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Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information
Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.

A Look Back at DECA's Sports and Entertainment Marketing Conference
DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

Congratulations to DECA's 2024 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises that earned a 2023-2024 Chapter Certification!

Super Bowl: Beyond the Stadium
Regardless of whether you have a ticket to the game or not, the Super Bowl is so much more than 60 minutes of football and a half-time show. It is a whole week, allowing fans to experience incredible events in new, fun travel destinations.

Case Study of the Week: Live Podcast Tour Tickets!
Step into the role of the promotional director for Roundtree, a podcast network that ranks third in podcast publishing. The president of Roundtree wants your team to create a promotional plan to sell-out the remaining Interesting podcast live tour tickets.

8 Tips to Maximize Social Media Outreach
The strategies of networking are constantly expanding! Social media and digital interactions are a key part of a growing presence in any organization. Maximize your social media outreach by implementing these 8 strategies.

How Streaming Platforms Score Big in Super Bowl Monetization
With the new age of unlimited streaming services, the Super Bowl from your couch is like never before. Keep reading to look at the innovative ways streaming platforms capitalize on the biggest game of the year.

Ace Your Interview
Are you thinking about getting a summer internship or job? Follow these tips to ace your interview and kickstart your career!

Action Is Passion: Advocating for the Vital Role of CTSOs and CTE
CTE Month is the perfect opportunity for DECA’s members to show their passion and take real action. This article delves into the significance of championing these programs and explores actionable ideas to advocate, embracing the mantra that "action is passion."

Case Study of the Week: Generational Inclusion in the Workplace
Step into the role of the director of human resources at the regional headquarters of First Trust Bank. The vice president wants your input on improving organizational culture and development with a team that includes four generations.

Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.

7 Retail Industry Predictions for 2024
Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

DECA and Piper Sandler Complete 48th Semi-Annual Survey
DECA and Piper Sandler completed the 48th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences among more than 13.5K teens across the U.S., with an average age of 15.8.

Your Guide to Minneapolis During Collegiate DECA Engage
Discover the beauty of the city close to nature, full of heritage and award-winning restaurants, and rich with art and museums. Minneapolis is a walkable, cultural hub part of a rich and diverse area known as the Twin Cities.

Case Study of the Week: Using AI for Representation
Step into the role of the director of operations for Lavender Lee, a women’s clothing store with ten locations. The marketing specialist has asked you to share your opinion on using AI generated models for marketing.

Staying Safe and Secure in the Cyber World
Data breaches in businesses can be detrimental to the entire business. Phishing emails and the misuse of social media can negatively impact an individual's or student’s life. The tips in this article will teach you how to stay cyber-safe and fight cybercrime!

How To Lead a Successful Fall Conference
As we approach the fall conference season, it is important to consider the various activities, planning and logistics that go into a successful event. Here are a few things to ensure you are ready to host your local fall conference.

How to Retain Non-Competitive Members
Fostering an inclusive and engaging environment for non-competitive members in Collegiate DECA is crucial for the overall success and diversity of our chapters. Use these strategies enhance member retention and enrich the DECA experience.

Opportunities for Non-Competitive Members
When most people hear "DECA," they immediately think of competitive events. For those who choose a different journey, DECA provides life-changing experiences in leadership, career preparation, networking and personal growth.

The Impact of Non-Competitive Members
The second part of our Non-Competitive Member DDO series tackles how these members can benefit Collegiate DECA as a division. Not only can these members lead, but they can serve as a foundation for building a better chapter community and beyond.

How to Recruit Non-Competitive Members
When talking about DECA, students are often told about competitions and conferences. However, the Collegiate division's main focus is on career-building. Learn how to communicate the benefits non-competitive members can get by joining Collegiate DECA.

DECA Month: The Collegiate Way
November is DECA month, a month members look forward to celebrating together. While many participating members are high school students, this article will help guide College students in joining in the fun: The Collegiate Way.

Things to Do in Minneapolis During Collegiate DECA Engage
With so much to do in Minneapolis, Engage 2024 attendees can make the most of their downtime by exploring the local favorites. Whether you’re into art and history or want to try some amazing food, Minneapolis has something for everyone.

The New Collegiate DECA Chapter Map
Are you curious if your current or future college campus has a Collegiate DECA chapter? Look no further than our Collegiate DECA Chapter Map, which gives you a glance at the over 200 institutions our division calls home.
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Does It Matter?
Whether you are in high school, undergraduate studies or graduate school, it’s important to put your best foot forward and focus on your academic career.

6 Tips to Choose Your College or University
Whether you’re just starting to gather information or in the midst of virtual campus tours and applications, these six tips will help you navigate this important decision.

Is Collegiate DECA Right for You?
Are you interested in continuing your DECA journey after high school? If so, Collegiate DECA is the organization for you!

7 Ways to Stand Out During an Internship
How do you ensure that you make your mark and become an intern that shines, even in a virtual world?
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Must-Have Mentors (and How to Find Them)
As a young professional, mentors are key for getting the guidance you need to grow in your career. But not all mentors are the same, and you’ll need more than one mentor type to get a well-rounded perspective on your career.

6 Tips to Take Your Networking Skills to the Next Level
LinkedIn profile? Check. Solid handshake? Check. You’ve got the basics down, but what else should you be doing to take your networking to the #NextLevel? Check out these networking tips known only to the pros and start building new connections!

Get into the Gap
If you’re one of the many students delaying or thinking about delaying college, here’s what you should know to have a productive and meaningful gap year or semester.

DECA Direct Magazine: What Comes Next?
As another year in DECA nears its end, it’s time to look forward to what comes next! Whether you’re preparing for college, seeking internships or getting ready to start your career, you’ll find the resources you need to stand out from the crowd.

DECA's 2021 Advocacy Campaign Recipients
February was Career and Technical Education (CTE) Month®, and many chapters worked hard to advocate in their schools, communities and to their policymakers on behalf of DECA by completing the 2021 DECA Advocacy Campaign.

Congratulations to the 2020-2021 Collegiate DECA Recognition Award Recipients
DECA Inc. announces the recipients of the 2020-2021 Collegiate DECA Recognition Awards.

Case Study of the Week: Laney Bee's Customer Service Send-off to the Competition
A rival store in the area will be closing its doors soon and the Laney Bee district manager decided that your store location will honor a rival company’s gift cards for 30-days.

FIDM Entrepreneur of Tomorrow Challenge 2021 Winners
DECA Inc. and the Fashion Institute of Design & Merchandising (FIDM) are excited to announce the winners of this year’s FIDM Entrepreneur of Tomorrow Challenge.