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DECA's 2022 Certified School-based Enterprises
Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2021-2022 Chapter Certification!

Congratulations to the DECA Ethical Leadership Challenge 2021-2022 Winners
Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2021-2022!

Maximize Your Advocacy Visits During CTE Month®
Career and Technical Education Month® has arrived! Here are some quick tips to help you get started advocating for DECA and CTE.

Positioning for the Future: DECA's 2020-2021 Impact
As nearly everyone has proclaimed, 2020-2021 was a year unlike any other. While it significantly changed the member experience, it was also a period of significant innovation that would position our organization even better for the future.

Congratulations to the Intuit Social Innovation Challenge Winners
This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top teams in the 2021-2022 Intuit Social Innovation Challenge!

Getting Involved in High School and Beyond
You do so much through DECA and other activities, but how can you turn your accomplishments and involvements into college acceptance? Learn how to become a stand-out candidate when applying to college and future career positions.

Valentines Day... But Make it DECA Style
The season of love has arrived! February is the month to cherish your loved ones and let them know how much you appreciate them. Here are three ways to celebrate Valentine’s Day with your DECA chapter!

Case Study of the Week: To Tell or Not To Tell
You are the director of human resources and director of customer relations for Soundwave Company Bakery, a regional chain of coffee shops with twenty-five locations. Soundwave Company Bakery provides the communities it serves with coffees, teas, muffins, scones, croissants and other beverages and freshly baked treats.

Announcing the Speaker Lineup for DECA's Sports and Entertainment Marketing Conference
From a sell-out crowd of loyal fans waiting for the opening kickoff to a high-profile entertainer eager to take the stage for an encore presentation, sports and entertainment marketing provides a rush for those interested in these career areas.

Case Study of the Week: Insurance Needs for Young Adults
You are to assume the role of a senior college student. You are meeting with a risk management advisor at an insurance organization to learn about the need for insurance, the benefits of having insurance and the consequences of not having insurance.

6 Steps to Create an Integrated Marketing Campaign
With so much competition in the marketplace, brands need to do everything they can to stand out to their customers. An integrated marketing campaign is not only effective, but it can boost brand awareness, build loyalty, and improve revenue. Here are six tips for creating an integrated marketing campaign.

Advertising: Generating Ideas
Learn creative thinking skills through an ideation process. Explore simple, fun, creative thinking techniques designed that can be used to generate ideas for paintings, photography, films, animations, graphic design, sculptures, fabric design, fashion design, industrial design or any special creative interest.

Case Study of the Week: Funding Options for Small Businesses
Step into the role of the owner of Mobile Jewels, an online company that sells accessories for mobile phones. You were able to start the company with your savings and have used it for purchasing supplies, tools, packaging, and a lease on a small workspace.

Congratulations to DECA's 2022-2023 Scholarship Recipients
DECA is pleased to announce the 2022-2023 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week: The Need for an Accountant
Step into the role of a staff accountant working at Financial Business Solutions, a financial service provider for businesses and organizations in the community. A potential client is meeting with you to determine if services are needed.

Case Study of the Week: Expanding Clientele with New Products and Services
Step into the role of the general manager at Keys & Strings, a local business that provides private string instrument and piano lessons along with various instructional books and sheet music. The owner of the business has asked you to identify additional products and/or services the business can offer that would build clientele and demonstrate how to effectively market the new offerings.

Congratulations to the 2022-2023 Leadership Passport Recipients
Congratulations to the 2022-2023 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week: Customers Overstaying Their Welcome
Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response.

Utilizing Your Strengths and Your Weaknesses
You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Advice from DECA Competitive Event Judges
This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control
Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week: Methods to Market an Inconvenient Location
Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location.

Taking Stock with Teens | Fall 2022 Insights
Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

UW Madison DECA's Mentorship Program
UW Madison DECA started a new mentorship program this semester, greatly benefiting both new and senior members. The program has had a lot of success as new students feel welcome paired up with a senior member.
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10 Free Things To Do in D.C. & Arlington
Discover 10 fun & free things your chapter can do this November while visiting D.C. and Arlington for the Ultimate DECA Power Trip.

Vector Marketing and DECA Celebrate 20 Years of Partnership
DECA proudly celebrates 20 years of partnership with Vector Marketing Corporation - a collaboration that has empowered DECA members and educators to succeed in and out of the classroom.

Congratulations to the Collegiate DECA Members of the Month
This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

When Should You Take the SAT?
Taking the SAT is a vital step in the college application process. The key is to stay informed, plan ahead, and select the dates that align best with your academic and personal schedule.

Here Are 5 Themes for Your Next Chapter Meeting
Meeting themes are a great way to show your school that DECA is extraordinary. They also encourage and persuade someone unfamiliar with DECA to attend the meeting, boosting member retention.

The Ultimate DECA Power Trip is Calling!
The Ultimate DECA Power Trip is your chance to grow as a leader, to connect with global business minds and compete with the best in DECA. All while in the historic and legendary place of Arlington, Virginia.

Dancing With DECA: How to Go The Extra During Homecoming Week
The new school year starts with many events to amplify the school spirit, including football games, pep rallies, and, of course, homecoming. Here are three ways to make the most of it for your chapter!

Generation Z’s Buying Power is Reshaping Retail Trends and Revitalizing Malls
NRF’s Hot 25 Retailers list reflects the growing influence of Generation Z, and it likely won’t be the last list to do so. These retailers offer shoppers engaging experiences and curated events.

Three Hats, One Head: Balancing School, Work and DECA
Between classes, jobs and DECA, finding balance takes that extra effort. Here are four tips to help you effectively balance responsibilities and make the most of every opportunity!

How to Place a Custom Order with Shop DECA
Looking to personalize your DECA gear? The Shop DECA team has made creating and ordering custom merchandise for your chapter simple and easy.

Navigating Your College Decision: A Comprehensive Guide for High School Seniors
This comprehensive guide highlights important considerations for high school seniors that will equip and excite you for the next chapter of your life.

Go Virtual: A Guide to DECA's Online Events
The best part about DECA's online events? You don’t need a stage or a spotlight. With just your computer, you can take on some of DECA’s most dynamic challenges, test your business knowledge and even earn the chance to compete internationally.