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Chapter Strategy

4 Strategies to Elevate Your DECA Association or Chapter Brand

Aug 20, 2025

A strong brand not only attracts new members but also energizes current ones, engages partners, and positions your chapter or association as a leader in preparing emerging leaders and entrepreneurs.

DECA News

Meet the 2025-2026 DECA Content Creators

Aug 19, 2025

The DECA Inc. Communications team is excited to announce the 2025-2026 DECA Content Creators! Team members will help grow the DECA brand by showcasing their unique DECA experience.

Spotlights

From Small Chapter to Big Impact

Aug 19, 2025

Learn how to grow your small chapter while building strong connections, creating meaningful opportunities and turning your size into your greatest advantage!

Spotlights

How to Host the Ultimate First DECA Meeting: Engage, Excite, Enroll

Aug 18, 2025

Your first DECA meeting sets the tone for the year. Start with energy, make leadership personal and get everyone moving. When members feel connected and excited from day one, they'll want to stick around.

Chapter Strategy

Go The Extra with DECA's Membership Recruitment Toolkit

Aug 18, 2025

Ready to Go The Extra this recruitment season? We've got you covered with DECA’s Membership Recruitment Toolkit, packed with resources to help your chapter succeed this back-to-school season!

Case Study of the Week

Case Study of the Week: College is Expensive!

Aug 18, 2025

Step into the role of a financial advisor meeting with a new client. The client wants you to explain financial responsibilities that should be of concern at this stage in life.

Partners

DECA AT&T Project 2024-2025: Impactful Mentorship Opportunities

Aug 13, 2025

Through a decade-long collaboration with AT&T, the DECA AT&T Project continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Zach Lisella

Aug 12, 2025

Zach Lisella of Northern Highlands Regional High School in New Jersey is our first DECA Advisor Spotlight of the Week! Check out Mr. Lisella's innovative competition preparation methods for helping his members get on stage and win big.

Chapter Strategy

DECA Advisors - Show Us How You’re Going the Extra!

Aug 12, 2025

We want to see how your chapter is setting up for success this year using the Go The Extra theme and the competitive events resources from your back-to-school box.

DECA News

Unpacking Teen Trends: Fall 2025 Taking Stock with Teens Survey

Aug 11, 2025

The 2025 Fall Piper Sandler Taking Stock With Teens Survey is now available for use in your classroom!

Case Study of the Week

Case Study of the Week: Investing in Smart Carts

Aug 11, 2025

Step into the role of the general manager for Valley Grocery, a large grocery store. The owner of the store wants you to analyze the possible economic benefits and risks of investing in new smart shopping carts.

Spotlights

Extra, Extra! Write All About Your DECA Experience

Aug 7, 2025

Whether it’s tips and tricks from your first competition experience or an impressive membership recruitment campaign, your DECA experience is worth sharing! Not sure where to start? Discover why you should submit, what to submit and how to submit your DECA story in this article.

Chapter Strategy

What to Expect Entering Your DECA Officer Term

Jun 21, 2022

You’ve made it! Whether you’re a chapter or association officer, you’re essential to members, your community, your association and DECA as a whole. At the beginning of your term, it’s difficult to figure out how the year will play out, but, here are a few things to keep in mind throughout the year.

Case Study of the Week

Case Study of the Week: A Solution for Unopened Emails

May 30, 2022

You are the director of customer relations and the marketing communications specialist for Unique Gifts, a catalog and online retailer. More than half of the products are handmade by independent artists and artisans.

Leadership

Summer Engagement Tips for Your Chapter

May 26, 2022

The summer months are great for relaxing and having fun, but what could be better than having fun while helping your chapter? These tips and tricks can help your chapter members connect more, prep your chapter for next year, and have fun all at the same time!

Case Study of the Week

Case Study of the Week: The Role of Small Business on the Economy

May 23, 2022

You are to assume the role of a small business development officer with City Majestic Financial, a non-profit organization that helps business owners with growth and development. A client has asked you for information regarding economics and entrepreneurship.

College Success

I Graduated! What’s Next?

May 19, 2022

Did you recently graduate high school? Are you wondering how you can Get the Edge in the next stage of your life? Well, look no further! This is how you can bring DECA with you, even after graduating high school.

Case Study of the Week

Case Study of the Week: Soliciting Customers from Illness

May 16, 2022

You are to assume the role of director of operations for SickRX, a new mobile app that helps users determine the severity of symptoms and appropriate actions needed. The director of development has asked you to analyze an offer from a potential investor.

