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Chapter Strategy

Fueling the Future: Why Fundraising Powers Every Successful Chapter

Dec 3, 2025

When led by DECA members, fundraisers show the importance of taking initiative to help out the community. Discover how Lightridge DECA made an impact on their community with their "Pink Out" fundraiser this fall.

Career Insights

How Three of DECA’s Corporate Partners Leverage the Holiday Season to Strengthen Their Businesses

Dec 3, 2025

Three of DECA’s corporate partners, Nestlé, Chick-fil-A, and Adobe, offer three distinct examples of how a company can present itself during the holidays and remain memorable long after the decorations are taken down.

Conferences

Watch Now: The Ultimate DECA Power Trip 2026 Promo Video

Dec 3, 2025

Embark on a quest that will awaken your thirst for knowledge in Louisville, KY, for the Ultimate DECA Power Trip.

DECA News

Congratulations to the Members that Achieved SBE Individual Certification

Dec 3, 2025

Congratulations to the members who have earned individual certification through DECA's School-based Enterprise (SBE) Individual Certification Exam!

Conferences

Over 3,000 DECA Members Gathered at the 2025 Ultimate DECA Power Trip

Dec 2, 2025

From November 21-23, 2025, 3,000 DECA student and advisor members attended the Ultimate DECA Power Trip in the Washington D.C. area. Congratulations to the Competitive Excellence Experience top performers!

Partners

MDA Holiday Retail Campaigns

Dec 2, 2025

This holiday season, your generosity can make a lasting impact. Every donation helps bring break throughs in treatment, expert care, and essential resources to children and adults living with muscular dystrophy and related diseases.

Compete

SBE Chapter Certification Submission Site Is Open

Dec 2, 2025

The SBE chapter certification submission site is now open for chapters to submit their projects. Check out this article for key reminders as you prepare to submit your project.

Case Study of the Week

Case Study of the Week: The Risks and Rewards of Investing

Dec 1, 2025

Step into the role of an investment advisor. A client has asked you about the risks and rewards of investing.

Chapter Strategy

The Gift That Keeps on Giving: Making the Most Out of Scholarship Season

Dec 1, 2025

This holiday season, remember that some of the most meaningful gifts come from effort, passion, and perseverance. By dedicating time to scholarship applications, you’re not just applying for financial aid; you’re investing in your dreams.

Chapter Strategy

Evaluating Your Chapter's Mid-Year Success: A Guide for Chapter Officers

Dec 1, 2025

Taking the time to evaluate your chapter's mid-year success is about understanding your members, your goals, and the impact you're having on them.

Compete

Your Guide to Becoming a Finalist in DECA

Dec 1, 2025

If you’re aiming for a finalist-quality performance in DECA competition, it takes more than just “doing the test." Here are high-impact strategies that go beyond the basics, helping you compete with purpose, plan and confidence.

Chapter Strategy

Elevate Your Chapter Meetings to the Next Level

Dec 1, 2025

As student leaders, it’s our responsibility to continually innovate and attract as many members as possible to our meetings. Here are seven creative chapter meetings to be the start to your chapter’s best meetings yet.

Career Insights

Preparing for Your Future Career Starts Today

Dec 5, 2022

During the Ultimate DECA Power Trip, the Executive Officer Team attended the first ever DECA Workforce Development Summit. Members of DECA’s National Advisory Board gathered to discuss the future of employment and industry across the business world.

Case Study of the Week

Case Study of the Week: Turning a Hobby into a Business

Dec 5, 2022

Step into the role of a small business consultant. You will meet with an entrepreneur to discuss the initial steps that must be completed or researched before the entrepreneur markets the new business.

Career Insights

Why Cross-cultural Fluency Is Among Today’s Most Sought-after Workplace Skills

Dec 1, 2022

As Head of Career Services at the international hospitality school Les Roches, Stephanie Ruiz has conversations every day with potential employers for students. She explains why these employers now place cross-cultural fluency among their most in-demand skills.

