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Case Study of the Week

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement

Dec 22, 2025

Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

DECA News

Congratulations to the 2025-26 IE University NextGen Innovators Challenge Winners

Dec 19, 2025

IE University and DECA are thrilled to announce the winners of the NextGen Innovators Challenge!

DECA News

Announcing DECA's 2025-26 Chapter Campaign Winners

Dec 19, 2025

This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

DECA News

Congratulations to the 2025 Stukent Social Media Marketing Challenge Winners

Dec 18, 2025

Almost 1,400 individuals participated in this year's Stukent Social Media Marketing Challenge. Students learned about audience targeting, content scheduling and promotion to drive product sales.

Leadership

Why Human Connection Still Matters in a Digital Business World

Dec 18, 2025

In a world that is constantly evolving, the ability to connect with others will always remain a competitive advantage. Understanding the value of relationships is just as important as mastering technical skills.

DECA News

Add DECA to Your Winter Break

Dec 16, 2025

Winter break offers the perfect opportunity to relax, recharge and reset for the second part of the year, but you don't have to take a break from DECA! Here’s a list of useful tips to keep you engaged and overcome any winter break boredom.

Case Study of the Week

Case Study of the Week: Fake Reviews vs Paid Influencers

Dec 15, 2025

Step into the role of an ethical consultant hired by the chief operations officer at Watcher, a premium television network that is available as an added channel on cable and satellite providers or as a streaming video on demand service.

Chapter Strategy

5 Secrets to Social Media with John Champe DECA

Dec 11, 2025

John Champe DECA’s social media presence is skyrocketing, with Instagram engagement up over 1200%. Here’s how consistent, high-quality, student-focused content keeps our rapidly growing chapter connected and thriving.

DECA News

The 2026-27 High School Division Executive Officer Candidate Guide is Now Available

Dec 9, 2025

Do you have what it takes to serve as a DECA Executive Officer? Download this year's High School Division Executive Officer Candidate Guide.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Olivia Fluharty

Dec 9, 2025

West Brunswick High School DECA advisor Olivia Fluharty blended student involvement, community engagement and brand partnership through their successful DECA x Chick-fil-A Bingo Night.

Leadership

Stage Presence in Business: Turning Public Speaking into a Competitive Edge

Dec 8, 2025

Public speaking isn’t just a performance skill — it’s a professional advantage. In DECA, where ideas are evaluated on clarity, confidence and delivery, the way you communicate can be just as important as what you communicate.

Spotlights

Bringing Warmth to Winter: Blacksburg DECA’s “Home for the Holidays” Project

Dec 8, 2025

Blacksburg DECA continues its heartfelt tradition of giving back through “Home for the Holidays,” an annual community service project that provides meals for local elementary students in need during winter break.

Career Insights

10 Trends to Watch in 2024

Dec 15, 2023

DECA members always look for ways to learn more throughout their DECA experience. As we enter the 2024 calendar year, dive into the projected top trends that companies and consumers think will take the world by storm.

Chapter Strategy

One Diamond: December 2023

Dec 14, 2023

Check out what you missed on the December 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Compete

DECA Competitive Events: Use of AI

Dec 14, 2023

As artificial intelligence continues to evolve, it can be a tremendous tool to help companies and organizations enhance their productivity and work. However, the use of generative AI also comes with significant caution and ethical considerations.

Case Study of the Week

Case Study of the Week: Reducing Elder Fraud

Dec 11, 2023

Step into the role of a member of the fraud prevention team at Journey Bank. The vice president of the bank wants you to recommend controls the bank can put in place to reduce elder fraud and precautions the elderly can take to avoid scams and fraud.

DECA News

Congrats to the Collegiate DECA 2023-2024 Stock Market Game Session 1 Top Competitors

Dec 7, 2023

DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

DECA News

Announcing the Collegiate DECA 2023 Virtual Case Simulation Competition Winners

Dec 6, 2023

This year, over 120 Collegiate DECA members participated in the Collegiate DECA Virtual Case Simulation competition, sponsored by long-time DECA partner, Knowledge Matters. Congratulations to the top three performers!

Spotlights

JWU Takes on ENGAGE

Dec 4, 2023

It’s beneficial to get involved in National Student Organizations (NSOs) as it helps provide you with networking, job and professional development opportunities. Joining JWU DECA has allowed me to expand my résumé in ways that I didn’t think were possible.