Case Study of the Week

Case Study of the Week: Promoting Small Town Local Start-Ups

May 9, 2022

You are to assume the role of an investment team working at New Fund, an investment firm that specializes in venture capital located in a city of 4 million people. You will be meeting with the founder of the firm to discuss your plans to increase the number of start-ups coming from small towns.

Conferences

Download ICDC Certificates and Competitor Transcripts

May 4, 2022

Learn how to download certificates and competitive event transcripts from DECA's International Career Development Conference.

DECA News

DECA Earns Two Gold Circle Awards for Excellence in Association Communications from ASAE

May 2, 2022

DECA Inc. earned recognition by ASAE with a 2022 Gold Circle Award in two categories: E-Magazine and Video. The Gold Circle Awards competition is the premier association marketing, membership, and communications award.

Case Study of the Week

Case Study of the Week: Stopping Subscriber Cancellations

May 2, 2022

You are to assume the role of the director of sales at NowTV, a direct broadcast satellite television service provider. The senior vice president wants you to develop a special pricing promotion to offer current customers that request to cancel a popular premium cable network.

Career Insights

From Service Clerk to District Manager, the Walgreens Way

May 1, 2022

It was supposed to be a typical day in the life of then-teenager Mario Figueroa, a Walgreens district manager in the Chicago suburb of Buffalo Grove, IL.

Leadership

Real World 101: Critical Life Skills You Need to Know Now

May 1, 2022

How can you separate yourself from the two million other students who will graduate college with you? Every college graduate will have a degree, but not every graduate will be prepared for the world as it’s going to be. Learn how you can begin to differentiate yourself from the crowd now.

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Spotlights

Workshops for the Leaders of Tomorrow

Dec 15, 2022

Want to learn how your DECA Chapter can prepare your members for their future careers by expanding upon their personal and professional skills? Read about Cypress Bay High School’s Career Development Project and how they prepare emerging leaders at the bay!

Chapter Strategy

Five Ways to Survive Mid-Term Season

Dec 14, 2022

When mid-term exams are mixed with the mid-year slump, it tends to create problems regarding productivity and motivation, while also experiencing burnout. Here are five easy ways to help you survive the mid-term season!

Leadership

Be Consistent with Core Values

Dec 12, 2022

The "Be Consistent with Core Values" episode features Steve Holmes, the Non-Executive Chairman of Wyndham Worldwide & Wyndham Destinations.

Case Study of the Week

Case Study of the Week: Declaring Dividends

Dec 12, 2022

Step into the role of the controller of a publicly traded company called, Textron, Inc. The vice president of finance will be presenting information to the board of directors and needs your input.

Spotlights

SCCC DECA Attends the New York Experience Conference

Dec 9, 2022

Students from SCCC DECA attended DECA's New York Experience for a once-in-a-lifetime trip to New York City. The trip was full of exciting learning experiences about different aspects of marketing, business, entrepreneurship, hospitality, and finance.

Spotlights

POB DECA Is Stronger Together

Dec 8, 2022

One amazing aspect of DECA is supporting  causes that positively impact the community and change the course of people's lives. Throughout the month of October POB DECA partnered with Stacy's Warriors, a local breast cancer charity, to raise over $9,000.

DECA News

DECA’s Workforce Development Summit: Industry Trends

Dec 6, 2022

College and career partners discuss the current and future industry forecasts as well as trends that are changing the landscape.

DECA News

DECA’s Workforce Development Summit: College + Career Readiness

Dec 6, 2022

College and career partners discuss how we can master the DECA member experience by aligning with workforce needs, delivering real industry experience and developing skills necessary for college and career success.

DECA News

DECA’s Workforce Development Summit: Fueling the Talent Pipeline

Dec 6, 2022

College and career partners discuss how DECA and industry partners can work with educators to build a successful talent pipeline and utilize DECA members to fill voids within the workplace.

DECA News

DECA’s Workforce Development Summit: Making a Difference

Dec 6, 2022

College and career partners worked to translate key findings into actionable objectives to continue the conversation and increase industry involvement with DECA.

DECA News

Collegiate DECA 2022 Virtual Case Simulation Competition Winners

Dec 6, 2022

This year, 112 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Chapter Strategy

One DECA: December 2022

Dec 6, 2022

Check out what you missed on the December 2022 #OneDECA Call, hosted by DECA's Executive Officer Team.