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Unwrapping the Power of Packaging: How Packaging Makes or Breaks Branding
Ever wonder how packaging impacts the way products are marketed? Read this article to dive into the world of packaging and uncover Its impact on your shopping journey!

Leadership Illuminated: Must-Read Books for DECA Members
DECA members can experience the difference in their leadership journey by immersing themselves in these insightful books. As the pages turn, the wisdom gained from these books can guide DECA members on their path to becoming exceptional leaders.

Announcing the 2024 NAA Auction Marketing Campaign Challenge Winners
DECA Inc. and the National Auctioneers Association (NAA) are excited to announce the winners of the 2024 Auction Marketing Campaign Challenge.

Case Study of the Week: The Needs for Starting a New Business
Step into the role of an entrepreneur excited about a new venture idea. A small business advisor has listened to your initial ideas and has requested additional information about your venture idea, The Tool School.

Announcing the 2024 NPCF Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2024 Social Impact Leader of Tomorrow Challenge.

Announcing the 2023-2024 Virtual Business Challenge Round 2 ICDC Qualifiers
DECA congratulates finalist teams in the second round of the 2023-2024 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Case Study of the Week: To Rent or To Buy
Step into the role of a real estate agent. A client is having a difficult time deciding whether to rent or buy a home and has asked for your input.

Raising Voices for DECA: Legislative Advocacy
Washington DECA state officers kicked off CTE month with our annual Legislative Advocacy Day. We visited Washington’s state capitol in Olympia to advocate for DECA alongside state officers from seven other CTSOs.

Spread the Love with DECA Valentines
To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Announcing the Winners of the 2024 Unreal Campaign Challenge
DECA Inc., Amazon and the International Trademark Association (INTA) are excited to announce the 2024 Unreal Campaign Challenge winners.

Case Study of the Week: Using Ticketing Kiosks to Gather Customer Information
Step into the role of a ticket sales representative at Wild Escape Amusement Park. Your supervisor has asked you how the park can gather customer information using ticketing kiosks.

A Look Back at DECA's Sports and Entertainment Marketing Conference
DECA's 2024 Sports and Entertainment Marketing Conference was one for the books! With over 1,100 members in attendance, this conference has set a precedent for a year full of experiencing DECA's difference in preparing emerging leaders and entrepreneurs.

Case Study of the Week: Supply And Demand Pricing
Step into the role of the owner of City Plowing, a small business that provides snow removal services. A new employee wants you to explain why non-contract pricing increases after a blizzard or ice storm.

Wisconsin Collegiate DECA's Secret Recipe to New Chapters
By prioritizing community, visibility and support, Wisconsin Collegiate DECA created a recipe for both member retention and new chapter expansion.

Case Study of the Week: Intergenerational Mentorships
Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.

CSU DECA Strengthens Chapter Bonds with Holiday Social
CSU DECA brought the chapter together with a holiday social event featuring a case study presentation, a delicious potluck, and a White Elephant exchange that encouraged interaction among all participants.

Case Study of the Week: Hotel Package Pricing For Children?
Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.

Exclusive Travel Discounts for DECA Members
DECA has arranged special airfare considerations for those attending DECA conferences in 2026. Check out special deals and discounts.

Get Ready for Session Two of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the second session of the DECA Stock Market Game, which kicks off on January 26, 2026.

Case Study of the Week: The Customer Before The Coin
Step into the role of the district manager for Jefferson Bank, each with ten branch locations in your districts. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.

Creating Workshops that Inspire College Success
Create workshops that stick by combining clear goals, engaging visuals and hands‑on activities. With thoughtful planning and authentic facilitation, you can design experiences that empower college students and leave a lasting impact.

How to Effectively Hold an Officer Meeting: The Indiana Collegiate DECA Way
As college students, it is essential to make the most of our time for leisure and relaxation. It is a necessity that we act efficiently to maximize our free time. This is how we do that at Indiana Collegiate DECA.

The Global Business Academy: Consulting Opportunities for DECA Members
DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

Your January Checklist for a Standout DECA Season
With the right planning this month, the rest of the year can be your chapter’s most successful yet. Here are five strategies to help make this semester one to remember.
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Introducing the 2026-27 DECA Executive Officer Team
Congratulations to the newly-elected 2026-27 DECA Executive Officer Team! The team is excited to represent DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA Announces Competitive Event Topics and Updates for 2026-2027
Get a head start on the 2026-2027 competition season with DECA's updates, topics and resources for next year's competitive events program.

2025-2026 IMPACT Program Winners Announced
The IMPACT Program has five categories for recognition: Advocacy, Community Outreach, Innovations, Membership and Partnership Outreach.

DECA Honors Advisors for 40 Years of Service at 2026 ICDC
The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding service to the organization's mission. Thank you to these long-time advisors who have reached new milestones of service to DECA's members.

U.S. Army Awarded Over $15 Million in Scholarships to DECA Members
Army ROTC has annually participated at the International Career Development Conference as an exhibitor, provided mentors, judged competitions, shared remarks on leadership and awarded millions in college scholarships.

Congratulations to the 2026 DECA ICDC Competitive Event Champions
Congratulations to the 2026 DECA International Career Development Conference competitive event champions!

Collegiate DECA ICDC 2026 Post Conference FAQs
We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Congratulations to the 2026 DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from DECA's 2026 International Career Development Conference in Atlanta, GA!

Case Study of the Week: Designing A New Branded Hotel TV Channel
Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.

DECA Honors Top 10 Chapters Worldwide for 2025-2026
The top 10 DECA chapters received recognition on stage during the Grand Opening Session of DECA's 2026 International Career Development Conference in Atlanta, GA, on Saturday, April 25.
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DECA Celebrates Four Milestone Years of Service with Valued Partners
This year at the International Career Development Conference in Atlanta, GA, DECA celebrated incredible milestones with four of our valued partners: MDA, The NRF Foundation, Vector Marketing and Spirit Box.

DECA Members Break Decade-Long Record by Raising Over $200,000 for MDA
In honor of this incredible achievement, DECA recognized the top 25 fundraising DECA chapters and the top three fundraising DECA associations at the Grand Opening Session of the 2026 International Career Development Conference.
