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Career Insights

7 Retail Industry Predictions for 2024

Jan 24, 2024

Artificial intelligence’s influence continues to grow, consumers demand sustainable actions and the customer experience remains more important than ever.

Case Study of the Week

Case Study of the Week: Adding Live-streaming as a Sales Channel

Jan 22, 2024

Step into the role of the owner of Ornamental, a small business that creates indoor and outdoor decorations. Your business partner wants you to add another sales channel and you must explain livestream shopping and how adding it would benefit the company.

Chapter Strategy

One DECA: January 2024

Jan 18, 2024

Check out what you missed on the January 2024 #OneDECA Call, hosted by DECA's Executive Officer Team.

Spotlights

That is SO Fetch with Georgia DECA

Jan 17, 2024

Throughout your life, there will always be Mean Girls. Use this interactive and engaging workshop by the Georgia DECA team to teach members how to deal with the Reginas, the Karens, and the ins and outs of conflict resolution, all while maintaining a positive personal brand.

Spotlights

Using Your DECA Chapter to Spread Awareness

Jan 17, 2024

Learn about new and interesting ways to involve your DECA chapter in creative and inspiring community awareness efforts through Cypress Bay's Community Awareness Project, Project HOPE!

Spotlights

Skillful Solutions

Jan 16, 2024

This video will teach the skills shown to be most needed when entering the workforce: Soft Skills. Find out what they are and why they matter and learn tips for the workplace, for school and for life.

DECA News

Congratulations to the DECA at the Bell Challenge 2023-2024 Winners

Jan 16, 2024

BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2023-2024!

Chapter Strategy

The Importance of Advocating for CTE and DECA

Jan 16, 2024

Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!

DECA News

Congratulations to the DECA Ethical Leadership Challenge 2023-2024 Winners

Jan 16, 2024

Congratulations to the winning teams in the DECA Ethical Leadership Challenge for 2023-2024!

Case Study of the Week

Case Study of the Week: Justifiable Loans

Jan 15, 2024

Step into the role of a loan officer at Trust Bank. A customer has asked you to explain why certain loans are justifiable and others are not.

College Success

Choosing Your College: A Guide Beyond Rankings 

Jan 15, 2024

The quest for the ideal university surpasses surface-level criteria. Reflect on your academic, personal and professional goals, and prioritize experiences that resonate with your vision for the future.

Spotlights

From DECA Challenge to Changemakers: Angels Among Us

Jan 11, 2024

Inspired by a DECA challenge, a group of Lebanon Trail DECA students transformed their marketing skills into a force for good, founding 'Angels Among Us.' Fueled by a passion to make a difference, these young changemakers are creating waves of change in the DECA community.

Conferences

DECA ICDC Grand Opening Session 2022

Apr 23, 2022

Watch the 2022 DECA International Career Development Conference (ICDC) Grand Opening Session, recorded live at Mercedes-Benz Stadium in Atlanta, Georgia.

DECA News

Collegiate DECA 2021-2022 Stock Market Game Session 2 Top Competitors

Apr 18, 2022

DECA congratulates the following top-ranking individuals and teams who participated in the second session of the Collegiate DECA Stock Market Game.

Case Study of the Week

Case Study of the Week: Helping an Entrepreneur with Financial Planning

Apr 18, 2022

You are to assume the role of a recently hired financial planner for About Us Microspect Photo Designs, a new small family-owned business that is a retailer and manufacturer. The owner is trying to decide if the company should purchase insurance and begin the process of placing funds in investments.

Partners

DECA and Piper Sandler Complete 43rd Semi-Annual Survey of 7,000 U.S. Teens

Apr 12, 2022

DECA and Piper Sandler completed the 43rd semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 7,000 teens across the U.S. with an average age of 16.2 years.

Case Study of the Week

Case Study of the Week: Rules on Employee Dating

Apr 11, 2022

You are to assume the role of human resources director for Couch Games, an independent developer of multi-platform and mobile video games. The president of the company has asked you to recommend a workplace procedure regarding staff dating.

DECA News

Collegiate DECA Celebrates the Top 10 Chapters at ICDC

Apr 10, 2022

Collegiate DECA is excited to announce the top 10 membership chapters for the 2021-2022 academic year that received recognition during Collegiate DECA's International Career Development Conference in Baltimore, MD.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 10, 2022

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Case Study of the Week

Case Study of the Week: Great Success leads to Big Decisions

Apr 4, 2022

You are to assume the role of an entrepreneur that has created a line of all-natural hair care products named Cleanse. Your business partner has asked you to analyze a list of four retailers that want to sell Cleanse products and decide which is the best sales channel for the company to reach the target market.

