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Case Study of the Week

Case Study of the Week: Turning a Hobby into a Business

Dec 5, 2022

Step into the role of a small business consultant. You will meet with an entrepreneur to discuss the initial steps that must be completed or researched before the entrepreneur markets the new business.

Career Insights

Why Cross-cultural Fluency Is Among Today’s Most Sought-after Workplace Skills

Dec 1, 2022

As Head of Career Services at the international hospitality school Les Roches, Stephanie Ruiz has conversations every day with potential employers for students. She explains why these employers now place cross-cultural fluency among their most in-demand skills.

Spotlights

DECA Fundraising: Thinking Outside of the Box

Nov 28, 2022

Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.

Case Study of the Week

Case Study of the Week: Making a Splash with New Management

Nov 28, 2022

Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.

DECA News

Congratulations to the 2022 Intuit Social Innovation Challenge Winners

Nov 22, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top DECA team in the 2022 Intuit Social Innovation Challenge!

Case Study of the Week

Case Study of the Week: Does a Retailer Live Up to Its Promise?

Nov 21, 2022

Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.

Leadership

Teaching the Ethical Principle of Accountability

Nov 17, 2022

MBA Research’s ethical principles video on accountability takes a deep dive into accountability, giving students an understanding of what the principle means, its supporting traits, how it plays out in the real world, and how students can use it in their own lives.

Partners

The Gray Zone: Resources to Foster Ethical Decision-Making Skills

Nov 17, 2022

Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!

Chapter Strategy

Start Now: 3 Tips to Build Your Chapter for Next Year

Nov 17, 2022

Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.

DECA News

2022-2023 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2022

DECA congratulates finalist teams in the first round of the 2022-2023 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Customer Reviews for Custom Pottery

Nov 14, 2022

Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.

Career Insights

Turn Your Business Idea Into a Reality

Nov 14, 2022

So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.

Conferences

Collegiate DECA ICDC 2026 Post Conference FAQs

Apr 27, 2026

We hope you enjoyed your time in Louisville for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Case Study of the Week

Case Study of the Week: Designing A New Branded Hotel TV Channel

Apr 27, 2026

Step into the role of the director of marketing for Celebrate Hotels, a chain of boutique style hotels. The vice president of marketing wants you to redesign the Celebrate channel found on all televisions in guestrooms.

Conferences

Watch the DECA ICDC 2026 Grand Opening Session

Apr 25, 2026

The 2026 DECA International Career Development Conference Grand Opening Session is happening on Saturday, April 25, at the Mercedes-Benz Stadium in Atlanta, GA.

DECA News

Introducing the 2026-27 Collegiate DECA Executive Officer Team

Apr 21, 2026

Congratulations to the newly-elected 2026-27 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

DECA News

Collegiate DECA Honors Advisors for Years of Service

Apr 21, 2026

The DECA Inc. Years of Service Award is presented to individuals who have shown outstanding and continued service to the organization and its mission. Thank you to these long-time advisors for their years of service to Collegiate DECA.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Champions

Apr 21, 2026

Congratulations to the 2026 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in Louisville, KY.

Conferences

Congratulations to the 2026 Collegiate DECA ICDC Competitive Event Finalists

Apr 21, 2026

Congratulations to the competitive event finalists from Collegiate DECA's 2026 International Career Development Conference in Louisville, KY.

DECA News

Farewell from the 2025-26 Collegiate Division Executive Officers

Apr 21, 2026

As we bid farewell as the 2025-26 Collegiate Executive Officer Team, we want to thank you for trusting us throughout this term. Because of you, we were able to #GoTheExtra!

Case Study of the Week

Case Study of the Week: Clarifying Transactions

Apr 20, 2026

Step into the role of the controller at Office Supplies Company. The vice president of the company wants you to clarify transactions.

DECA News

Collegiate DECA Celebrates the Top 10 Chapters at ICDC

Apr 19, 2026

Collegiate DECA is excited to announce the top 10 membership chapters for the 2025-26 academic year that received recognition during Collegiate DECA's International Career Development Conference in Louisville, KY.

DECA News

Meet the 2026-27 Collegiate DECA Executive Officer Candidates

Apr 18, 2026

Meet the candidates hoping to serve as the leaders of Collegiate DECA for the 2026-27 school year.

Spotlights

Congratulations to the Collegiate DECA Chapters of the Month

Apr 16, 2026

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Chapter of the Month and what makes them stand out on campus.

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DECA News

Spirit Box and DECA Celebrate 10 Years of Partnership

Oct 6, 2025

Since 2015, Spirit Box has been a dedicated supporter of DECA members and advisors, contributing to student success through competitive events, leadership development, and innovative programming.

Case Study of the Week

Case Study of the Week: Dealing With Internal and External Public Relations

Oct 6, 2025

Step into the role of the director of public relations for Gemini Products. The president of the company wants you to create a company statement in response to public backlash over a company event and determine how to communicate with staff about providing information to reporters.

College Success

5 Ways to Improve Your SAT Score

Oct 3, 2025

Check out the most important tips when it comes to getting the best score on the SAT you can to help you optimize your college options or earn additional scholarships.

Career Insights

How to Start a Business with No Money in 8 Steps

Oct 3, 2025

Today, it’s faster and easier than ever to get your business up and running without the need for funding. Let’s look at the eight steps it takes to start a business with no money.

Career Insights

From National Pancake Day to Sleep Awareness Week: Unlock the Power of Social Media Holidays

Oct 3, 2025

These holidays aren’t just for fun—they’re powerful tools for brands to connect with audiences in authentic, engaging ways. Tapping into these trends allows businesses to join broader conversations, boost visibility, and showcase personality.

Leadership

From Umm to Aha! Tools That Help You Speak Clearly and Confidently

Oct 2, 2025

Let’s face it, speaking in public can be scary. Even professionals still feel nervous at times! The real question is, what tools are available to help turn those nerves into power? Learn more in this article.

Leadership

The Business of Basketball: NBA Lessons for DECA Leaders

Oct 1, 2025

With a global reach and billions in revenue, the NBA is a business powerhouse. For people involved in DECA, there’s real value in understanding how the world of the NBA and basketball highly connects to the world of business.

Career Insights

Pumpkin Spice, Pumpkin Price: How Fall Flavors Fuel the Economy

Oct 1, 2025

Pumpkin spice is a cultural phenomenon generating millions. For DECA members, it’s a reminder that creativity, consumer psychology and timing can turn a small idea into a spice-tacular business case.

Compete

How to Prepare for District Competitions Like a Pro

Oct 1, 2025

Districts are your first chance to showcase your skills, gain feedback and set the tone for the rest of the competitive season. Check out these tips to help you get ready to shine.

Chapter Strategy

How Can You #ThankAPrincipal This Month?

Oct 1, 2025

October is National Principals Month, and we want to express our heartfelt gratitude to the amazing principals who lead our schools. Check out ideas and resources you can use to #ThankAPrincipal this month.

Chapter Strategy

Scroll-Stopping Chapter Branding: How to Win on Social Media

Oct 1, 2025

Your social media is more than a feed; it’s your chapter’s brand. And building that brand doesn’t have to be complicated. Here’s how to make your content stand out.

Career Insights

Finding Success Through DECA’s Career Clusters

Oct 1, 2025

When you view career exploration as an adventure, the process becomes exciting. DECA’s five career clusters offer a simple way to begin that journey and help you find a path that aligns with your interests and aspirations.