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Spotlights

DECA Fundraising: Thinking Outside of the Box

Nov 28, 2022

Interested in learning how your chapter can increase its fundraising events? Read about Cypress Bay DECA's largest fundraiser of the year—snack boxes—and the impact it has on the student body.

Case Study of the Week

Case Study of the Week: Making a Splash with New Management

Nov 28, 2022

Step into the role of the marketing director for Bridge Town Pools. The new owner has asked you to communicate a change in ownership and commitment to service to former customers.

DECA News

Congratulations to the 2022 Intuit Social Innovation Challenge Winners

Nov 22, 2022

This year, Intuit challenged students to “Lead with a Cause” by designing an innovative solution to make entrepreneurship and business ownership accessible for all. DECA Inc. is excited to announce the top DECA team in the 2022 Intuit Social Innovation Challenge!

Case Study of the Week

Case Study of the Week: Does a Retailer Live Up to Its Promise?

Nov 21, 2022

Step into the role of the director of brand management and company spokesperson for Pet Stop. The senior vice president has asked for you to analyze negative company press and determine if company policies need to be addressed or changed.

Leadership

Teaching the Ethical Principle of Accountability

Nov 17, 2022

MBA Research’s ethical principles video on accountability takes a deep dive into accountability, giving students an understanding of what the principle means, its supporting traits, how it plays out in the real world, and how students can use it in their own lives.

Partners

The Gray Zone: Resources to Foster Ethical Decision-Making Skills

Nov 17, 2022

Welcome to The Gray Zone—that hazy, murky space between black and white, right and wrong. MBA Research offers multiple opportunities to help your students understand that the business world includes many shades of gray. Enhance your instruction using our classic case studies, interactive video series, or both!

Chapter Strategy

Start Now: 3 Tips to Build Your Chapter for Next Year

Nov 17, 2022

Class registration for the 2023-2024 school year will be here in a few short months! If your chapter is co-curricular, where you register for a class while being a DECA member, it is important to spread the word early to potential members coming to your school next year. Here are a few tips to help your chapter succeed in gaining new members.

DECA News

2022-2023 Virtual Business Challenge Round 1 ICDC Qualifiers

Nov 16, 2022

DECA congratulates finalist teams in the first round of the 2022-2023 Virtual Business Challenge (VBC). They have earned the opportunity to compete during the DECA International Career Development Conference this spring.

Case Study of the Week

Case Study of the Week: Customer Reviews for Custom Pottery

Nov 14, 2022

Step into the role of the owner of Custom Pottery, a small business located in a city with 300,000 people. An entrepreneurial consultant has recommended that you begin allowing and encouraging customer reviews.

Career Insights

Turn Your Business Idea Into a Reality

Nov 14, 2022

So, you’ve got an idea for a business. What next? Whether you want to start a technology company or a restaurant, there are 5 practical steps you can take to bring your idea to life and figure out the next steps.

Career Insights

Building Deep Customer Empathy to Solve Any Problem

Nov 14, 2022

Deep Customer Empathy creates shared understanding, insights and motivation to improve the lives of our customers. How do we gain this empathy? By observing people, their behaviors, patterns and environment first-hand, with a keen eye to their pain points and barriers to achieving their goal. 

Career Insights

Opportunities that Arose from the COVID-19 Pandemic

Nov 14, 2022

Out of the box, creative thinking arose because of COVID. For the live events industry and specifically for EDGE, it meant shifting to remote filming kits and establishing health and safety protocols. It strengthened our client relationships and our team’s cohesiveness.

Career Insights

Understanding Credit Cards

Apr 1, 2023

Getting a credit card can seem magical—you can buy the things you want without needing cash. But if you don’t manage them correctly, credit cards can make your money disappear.

Case Study of the Week

Case Study of the Week: Funding Options for Small Businesses

Mar 27, 2023

Step into the role of the owner of Mobile Jewels, an online company that sells accessories for mobile phones. You were able to start the company with your savings and have used it for purchasing supplies, tools, packaging, and a lease on a small workspace. 

DECA News

Congratulations to DECA's 2022-2023 Scholarship Recipients

Mar 21, 2023

DECA is pleased to announce the 2022-2023 scholarship recipients. Each year, DECA and its corporate partners award over $200,000 in scholarships to DECA members. Congratulations to this year’s recipients!

Case Study of the Week

Case Study of the Week: The Need for an Accountant

Mar 20, 2023

Step into the role of a staff accountant working at Financial Business Solutions, a financial service provider for businesses and organizations in the community. A potential client is meeting with you to determine if services are needed. 

Case Study of the Week

Case Study of the Week: Expanding Clientele with New Products and Services

Mar 13, 2023

Step into the role of the general manager at Keys & Strings, a local business that provides private string instrument and piano lessons along with various instructional books and sheet music. The owner of the business has asked you to identify additional products and/or services the business can offer that would build clientele and demonstrate how to effectively market the new offerings.

DECA News

Congratulations to the 2022-2023 Leadership Passport Recipients

Mar 6, 2023

Congratulations to the 2022-2023 Collegiate DECA Leadership Passport Program recipients! The Collegiate DECA Leadership Passport Program encourages associations, chapters and individual members to plan activities and participate in events that enhance the experiences of members.

