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The Global Business Academy: Consulting Opportunities for DECA Members
DECA members are invited to join a summer Global Business Academy for eight days of hands-on international consulting experience in Panama, Belize or Greece. Work with business experts, build advanced skills and immerse in a new culture.

New Year, New Momentum: Setting Goals That Actually Stick
When you set intentional goals, your time, energy and effort begin to align. Every early morning, late night and moment of preparation has meaning because it’s connected to something bigger than the task at hand.

Tips & Tricks for Prepared Events
Prepared events can be won or lost in the details. Although the quality of the message and presentation are necessary, it is often the details that make the difference between success and failure.

Your Fast Pass to the 2026 Sports & Entertainment Marketing Conference
At SEM, you’ll get the opportunity to connect with fellow DECA members who share the same interests and ambition, while gaining insight from professionals who have turned creativity into careers.

It’s Your Turn to Lead: Run for Executive Office
Executive Office is an opportunity to give back to our organization while expanding your journey as an emerging leader. Here’s why you should consider running for Executive Office.

Making the Most of Your Association Conference
Your association’s conference is so much more than just an event on the calendar! It's where growth happens, connections are formed and the trajectory of your DECA year can truly change.

Career Paths and Professional Growth in the U.S. Air Force
With more than 200 career specialities, the Air Force offers a structured environment where you can build expertise, earn industry-recognized credentials and gain practical experience across a wide range of fields.

Cookies, Cocoa & Cluster Exams: 4 Tips to Prepare for Exams this Winter Break
Winter Break is a great opportunity to prepare for upcoming DECA district and state competitions. Here are four tips to help you thrive in cluster exams!

Case Study of the Week: Loyalty Brand vs Trendy Brand in Security
Step into the role of the sales manager of Sound Security, a business that provides small business and home security service on a contract basis. The regional manager wants you to prepare selling points for the sales team that will keep customers from switching to a competitor.

Case Study of the Week: Winning With An Unintentional Celebrity Endorsement
Step into the role of the owner of Sporty Looks, a shop that sells elevated athletic apparel. Your business partner wants you to develop a marketing plan that will engage new customers.

Congratulations to the 2025-26 IE University NextGen Innovators Challenge Winners
IE University and DECA are thrilled to announce the winners of the NextGen Innovators Challenge!

Announcing DECA's 2025-26 Chapter Campaign Winners
This year, an impressive number of chapters completed their campaign goals. Congratulations to all the chapters that participated in DECA’s Chapter Campaigns!

DECA Announces the 2025-2026 Membership Theme: Go The Extra
As emerging leaders, you know that success is more than just meeting expectations—it’s about exceeding them. This year, we dare you to Go The Extra—the extra mile, the extra step, the extra level on the path to achieving your college and career goals.

Congratulations to DECA's 2024-2025 Scholarship Recipients
DECA is pleased to announce the 2024-2025 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week: Beyond the Regular Product Collection
Step into the role the owner of Beyond, a luggage and travel accessories brand. Your business partner wants you to propose two different special collections that Beyond can create.

Case Study of the Week: WHO CARES ABOUT MY CREDIT SCORE?!
Step into the role of a financial advisor. A client does not understand why a credit report and credit score are needed to secure an automobile loan and needs you to explain.

What to Know About the Consumer in 2025
Last year, consumers proved their resiliency yet again, demonstrating a willingness and ability to spend in the face of inflation, higher interest rates and more. And looking ahead, consumers continue to face an uncertain environment.

Congratulations to the 2024-2025 Leadership Passport Recipients
Congratulations to the 2024-2025 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week: Pausing Operations to Strengthen Customer Service
Step into the role of an operations assistant for Blue Ribbon Gifts. A customer service employee wants you to explain how a pause in order fulfillment can be communicated as positive customer relations to those complaining.

Collegiate DECA Stock Market Challenge Experience
This year, I participated in the Stock Market Challenge, an experience that both challenged and enhanced my understanding of finance. It allowed me to apply what I've learned in the classroom to real-world scenarios while playing a pivotal role in shaping my career aspirations.

