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Case Study of the Week

Case Study of the Week: Hobbies for Veterinarian Office Employees

Sep 1, 2025

Step into the role of the human resources manager at Riverside Pet Clinic, a veterinarian office with 55 employees. The owner wants you to determine how to encourage all employees to participate in a hobby.

Chapter Strategy

Taking your Chapter’s SBE to the Extra Level

Sep 1, 2025

Once your SBE is up and running, the real challenge begins: growing it. Expanding your customer base, increasing sales and elevating your chapter’s presence takes strategy, creativity and a team ready to level up.

Compete

How to Choose Your DECA Competitive Event

Sep 1, 2025

One of the most exciting things about joining DECA is choosing your competitive event. With so many categories, it can be overwhelming at first, but your event should challenge you and also cater to your strengths.

Leadership

Your Freshman Year Playbook: Four Tips for a Strong Start

Sep 1, 2025

Freshman year is among the most exciting and important times in your high school journey. Here are four tips to set a strong foundation for your high school experience!

College Success

More Than a Tour: 7 Tips to Make the Most of College Visits

Sep 1, 2025

For high school DECA members, college tours can transform uncertainty into certainty. Approach them with an open mindset, curiosity and, of course, good walking shoes. Here are seven tips to Go The Extra on your next college visit.

Spotlights

Starting the Year Strong in DECA: Tips for Every Chapter and Member

Sep 1, 2025

The beginning of a new school year is the perfect opportunity to build momentum, connect with both new and returning students, and set the stage for a successful year ahead. Here’s advice from DECA members and chapters on how to start strong this year.

Partners

DECA & The Muscular Dystrophy Association Celebrate 45 Years of Partnership

Aug 29, 2025

This collaboration has empowered generations of emerging leaders to make a real difference in their communities while supporting groundbreaking research, care and advocacy for individuals and families living with neuromuscular diseases.

Compete

Go The Extra with DECA's Corporate Challenges

Aug 27, 2025

DECA Challenges provide members opportunities to demonstrate the knowledge and skills learned in the classroom through innovative challenges in partnership with several corporate partners.

Compete

Compete in the DECA Stock Market Game

Aug 25, 2025

DECA members are invited to participate in the DECA Stock Market Game (SMG) beginning on September 8, 2025.

Case Study of the Week

Case Study of the Week: Troubles in the Drive-Thru

Aug 25, 2025

Step into the role of a general manager for Better Burger, a fast food restaurant with two drive thru lanes. The district manager wants you to suggest methods to handle complaints about new technology in the drive thru.

Chapter Strategy

Advisor Best Practice Spotlight of the Week: Sean Lewis

Aug 24, 2025

Sean Lewis, DECA advisor and marketing teacher at Hillgrove High School in Georgia, has built a thriving chapter by blending classroom instruction with real-world business experiences.

Chapter Strategy

8 Ways To Use the Membership Video for Back-to-School Recruitment

Aug 21, 2025

Discover eight ways members are using the 2025-26 DECA membership video during their events and meetings this back-to-school season and get ideas for your own chapter!

Chapter Strategy

Quick Guide to Virtual Chapter Meetings

Sep 22, 2020

Virtual meeting platforms have become a prominent form of communication between family, friends and businesses and many of these tools are here to stay. Being prepared to host or participate in a virtual meeting will allow you to stand out and make a great impression.

Chapter Strategy

3 Fundraising Ideas for Fall

Sep 22, 2020

It seems that in every facet of DECA, fundraising is a necessity. During these unique times, it's important to innovate to ensure your chapter can participate in events and remain secure for the future. Here are three virtual fundraisers to try this fall.

Chapter Strategy

5 Ways Collegiate DECA Will Take You to the Next Level

Sep 22, 2020

It's official, the school year is underway. While things will look different, there are still many ways to take yourself and your Collegiate DECA chapter to the next level!

Leadership

Video Call Tips and Tricks

Sep 10, 2020

Practically overnight, video calls have become a new societal norm. This guide will provide you with a few tips and useful tricks to help improve your online learning or telecommuting experience.

Leadership

A Quick Guide to Understanding Servant Leadership

Sep 8, 2020

The concept of leadership has been around since the days of Aristotle and Plato and has evolved countless times throughout the centuries. But in 1970, a new theory emerged. Developed by Robert Greenleaf, servant leadership is the idea that empowered leaders serve their followers and to enable them to live and work to their full potential.

