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Learn from the Pros at DECA’s Sports and Entertainment Marketing Conference
The crowd-pleasing speakers at DECA’s Sports and Entertainment Marketing Conference bring a rush of adrenaline to the sports and entertainment marketing fields.
Building Competitive Readiness: Sycamore's Mentoring Program
Structured mentoring programs, like the one implemented at Sycamore, can be applied by any chapter and have the potential to bolster member confidence, preparation and performance nationwide.
Why CTE and DECA Advocacy Matters
Each February, students and advisors raise awareness of career and technical education (CTE) by celebrating Career and Technical Education Month®. Learn how to get involved and earn recognition through DECA’s Advocacy Campaign!
Exploring the Minimalistic Branding Behind Miffy
Minimal branding has become popular now because it stands out, as most branding already has many elements. In this article, explore what makes the Miffy brand so great.
Resolutions to Results: How to Set and Achieve Goals
Resolutions are long-term goals that require planning, habits, positive and realistic thinking. In this article, you will learn how to set and achieve your personal goals to become your ideal version of yourself SMARTly!
From TikToks to Think Pieces: Choosing the Right Content Length
From TikToks to blog posts, how people consume content is constantly changing. For student marketers, knowing how to choose the right length is more critical than ever.
Case Study of the Week: Intergenerational Mentorships
Step into the role of the director of human resources for Square PR. The president of the company is concerned about the number of long-term employees retiring in the next several years and wants you to create an employee-development program.
Beyond the Competition: Building Community at Silver Falls
Beyond events and role-plays, Silver Falls reminds DECA members why they joined in the first place: community. Through shared experiences, chapters grow closer and return stronger.
Soft Skills: The Skills that Set You Apart
Every successful DECA member has one thing in common: strong soft skills. You may not see them listed on a role-play feedback sheet, but they are what truly separate good competitors from great ones.
New Year, New Me: Crafting Your 2026 Personal Brand
The start of the new year is a great opportunity to shape your personal brand. Here are a few tips on how to start the year off on a strong note.
Congratulations to the 2025-26 DECA at the Bell Challenge Winners
BusinessU and DECA Inc. are thrilled to announce the top three teams of the DECA at the Bell Challenge for 2025-26!
Case Study of the Week: Hotel Package Pricing For Children?
Step into the role of the general manager for Hotel Jolie, a new luxury hotel set to open soon. Hotel Jolie is a deluxe family hotel resort located in a mountainous area that offers services and amenities for adults traveling with children of all ages.
Case Study of the Week: Using Current Staff to Help Recruit New Staff
Step into the role of the director of human resources at the National Organization of Zoos and Aquariums (NOZA), a nonprofit organization that educates, promotes and advocates for local zoos and aquariums.
Helping Your DECA Members Avoid Penalty Points: A Guide for Advisors
As DECA advisors, one of our crucial roles is helping student members navigate the technical requirements of written events. Use this article to guide your student members in avoiding common penalty point deductions.
Case Study of the Week: Marketing a Cruise of the World
Step into the role of the marketing manager for Lantern Cruises, the largest cruise line brand by revenue. The director of marketing wants you to develop a marketing plan that will sell spots on the Platinum World Tour cruise.
Understanding AI Resume Checkers: What You Should Know
AI resume checks are becoming increasingly prevalent in the career preparation process. These platforms help users review, edit and optimize their resumes for clarity, keyword alignment and professional formatting.
The Key To Problem Solving
Not everything always goes to plan, which is why it’s essential to know how to problem-solve in any situation. Understanding where things went awry after fixing them can help you avoid the same issue in the future.
How to Choose Your Collegiate DECA Competitive Event
In this article, we’ll break down your decision step by step, so you can find the Collegiate DECA competitive event that perfectly aligns with your strengths, interests and goals.
Go All In: Making the Most of DECA Month
DECA Month is about showcasing your leadership, community and creativity. Here’s how to get involved, make an impact and truly demonstrate what it means to be DECA.
Celebrate Collegiate DECA Month this November
#CDECAMonth is the ultimate celebration of all things Collegiate DECA. Throughout November, members reflect on the many reasons they love being a Collegiate DECA member and showcase the opportunities members enjoy.
Hybrid vs. Remote Work: Which Model Is Right for Your Organization?
Hybrid work and remote work are not the same thing. Discover the differences, benefits and drawbacks of each working model with Intuit.
Developing Leaders for the Future: A Guide to an Intern Program
Arizona State University Collegiate DECA has a distinctive structure for its leadership team. In addition to their seven chapter officers, they also onboard a team of interns.
Blackman High School "Goes Gold" to Raise Awareness for Childhood Cancer
Blackman DECA hosted a donation drive and dress-up week to raise awareness about childhood cancer. This included marketing and advertising to spread the word and encourage the whole school to participate in the event.
Lead in the Moment: How Presence Sets Real Leaders Apart
Are you leading or just reacting? Discover how consistently showing up with deep intention sets you apart as a leader.
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April is Financial Literacy Month: Join the Movement with DECA
Now is the time to boost financial confidence in your classroom with a plug-and-play, 60-minute activity that requires zero prep and no prior finance teaching expertise.
Beyond the Conference: Things to Do in Louisville
Known for its rich culture, incredible food and historic attractions, Louisville has something for every DECA member. Here are a few must-visit spots to explore while you’re at Collegiate DECA ICDC.
Exploring Careers: Finance
Finance is the core of any business, and to be able to understand and explain it sets you up for success in any business. In this article, explore what goes into a finance career.
A How-to for Recruiting Incoming First Year Students
From recruiting first-year students at in-person events to online promotion, there's sure to be something that fits your chapters’ strategies and showcases the culture you’ve built.
From Profile to Portfolio: Building a Professional Online Resume
For DECA members preparing for internships, leadership opportunities or future careers, creating a professional online resume is a powerful way to showcase your skills and experiences.
Financial Literacy Month: Saving for College
Financial Literacy Month is about learning how to invest in your future. Saving for college may seem intimidating, but preparation, confidence and smart decision‑making are what students carry forward.
Maximizing the Experience of a Lifetime: DECA ICDC
Once you are at ICDC, you may be wondering: How can I make this experience truly exceptional? The answer isn’t just in what you do, it’s in how intentionally you choose to experience every moment.
Own Your Moment in Atlanta
You’ve made it! It’s ICDC 2026 time in Atlanta, Georgia. The choices you have to GO THE EXTRA in Atlanta are limitless. Here are seven ways to make the most of your time in ICDC.
Defining Your DECA Legacy
As the bright lights of ICDC begin to dim, and if this is your final year in DECA, you may be met with a new realization: what comes next? Learn how to ensure your impact lasts for years to come.
Download the 2026 DECA ICDC Program + Mobile App
Get ready to gather with 26,000 attendees at DECA's International Career Development Conference in Atlanta, GA! Download the conference program now to start planning your custom experience.
Case Study of the Week: Employee Engagement Survey
Step into the director of human resources at Revolution Marketing, a marketing agency with 100 employees. Revolution Marketing’s employees hold positions in marketing, sales, design, public relations and account management.
How to Purchase & Download Your AMA Associate in Marketing Management Certificate
Eligible DECA members can now purchase and download their AMA Associate in Marketing Management Certificate thanks to DECA's partnership with the American Marketing Association.
