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The Summer of DECA Quest
Summer of DECA is ready for takeoff! This digital scavenger hunt is packed with exciting missions and will be updated weekly throughout the summer. From catching sunsets to mapping out your 2025-2026 DECA goals, there's an adventure waiting for everyone.
Pitch Decks: Your Questions Answered
New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.
2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions
DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.
Download the 2025-2026 DECA Guide
The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!
DECA Hosts Luminary Program Powered by Adobe in San Francisco
This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.
How your DECA Judge Thinks like a Shark Tank Investor
DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.
From FOMO to Finalist: How to Bounce Back After ICDC
Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.
Recharge, Reassess and Restore: Your Chapter’s Guide to a Successful Summer
DECA doesn’t have to stop just because school is out. As a leader, take advantage of the summer months to prepare your chapter best to Go The Extra in the fall with three key tips: recharge, reassess and restore.
Navigating the Summer Before College
The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.
The Best Leaders Go The Extra—Starting In The Summer
The summer months offer the perfect opportunity to get a head start on your goals before the school year kicks into high gear. Here are some tips to help you start your officer term off strong!
Level Up This Summer: The Strength of Volunteering
Leadership doesn't end when the school year does, and neither should your impact. Volunteering is one of the most fulfilling ways to level up as a student, leader and citizen.
Finish Strong, Start Stronger: Carrying This Year’s DECA Lessons into the Future
It’s time to reflect on all you’ve accomplished—and more importantly, what you’ve learned. As summer begins, you’re presented with an opportunity: to take those lessons and use them to fuel what’s next.
How to Build Cross-functional Teams Across Tech, Digital and Marketing
In this article, dive into the key themes on integration and collaboration that emerged during a panel discussion hosted at NRF Nexus 2024 with professionals from BJ’s Wholesale Club, REI and Tractor Supply Company.
Making Money for Your Chapter: Creative Ways College Students Are Fundraising
Fundraising is crucial for college student organizations to fund trips, community projects and other yearly initiatives. Successful chapters often use a combination of strategies to meet their financial goals.
Excitement for ENGAGE
Whether you are a first-time member or returning, the ENGAGE conference is a perfect place to interact with the Collegiate DECA community. Learn about what ENGAGE is and why you should attend this year in Minneapolis, Minnesota.
Maintaining Connections with Advisors and Professors
Maintaining connections with advisors and professors is vital for the success of your chapter. With the school year just starting, now is the perfect time for your leadership team to network.
Let’s Talk About the Updated Collegiate DECA Leadership Passport Program
This year’s Collegiate DECA Leadership Passport has been updated with new tasks, including removing passport levels and more. Get a look at what the new passports have to offer our members for the 2024-2025 membership year.
Case Study of the Week: Privacy Policy Ultra-Exclusive or Zero Attention
Step into the role of the general manager of Reserved, a new independent hotel property in a metropolitan area. The owner wants you to explain how implementing a privacy policy could help or hinder the property’s marketing and customer appeal.
Compete in Session One of the Collegiate DECA Stock Market Game
Collegiate DECA members are invited to participate in the first round of the Collegiate DECA Stock Market Game (SMG) which kicks off on September 9, 2024.
Case Study of the Week: Promoting a Private Label Skincare Line
Step into the role of the marketing communications manager for Dollar House, a discount variety store chain with over 5,000 locations. The director of marketing wants you to create a digital marketing campaign announcing the company’s private label skin care line.
DECA Is For All
If you fall into a non-business category, where your goal is to pursue a major in STEM or the arts or anything else, don’t be too quick to write DECA off as something that’s not for you.
Leveraging Social Media Trends in Marketing: The Case of Kamala Harris' "Brat" Summer and Charli XCX
Social media trends show how marketers can harness viral content to create culturally resonant campaigns that blur the lines between politics, pop culture and business, driving deeper engagement and brand relevance.
The New Wave of Marketing in Real Estate
The real estate industry is transforming significantly as technology reshapes how properties are marketed and sold. One of the most groundbreaking changes is the rise of virtual reality (VR) tours.
Case Study of the Week: Fighting a Dupe
Step into the role of the owner of Heart Rate, an affordable brand of athletic wear. Your business partner wants you to determine whether or not to offer a new product as a “dupe” of a more expensive luxury brand.
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Announcing DECA's Lead4Change 2022 Challenge Winners
DECA and Lead4Change proudly announce the winners of the 2021-2022 Lead4Change DECA Challenge! Members demonstrated their leadership skills by becoming involved in their communities and submitting a community service project.
Case Study of the Week: Value the Customer Before the Coin
You are to assume the role of district manager for Jefferson Bank, with ten branch locations in your district. The president of the bank has asked you to create a presentation for bank employees on the importance of customer relations in response to customer complaints.
DECA's 2022 Advocacy Campaign Winners Announced
February was Career and Technical Education (CTE) Month®, and many chapters worked hard to advocate in their schools, communities and to their policymakers on behalf of DECA by completing the 2022 DECA Advocacy Campaign.
Congratulations to the Top Teams in the MDA Diversity, Equity & Inclusion Challenge
DECA and MDA are excited to announce the winners of this year’s Diversity, Equity & Inclusion Challenge.
Stukent Social Media Challenge 2022 Winners Announced
Over 1,400 individuals participated in this year's Stukent Social Media Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious, global bag company.
Case Study of the Week: Mattress Company Adds to the Product Mix
You are the owner of Cloud Mattress, a company that began selling mattresses online in 2014. A venture capitalist wants you to consider adding other products to the brand.
DECA and FIDM Congratulate Winners in the Entrepreneur of Tomorrow Challenge
DECA and FIDM/Fashion Institute of Design & Merchandising are excited to announce the winners of this year’s FIDM Entrepreneur of Tomorrow Challenge.
Congratulations to DECA's 2022 Emerging Leader Honor Award Recipients
Congratulations to the 2021-2022 recipients of DECA’s Emerging Leader Honor Award!
Collegiate DECA 2021-2022 Leadership Passport Program Recipients
Congratulations to the 2021-2022 Collegiate DECA Leadership Passport Program recipients!
Finding The Right College
Choosing the “right” college can feel stressful. In this session, you will discover how to narrow down your options to select the best college for you: One that fits your wants, needs and the Big Seven.
DECA and NPCF Announce the Social Impact Leader of Tomorrow Challenge Winners
DECA Inc. and the National Pediatric Cancer Foundation (NPCF) are excited to announce the winners of the 2022 Social Impact Leader of Tomorrow Challenge.
Residential Property Management: Success Starts Here
With a career in the residential property management industry, you’ll get to learn on the job, earn bonuses, work your way up, receive training, and enjoy benefits such as consistent hours, health insurance, rent discounts, and more!