Conferences

Marriott's Apoorva Gandhi to Keynote Collegiate DECA ICDC 2022

Apr 1, 2022

DECA is pleased to announce Apoorva Gandhi, Vice President, Senior Vice President, Multicultural Affairs, Social Impact and Business Councils at Marriott International, Inc., will deliver the keynote during the 2022 Collegiate DECA International Career Development Conference Grand Opening Session.

Leadership

4 Steps to Better Budgeting

Apr 1, 2022

‍“Where did all my money go!?” If you find yourself asking that question at the end of every month or in the days before your next paycheck, it’s time to get your budget in shape. Don’t have a budget? No problem! It’s easy to get started.

Case Study of the Week

Case Study of the Week: Promoting Unique Service to Traveling Families

Mar 28, 2022

You are to assume the role of general manager and director of marketing for Needy Baby, a new company that rents car seats, cribs, strollers and other merchandise to travelers with children. The owner of the company has asked your team to design a promotion plan to market the new company to travelers.

DECA News

Congratulations to DECA's 2021-2022 Scholarship Recipients

Mar 22, 2022

DECA is pleased to announce the 2021-2022 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

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Career Insights

Lucky Charms: Tools Every DECA Member Needs to Succeed

Mar 4, 2026

Just like finding a four-leaf clover, success in DECA comes from having the right tools at your fingertips. Here are the "lucky charms" every DECA member should have in their toolbox to maximize their competitive edge.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Mar 3, 2026

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Chapter Strategy

The Ultimate DECA Video Series: Student Leadership

Mar 3, 2026

From chapter officer guides and association officer tools to planning and leadership development materials, this video walks through the resources created to support leaders at every level of the organization.

Chapter Strategy

The Ultimate DECA Video Series: The Role-Play

Mar 3, 2026

From understanding the structure and timing to mastering addressing performance indicators and delivering a confident, professional presentation, this video goes over what truly makes a strong role-play stand out.

Career Insights

From Podium to “For You” Page: How TikTok Edits are Reshaping Olympic Athlete Branding

Mar 2, 2026

TikTok edits have redefined Olympic branding by turning athletes into ongoing digital narratives rather than once-every-four-years competitors. While medals still carry prestige, narrative, personality and aesthetic, cohesion can amplify competitive results

Leadership

5 Tips to Help You Stay Productive

Mar 2, 2026

Balancing schoolwork, DECA and other extracurriculars is challenging. There are so many distractions around you that prevent you from focusing on your work. Here are 5 tips that will help you stay on track!

Spotlights

Going for Gold: The Mindset Behind the Medal

Mar 2, 2026

Alysa Liu's Olympic Gold win redefined what it means to compete under pressure. Her comeback shows how success is best found by following one’s own passions on one’s own terms. Let's look at how DECA competitors can learn from Alysa Liu!

Conferences

Apply to Join the Collegiate DECA ICDC Content Creation Team

Mar 2, 2026

Are you attending Collegiate DECA ICDC in Louisville this year? Well, we have the perfect opportunity for you. Apply to join the Collegiate DECA ICDCContent Creation Team!

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Elizabeth Martin

Mar 2, 2026

At Reedy DECA, advisor Elizabeth Martin is bringing the business world directly into her classroom by intentionally incorporating DECA’s Corporate Challenges into both her instruction and chapter culture

Case Study of the Week

Case Study of the Week: Transitioning Due To Ethics

Mar 2, 2026

Step into the role of a small business owner that runs Pets for You, a pet shop that sells dogs, cats, rabbits, hamsters, gerbils, guinea pigs, snakes and fish. You began Pets for You 20 years ago. As a lifelong pet lover, you wanted to start a business that would help connect people and pets with forever homes.

Career Insights

Exploring Air Force Careers: From Enlisted Paths to Becoming an Officer

Mar 1, 2026

The U.S. Air Force offers flexible career pathways. Students can gain real-world experience, earn college degrees while serving and grow into leadership positions, building a career that evolves with their goals over time.

Spotlights

Celebrating Trailblazers for Women's History Month

Mar 1, 2026

Women’s History Month honors the achievements of women through determination, innovation and leadership. In this article, we focus on a few stories of female trailblazers who made significant career advancements and shaped their industries.