Leadership

The Ethics of Leadership

Sep 8, 2020

Ethical leaders exist in all walks of life. They are the individuals who step forward when crises occur, come to the rescue of others and generally do what's right—no matter what. Anyone can talk the talk, but can they walk the walk? In today's high-visibility, social world, more people are taking note of leaders’ behavior and holding them accountable.

Leadership

DECA Direct Magazine: Next Level Leadership

Sep 8, 2020

A new school year brings new chances to elevate your leadership to the next level. Discover fresh ideas to enhance your chapter and become a leader worth following in your school, community and beyond.

Leadership

The Next Level is Inclusion

Sep 8, 2020

It has never been more important for emerging leaders to be characterized by teamwork, innovation, competency and integrity. Fortunately, those are the valued characteristics of DECA’s student leaders. What if this moment needs you and the unique values that drive your leadership?

Chapter Strategy

Top Tips for Socially-distant Membership Recruitment

Sep 8, 2020

Building your chapter’s membership is one of the most important ways to set it up for success in the new school year. But what are the best ways to recruit within the “new normal” of more virtual interactions and less in-person activities? Learn how to recruit new members the socially-distant way with these top tips.

Chapter Strategy

The Power of the Diamond

Sep 8, 2020

Throughout your DECA career, you’ll wear the blazer, throw up a DECA diamond symbol and add lots of blue to your wardrobe. You will also undoubtedly hear DECA’s core values and mission statement more times than you can count. But have you ever stopped to think about what they really mean?

Chapter Strategy

Cultivate Your Chapter’s Culture

Sep 8, 2020

2020 is a year that has changed all of our lives. If your DECA chapter has experienced a decline in recent months, struggling to cope with virtual meetings and maintain engagement, your chapter culture may need a boost.

Chapter Strategy

Discover Your DECA Leadership Style

Sep 8, 2020

There are hundreds of assessments to help you pinpoint your leadership traits, but the only one you need to take your leadership to the next level is the DECA Leadership Style Quiz.

Most Recent Articles

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DECA News

DECA Welcomes American Marketing Association (AMA) as Strategic Partner

Nov 20, 2025

This collaboration will combine DECA’s focus on emerging leaders and entrepreneurs with the College Board’s expertise in developing programs that promote career and college readiness.

Career Insights

The Psychology Behind Holiday Shopping

Nov 20, 2025

November the peak shopping month due to a blend of emotional, social and psychological triggers. The strategic moves by retailers nationwide create a heightened emotional state for shoppers, making increased spending not only justified but also rewarding.

Career Insights

The Business of Giving: How Entrepreneurs Are Redefining Holiday Generosity

Nov 17, 2025

Every holiday season, people ask how they can give back, but today’s entrepreneurs are proving that generosity is no longer just a December tradition. Around the world, entrepreneurs are incorporating purpose into their business strategies.

Chapter Strategy

5 Design Tips to Build Your Brand

Nov 17, 2025

DECA MONTH IS HERE! That means posting engaging content every day, whether that’s a trending reel or carousel post. This is your time to showcase your marketing and design skills.

Compete

Find the Right DECA Competitive Event For You

Nov 17, 2025

With over 50 competitive events, it’s normal to feel overwhelmed picking an event. Here are some tips for new members choosing their event for the first time - or seasoned members looking to switch it up!

DECA News

Announcing the 2025-2026 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 17, 2025

DECA congratulates finalist teams in the first round of the 2025-2026 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: The Importance of Inventory

Nov 17, 2025

Step into the role of a small business owner. You own Sticker Mania, an online company that sells unique stickers for both business and personal use. A new employee has asked you about the importance of your supplies and purchasing methods.

Career Insights

How to Become an Entrepreneur: 8 Actionable Steps

Nov 17, 2025

Learn how to become an entrepreneur and turn your innovative ideas into thriving businesses without needing substantial funds.

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Nov 14, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Compete

Mastering Prepared Events: The Secret Formula Behind DECA Champions

Nov 14, 2025

When it comes to DECA prepared events, the smallest approaches often separate top performers from the rest. Here’s how champions craft winning submissions.

Conferences

DECA is Excited to Welcome Exhibitors to The Ultimate DECA Power Trip

Nov 11, 2025

Members attending The Ultimate DECA Power Trip in Arlington, VA, will have the opportunity to meet with over 40 exhibitors. See which companies, colleges and organizations are attending this year's event.

Compete

From Dishes to DECA Glass: The Ingredients of Delivering the Perfect Pitch

Nov 10, 2025

When I first joined DECA, my recipes were questionable. But after burning my first few dishes, I learned the secret recipe wasn’t about following instructions; it was about adding my own twist and approaching the process the right way.