Case Study of the Week: Elevating the Customer Experience During Air Travel
Step into the role of the director of customer experience for Royal Airways. The chief marketing officer wants you to create a customer amenity kit for both domestic and international flights that will elevate the customer experience.

Passing the Torch: How to Ensure a Smooth Leadership Transition for your Chapter
Now is the time to begin selecting our division’s next leaders. Whether you are a chapter president passing down the gavel or serving on a chapter election committee, the decisions made during this stage are crucial to future chapter success.

Gear Up to Be The One at Collegiate DECA ICDC
San Francisco’s calling! The Collegiate DECA International Career Development Conference lands at the Marriott Marquis, April 5-8, 2025, bringing together Emerging Leaders from around the world.

The Connection between Cybersecurity and Leaders of Tomorrow
While we focus on the soft skills to become emerging leaders, we forget that those skills relate to cybersecurity in various ways. Hear from a student leader who has shown the benefits of having leadership and cybersecurity experience together.
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Understanding Vehicle Financing
Financial Literacy Month is the perfect time to explore real-life money topics like vehicle financing and ownership. Learn about resources that you can use to teach these essential concepts to help students make informed, confident financial decisions.

DECA is Excited to Welcome 75+ Exhibitors to ICDC
Attendees of DECA's International Career Development Conference in Orlando, FL will have the chance to network with more than 75 exhibitors. Explore the companies, colleges and organizations participating in this year’s event.

Maximizing Your Professional Conference Experience
Whether it’s your first time or you’ve started collecting pins like a pro, there’s more to the conference experience than a weekend getaway. With the right preparation and a few tips, you can turn a few days of networking and workshops into a launchpad for your future.

Download the 2025 DECA ICDC Program + Mobile App
Get ready to gather with 25,000 attendees at DECA's International Career Development Conference in Orlando, FL! Download the conference program to start planning your custom experience.

Case Study of the Week: Does Flavoring Help a Cough?
Step into the role of the director of marketing for Haven Products, a popular brand of over-the-counter medicines. The president has asked you to analyze the new Stop Cough with Honey.

Your Post Collegiate DECA ICDC Questions Answered
We hope you enjoyed your time in San Francisco for Collegiate DECA's International Career Development Conference! Here are some answers to commonly asked post-ICDC questions.

Introducing the 2025-2026 Collegiate DECA Executive Officer Team
Congratulations to the newly-elected 2025-2026 Collegiate DECA Executive Officer Team! The team is excited to represent Collegiate DECA members around the globe as they begin work on their goals and objectives for the year ahead.

Thank You Collegiate DECA: A Parting Letter from Your 2024-2025 Executive Officers
The 2024-2025 Executive Officer Team extends a heartfelt thank you to all Collegiate DECA members who demonstrated excellence in leadership, competition and beyond this year. Hear from your outgoing executive officers and discover what’s next in our journey towards a brighter future for our division.

Congratulations to the 2025 Collegiate DECA ICDC Competitive Event Champions
Congratulations to the 2025 Collegiate DECA International Career Development Conference competitive event champions! The top performers were announced during the Grand Awards Session in San Francisco, CA.

How to Bring Excitement to your Classroom this Financial Literacy Month
The Intuit Hour of Finance™ Challenge gives schools a free, interactive way to teach students about budgeting. Schools can win prizes*, and students learn important money skills through games and real-life situations, making finance fun and easy to understand.

Congratulations to the 2025 Collegiate DECA ICDC Competitive Event Finalists
Congratulations to the competitive event finalists from Collegiate DECA's 2025 International Career Development Conference in San Francisco, CA.

Case Study of the Week: SMOKE IN THE KITCHEN!
Step into the role of the event services manager for Hotel Heights. The banquet manager has alerted you to an issue that will directly affect an event taking place in one of the hotel’s meeting rooms and needs you to resolve the issue.