DECA News

Congratulations to the Collegiate DECA 2022-2023 Stock Market Game Session 1 Top Competitors

Nov 29, 2022

DECA congratulates the top-ranking individuals and teams who participated in the first session of the Collegiate DECA Stock Market Game.

Spotlights

DECA Fundraising: Thinking Outside of the Box

Nov 28, 2022

Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.

Case Study of the Week

Case Study of the Week: Making a Splash with New Management

Nov 28, 2022

Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.

Case Study of the Week

Case Study of the Week: Does a Retailer Live Up to Its Promise?

Nov 21, 2022

Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.

Partners

The Gray Zone: Resources to Foster Ethical Decision-Making Skills

Nov 17, 2022

Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!

Chapter Strategy

Start Now: 3 Tips to Build Your Chapter for Next Year

Nov 17, 2022

Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.

Case Study of the Week

Case Study of the Week: Customer Reviews for Custom Pottery

Nov 14, 2022

Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.

Career Insights

Turn Your Business Idea Into a Reality

Nov 14, 2022

So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.

Career Insights

Building Deep Customer Empathy to Solve Any Problem

Nov 14, 2022

Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal. 

Most Recent Articles

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Chapter Strategy

Creating Workshops that Inspire College Success

Jan 2, 2026

Create workshops that stick by combining clear goals, engaging visuals and hands‑on activities. With thoughtful planning and authentic facilitation, you can design experiences that empower college students and leave a lasting impact.

Chapter Strategy

How to Effectively Hold an Officer Meeting: The Indiana Collegiate DECA Way

Jan 2, 2026

As college students, it is essential to make the most of our time for leisure and relaxation. It is a necessity that we act efficiently to maximize our free time. This is how we do that at Indiana Collegiate DECA.

Leadership

DECA Teaches You How to Win—And How to Lose

Jan 2, 2026

Winning earns trophies. Learning earns leadership. DECA’s real lessons happen offstage, through collaboration, resilience and initiative, and they shape the students who make the biggest impact.

Conferences

Announcing DECA's 2026 Conference Lineup

Jan 2, 2026

DECA has a full lineup of educational conferences for its members and advisors coming in the 2026 academic year and beyond. Check out where we're heading next!

Partners

The Global Business Academy: Consulting Opportunities for DECA Members

Jan 1, 2026

DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

Chapter Strategy

Your January Checklist for a Standout DECA Season

Jan 1, 2026

With the right planning this month, the rest of the year can be your chater’s most successful yet. Here are five strategies to help make this semester one to remember.

Chapter Strategy

Sponsorship Guidance for Collegiate DECA Chapters

Jan 1, 2026

Many chapters are facing the same challenge right now: securing sponsorships feels harder. Employers are cautious, hiring has slowed and budgets are tighter. If your chapter is struggling, you’re not alone.

Leadership

Lead Bigger: Why You Should Run for Collegiate DECA Executive Office

Jan 1, 2026

Running for Collegiate DECA Executive Office is about growth, service and leadership. Executive officers help shape the future of Collegiate DECA while gaining experiences that extend far beyond college.

Career Insights

A Guide to Hospitable Careers

Jan 1, 2026

Today’s job market is full of opportunities within the hospitality industry, so it’s important to explore the industry that crafts unique experiences while building connections.

Leadership

New Year, New Momentum: Setting Goals That Actually Stick

Jan 1, 2026

When you set intentional goals, your time, energy and effort begin to align. Every early morning, late night and moment of preparation has meaning because it’s connected to something bigger than the task at hand.

Compete

Tips & Tricks for Prepared Events

Jan 1, 2026

Prepared events can be won or lost in the details. Although the quality of the message and presentation are necessary, it is often the details that make the difference between success and failure.

Conferences

Your Fast Pass to the 2026 Sports & Entertainment Marketing Conference

Jan 1, 2026

At SEM, you’ll get the opportunity to connect with fellow DECA members who share the same interests and ambition, while gaining insight from professionals who have turned creativity into careers.