2024

Step into the role of the human resources manager at Kid’s Castle Daycare, a daycare center located in a medium sized town. You must explain to the human resources intern why assessment and contingency factors are important in hiring employees at the daycare center.

Career Insights

Be the Entrepreneur of Your Life

Nov 8, 2024

You don't need to start a business to be an entrepreneur. You can become the entrepreneur of your own life, navigating your personal and academic journey with the same creativity and determination that business leaders use to innovate and succeed.

Conferences

Power Trip: Dining Options in Charlotte

Nov 6, 2024

Whether you crave international ingredients, something spicy or comfort food that reminds you of your childhood, you will get your fill at the Ultimate DECA Power Trip in Charlotte.

Chapter Strategy

Calling All Entrepreneurs: Celebrate Global Entrepreneurship Week

Nov 4, 2024

This November, Global Entrepreneurship Network will celebrate 17 years of helping millions of people unleash their ideas to start and scale new businesses through Global Entrepreneurship Week.

Chapter Strategy

Making Money for Your Chapter: Creative Ways College Students Are Fundraising

Sep 1, 2024

Fundraising is crucial for college student organizations to fund trips, community projects and other yearly initiatives. Successful chapters often use a combination of strategies to meet their financial goals.

Conferences

Excitement for ENGAGE

Sep 1, 2024

Whether you are a first-time member or returning, the ENGAGE conference is a perfect place to interact with the Collegiate DECA community. Learn about what ENGAGE is and why you should attend this year in Minneapolis, Minnesota.

Chapter Strategy

Maintaining Connections with Advisors and Professors

Sep 1, 2024

Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.

Chapter Strategy

Let’s Talk About the Updated Collegiate DECA Leadership Passport Program

Aug 30, 2024

This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.

Case Study of the Week

Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention

Aug 26, 2024

Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.

Compete

Compete in Session One of the Collegiate DECA Stock Market Game

Aug 20, 2024

Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.

Case Study of the Week

Case Study of the Week: Promoting a Private Label Skincare Line

Aug 19, 2024

Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.

Spotlights

DECA Is For All

Aug 13, 2024

If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.

Spotlights

Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX

Aug 13, 2024

Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.

Spotlights

The New Wave of Marketing in Real Estate

Aug 13, 2024

The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.

Case Study of the Week

Case Study of the Week: Fighting a Dupe

Aug 12, 2024

Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.

Spotlights

Choosing Your Competitive Event

Aug 9, 2024

Choosing the right DECA event is key to your success. Evaluate your skills, seek advice and try practice scenarios to find the perfect match for an exciting and rewarding DECA experience!

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Conferences

Build your Brand at The Ultimate DECA Power Trip

Oct 1, 2023

The Ultimate DECA Power Trip in Austin, Texas, is just around the corner. Now is the time to build your brand and boost your networking skills!

Chapter Strategy

Aligning Fundraising with Your Community’s Events

Oct 1, 2023

Aligning fundraising with your community's events can be a strategic way to raise funds while fostering a sense of togetherness and support among community members. Here are some steps to align fundraising with your community’s events effectively.

College Success

Mastering Time Management While in College

Oct 1, 2023

With classes, assignments, social activities and possibly a part-time job, it's easy to feel overwhelmed. But fear not! We're here to help you navigate the college journey with some simple and effective time management strategies.

Chapter Strategy

Unlocking Success with DECA’s Leadership Passport Progam

Oct 1, 2023

Searching for a way to keep your Collegiate DECA members excited and engaged? Look no further than Collegiate DECA’s Leadership Passport Program!

Career Insights

Your Ultimate Guide to Career Fair Success

Oct 1, 2023

Nervous about attending your university’s career fair this year and landing an internship or job? Here are the 6 Key Steps to preparing for Career Fair success and landing endless opportunities with the companies you meet!

Chapter Strategy

One Diamond: September 2023

Sep 29, 2023

Check out what you missed on the September 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Case Study of the Week

Case Study of the Week: Preventing Identity Theft

Sep 25, 2023

Step into the role of a financial resource consultant. Your young client is nervous about identity theft and has asked you how identity thieves obtain personal information to steal identities, actions the client can take to protect their personal information and steps to take to safely manage finances using mobile technology.

Career Insights

NRF Opportunities for Collegiate DECA Members

Sep 18, 2023

Prepare for your retail career with the National Retail Federation Foundation with these virtual events and scholarship opportunities.

College Success

Scholarship Applications 101

Sep 18, 2023

As you begin your scholarship profile and applications, it’s important to remember application requirements, important information and tips for submissions. Scholarships are due January 12, 2024!

Case Study of the Week

Case Study of the Week: Risks vs Benefits of Drive-thrus

Sep 18, 2023

Step into the role of the director of operations for Shake-A-Palooza, a chain of quick service restaurants. The president of Shake-A-Palooza wants to understand how adding drive-thrus to the 20 new locations could benefit the location, sales and the customers.

Compete

Top 5 Tips for Prepared Events

Sep 15, 2023

DECA's prepared events require a written project and a prepared presentation, and some require participants to take a career cluster exam. As you begin working on your prepared event for the year, check out these five tips to help you throughout the process!

Compete

2023-2024 District-Level Competitive Event Instructional Areas Announced

Sep 14, 2023

Get ready for competition season! Each year DECA provides the primary instructional area(s) assessed in each of the district-level scenarios to help advisors and members prepare for district competitions more effectively.