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Case Study of the Week

Case Study of the Week: Elevating the Customer Experience During Air Travel

Mar 3, 2025

Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.

Chapter Strategy

From the Desk: Member Tips on Ways to Be the One

Mar 1, 2025

Be the One isn’t just a theme; it’s a reminder of our goal as DECA members. In this article, hear tips from our members on how to embody this year’s theme during competition season!

Conferences

Exploring the Emerging Leader Series Academies

Mar 1, 2025

Competition is not the only way to attend DECA ICDC. You can also travel to Orlando, FL, as an attendee of an Academy. Check out this article to explore the different ICDC academies!

Leadership

5 Ways to Lead Ethically in the Age of AI

Mar 1, 2025

As future business leaders, embracing AI while ensuring ethical practices is crucial. Here are five essential strategies for navigating AI in today's business world.

Conferences

DECA ICDC: Beyond Competition

Mar 1, 2025

DECA ICDC 2025, hosted in the Sunshine State, offers much more than competition. Get ready to BE THE ONE by participating in opportunities such as the Emerging Leaders Series, College and Career Exhibits, pin trading and more.

College Success

Making the Right Choice: Narrowing your College Options with Confidence

Mar 1, 2025

As college decisions roll in, it becomes time to make a final decision based on where your academic future will take you. Here are some points to consider when making your difficult college decision.

DECA News

Announcing the 2025 NAA Auction Marketing Campaign Challenge Winners

Feb 25, 2025

DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2025 Auction Marketing Campaign Challenge.

DECA News

Congratulations to the Adobe Food Truck Challenge 2024-2025 Winners

Feb 24, 2025

Adobe and DECA are thrilled to announce the winners of the Adobe Food Truck Challenge!

Case Study of the Week

Case Study of the Week: Methods to Market Safety

Feb 24, 2025

Step into the role of the regional manager for Rental Car Academy. The regional vice president wants you to determine how to best market an optional yet important new service only for customers in the region.

Spotlights

Crucial Content: The Value of a Strong Social Media Presence

Feb 20, 2025

With CTE month here again, advocacy is at the forefront of many DECA members’ minds. February’s advocacy activities are undoubtedly positive, but advocacy should be prioritized all year, and perhaps the easiest way to do so is to have a strong social media presence on a chapter level.

Partners

Make a Muscle with MDA this March

Feb 18, 2025

Are you looking to get more involved with MDA? Apply your leadership and entrepreneurial skills by participating in the 2025 MDA Shamrock Pinup Cause Raiser and impact families around the country.

Chapter Strategy

Advocacy Day with Washington DECA

Feb 18, 2025

Recently, Washington DECA visited state representatives and senators alongside seven other CTSOs. We met with legislators to explain the personal impact of DECA and CTE on their lives and discuss issues about our specific geographical areas.

Case Study of the Week

Case Study of the Week: Keeping the Fixings Bar at Burger Country Fresh

Oct 25, 2021

You are to assume the role of the operations manager at Burger Country, a fast food restaurant with five locations that specializes in hamburgers. The owner of the company has asked you to explain operational considerations in a new portion of each restaurant called the “fixings bar.”

Case Study of the Week

Case Study of the Week: Remarketing a Classic Shoe Store

Oct 18, 2021

You are to assume the role of a marketing communications consultant hired by Cost Less Shoes, a national chain of discount footwear for men, women, and children. The CEO of the company has hired you to develop a marketing communications plan that will remarket the brand.

Compete

5 Ways to Improve Your Prepared Event

Oct 17, 2021

Written events can be difficult to master. What does a winning project look like? What kind of before-hand preparation is required?

Career Insights

Improving the Employee Experience

Oct 15, 2021

This year's Business Operations Research topic focuses on ways to improve the employee experience. We visited with Intuit, Men's Wearhouse and Marriott International to learn how they are charting a course for the future of their workplace culture based on their experiences from the past year.

Leadership

Rules to Live By: The Nature of Ethics

Oct 14, 2021

When you think of ethics, what comes to mind? Doing what people say you should do? Obeying the law? While these can both be part of ethical behavior, it takes a lot more than just listening to authority figures or doing what’s legal to be an ethical person.

Leadership

3 Ways to Handle Burnout

Oct 11, 2021

Have you ever experienced a case of burnout? If so, it can be a challenging experience. During the school year, we take on many responsibilities and may find it hard to balance work, academics and life with so much on our plate. It is important to find a way to take a break and rest–both physically and mentally–to avoid burnout.

Case Study of the Week

Case Study of the Week: Investing Money at a Bank

Oct 11, 2021

You are to assume the roles of the investment manager and investment specialist at Cross Town Bank. You will be meeting with a customer to discuss options for investing in order to earn a return.

Chapter Strategy

3 Ways to Celebrate a DECA Halloween

Oct 7, 2021

Halloween is right around the corner, and what better way to spend the Halloween season than doing it DECA style! Here are three ways you can celebrate Halloween the DECA way.

Case Study of the Week

Case Study of the Week: Credit Card Ethics in the Workplace

Oct 4, 2021

You are to assume the roles of the human resources director and the operations director at Braxton Productions,. The president has asked you to determine if an employee’s actions are ethical, how to respond, and how to communicate any changes in processes to staff.

Compete

How to Best Prepare for Your Next Role-play

Oct 4, 2021

With competition season fast approaching, the number one thing on many competitors’ minds is the thought of how they can crush their role-play in front of their judges. Unfortunately, there is no magical hack to make your presentations better but these tips should definitely help!

Chapter Strategy

10 Things You May Not Know About DECA Direct Online

Oct 2, 2021

How well do you know DECA Direct Online? Check out these ten cool features to help you get the most out of the site.

Case Study of the Week

Case Study of the Week: Helping Teens with Financial Goals

Sep 27, 2021

You are to assume the role of a financial counselor that works with teenagers. You will be meeting with a client to discuss a personal spending plan that will help meet the client’s financial goals.

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Conferences

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session

Mar 12, 2024

Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA News

DECA's 2024 Advocacy Campaign Winners Announced

Mar 12, 2024

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Spotlights

Cape Henlopen DECA Hits Jackpot with Game Show

Mar 11, 2024

The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

DECA News

Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge

Mar 7, 2024

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

Conferences

Exploring Austin with Texas Collegiate DECA

Mar 6, 2024

One of the hardest parts of exploring a new city is deciding what to do and where to eat. We’ve got you covered! Our officers have put together a list of some local (and personal) favorites for you to try out.

DECA News

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 5, 2024

DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

DECA News

Congratulations to the 2023-2024 Leadership Passport Recipients

Mar 5, 2024

Congratulations to the 2023-2024 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week

Case Study of the Week: Security and Information Privacy in Healthcare

Mar 4, 2024

Step into the role of an employee at Graham Healthcare, a healthcare and insurance company. A co-worker has asked to explain why security and information privacy are important in operations.

Chapter Strategy

Experience the Difference with Fundraising this Spring Semester

Mar 1, 2024

Explore several ways to maximize funding during the spring semester. Prepare for conference season and the last few events of the semester with the following spring fundraising ideas!

Conferences

Voting Delegate: Your Voice Matters

Mar 1, 2024

As a member of Collegiate DECA, you have the unique opportunity to influence the direction and decisions of DECA through your role as a voting delegate. In this article, we will talk about the importance of this position and how you can maximize your impact within DECA.

Compete

Collegiate DECA ICDC: Going for Glass

Mar 1, 2024

With exciting memories to make and Collegiate DECA ICDC right around the corner, here are some tips from members on how to guarantee the DECA Glass and make the most out of your time in Austin.