Case Study of the Week

Case Study of the Week: Benefits and Risks of Opening a Business Line of Credit

Dec 4, 2023

Step into the role of a small business advisor. A small business owner has asked for information about the benefits and risks of opening a business line of credit and other forms of financial assistance.

Chapter Strategy

Unleashing Your Potential During Winter Break

Dec 1, 2023

Want to make the most out of your break but not sure how? Here are the top six things to put on your to-do list as you take time off to gain the skills and preparation you need throughout the year!

Compete

Competition Power Moves: Mastering Body Language

Dec 1, 2023

Effective body language can enhance your message, captivate your audience and leave a lasting impression. Let's explore the importance of proper body language when presenting and review pro tips to excel in DECA competition.

Chapter Strategy

DECA Scholarships: Your Path to Success

Dec 1, 2023

Applying for DECA scholarships is about more than just filling out forms and meeting requirements. In this article, we'll explore DECA scholarships from a different perspective, uncovering aspects people often overlook and touching on DECA’s various scholarships.

Leadership

Nurturing Leadership Legacies: Mentoring the Next Generation of Leaders

Dec 1, 2023

Leadership is not just about achieving personal success; it's about leaving a lasting impact on those who follow in your footsteps. This article will explore the importance of mentoring as a leadership legacy and discuss practical ways to implement effective mentoring practices.

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Chapter Strategy

Starting The Year Off RIGHT: SBE Edition

Aug 1, 2023

The start of each new school year means new classes, new friends and even a new competitive event! However, it is back to business with your school-based enterprise, so here are five ways to ensure a successful year on the RIGHT track.

Chapter Strategy

Kickstarting Success: Planning Your First Chapter Meeting

Aug 1, 2023

Kickstart your DECA journey with an engaging and impactful chapter meeting as the new school year begins. Discover how a well-structured and engaging meeting sets the tone for a successful year of growth, learning and collaboration.

Chapter Strategy

DECAdventure Awaits

Aug 1, 2023

The ultimate DECAdventure awaits you! Grab your fellow members and brace yourselves for an action-packed year filled with thrilling competitions, hands-on learning experiences and impactful service initiatives.

Chapter Strategy

2023-2024 SBE Chapter Certification Guidelines Available Now

Aug 1, 2023

The SBE chapter certification guidelines and competition guidelines for the 2023-2024 school year are now available.

Chapter Strategy

Level Up Your Content Creation Experience with Content Calendars

Jul 31, 2023

Creating and using a content calendar will prepare your chapter for success and leave you feeling less stressed during the school year. In this article, learn what a content calendar is and dive into the five steps on how to use it for a better content-creation experience this year!

Spotlights

Preparing for a Successful School Year

Jul 24, 2023

To ensure a successful and fulfilling year, members need to start off on the right foot and make the most of their time. Prepare for the school year with clear goals, improved skills and an edge in DECA competitions.

Spotlights

Growing as a Leader in Collegiate DECA: Empowering Student Success Together

Jul 24, 2023

DECA has many opportunities to grow as a leader and extend a helping hand to your fellow students, empowering them to flourish as well. Together, let us learn how to foster a culture of leadership excellence within Collegiate DECA and create a brighter future for the leaders of tomorrow.

Conferences

2023 Emerging Leaders Summit Recap

Jul 17, 2023

DECA’s 2023 Emerging Leadership Summit helped leaders network and learn crucial skills in teamwork, public speaking, etiquette and so much more. In this article, hear from leaders on their favorite parts of ELS!

DECA News

The 2023-2024 Collegiate DECA Guide is Now Available

Jul 12, 2023

The Collegiate DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, learn about virtual challenges and access competitive event guidelines.

Chapter Strategy

One Diamond: July 2023

Jul 6, 2023

Check out what you missed on the July 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

College Success

Student Opportunities on Campus

Jul 3, 2023

Whether you’re in a community college or university, there are a limitless number of opportunities made available to students to students by their campus. Here are three ways to take advantage of what your college offers!

Chapter Strategy

DECA Doesn’t Have to End After High School

Jul 3, 2023

Recruiting upcoming first-year students before they arrive on campus is a proactive and strategic approach to building your Collegiate DECA chapter. Here are some effective ways to engage and attract freshmen members that you can start now.