Case Study of the Week

Case Study of the Week: Customers Overstaying Their Welcome

Mar 6, 2023

Step into the role of general manager and shift supervisor at Family Kitchen, a local family restaurant that is open 24-hours. The owner of the restaurant has asked you to analyze a new restaurant policy, determine if it is ethical, and provide a response. 

Career Insights

Utilizing Your Strengths and Your Weaknesses

Mar 2, 2023

You may be asked about your greatest strength and weakness in many job interviews. It’s easy to know what we’re good at, but how do we portray our weaknesses positively and compellingly? Use this information to help boost your interview skills!

Compete

Advice from DECA Competitive Event Judges

Mar 1, 2023

This April, DECA members participating in the competitive events program will appear before a volunteer judge to present on current business trends in various events and formats. In this article, hear from two of our dedicated volunteer judges as they provide insight on their experience serving the past 20+ years.

Career Insights

Super Bowl Commercials: Spiraling Towards the End Zone or Spiraling Out of Control

Feb 27, 2023

Costing an astounding $7 million for 30 seconds, Super Bowl commercials either fascinate or flop in front of over 113 million viewers. These commercials are the epitome of strategic marketing.

Case Study of the Week

Case Study of the Week: Methods to Market an Inconvenient Location

Feb 27, 2023

Step into the role of the marketing director for Ricardo’s, a mid-priced restaurant with 10 locations. The owner of Ricardo’s has asked you to develop a marketing plan that will build a new location’s local clientele, given its unique location. 

Partners

Taking Stock with Teens | Fall 2022 Insights

Feb 23, 2023

Edward Yruma, Managing Director and Senior Researcher, and Abbie Zvejnieks, Research Analyst, with Piper Sandler highlight insights from the most recent Gen Z research study.

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DECA News

DECA Stock Market Game 2019 ICDC Qualifiers

Jan 28, 2019

DECA Inc. is pleased to announce the ICDC qualifiers in 2018-2019 DECA Stock Market Game, administered by the SIFMA Foundation.

Career Insights

Top Tips for Building Your First LinkedIn Profile

Jan 25, 2019

To get your LinkedIn profile off to a successful start, check out these key tips!

Career Insights

Are You an Entrepreneur?

Jan 25, 2019

DECA’s mission statement is to prepare emerging leaders and entrepreneurs in marketing, finance, hospitality and management. So, what exactly does it mean to be an entrepreneur?

Chapter Strategy

How to Incorporate an Entrepreneurial Attitude into Your DECA Chapter

Jan 25, 2019

You may be asking, “How does entrepreneurship apply to my chapter?” Well, the mission of DECA is to prepare emerging leaders and entrepreneurs. So why not get a head start? The same basic principles that apply to starting a business also apply to your chapter.

Career Insights

5 Resources to Fuel Your Inner Entrepreneur

Jan 25, 2019

Looking to immerse yourself in all things entrepreneurship? Check out this list on what to read, listen to and learn from in order to prime your mind as a current or future entrepreneur. Who knows, maybe they’ll spark your next big business idea!

Career Insights

7 Questions That Get You Thinking Like an Entrepreneur

Jan 25, 2019

Curious about what goes on in the mind of an entrepreneur? Read on to learn how successful entrepreneurs think, and start developing your own entrepreneurial mindset for DECA and beyond.

Career Insights

How to Start a Business When You're a Busy Student

Jan 25, 2019

If you’ve been bitten by the entrepreneurial bug, then you’re probably dreaming of starting a business but may not know where to start. Let me tell you… I’ve been there. I know what it’s like to start a business as a busy college student with many competing priorities.

Career Insights

Listen and Learn: 3 Podcasts for Emerging Entrepreneurs

Jan 25, 2019

If you are an emerging entrepreneur, then you already know that seeking out new skills and strategies is essential to turn your ideas into reality. But between school, homework and extracurricular activities, finding time to read the right books and keep up with the latest blogs can be a struggle – not ideal when maximizing your productivity is crucial to success.

DECA News

2018-2019 Chapter Campaign Winners Announced

Jan 9, 2019

Congratulations again to all of our chapters who participated in chapter campaigns this year and have taken advantage of how DECA makes you #ReadyForIt. Announcing the winners of the 2018-2019 Chapter Campaigns.

DECA News

DECA's 2017-2018 #Limitless Chapter Campaign Winners

Jan 9, 2019

Congrats to the #Limitless chapters that participated in this year’s chapter campaigns!

DECA News

DECA Idea Challenge 2018 Winning Teams

Jan 4, 2019

A premier event of Global Entrepreneurship Week (GEW), the DECA Idea Challenge dared elementary through university students to generate a new use for paper clips in merely a week! In addition to reinventing the item, teams were to create a video pitch of their new product.

Compete

Tips for Your DECA Project Management Event Presentation

Jan 1, 2019

DECA’s Project Management Events provide opportunities to engage chapter members in projects that have a lasting impact on the school and community.