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Case Study of the Week

Case Study of the Week: Rich Content for Weekly Emails

Feb 20, 2023

Step into the role of director of marketing for Our Town Grocery, a grocery store chain with 350 locations. The senior vice president has asked you to determine content for weekly emails and how to obtain more customers’ email addresses. 

DECA News

Congratulations to DECA's 2023 Certified School-based Enterprises

Feb 13, 2023

Congratulations to the DECA School-based Enterprises (SBEs) that earned a 2022-2023 Chapter Certification!

Chapter Strategy

Spread the Love with DECA Valentines

Feb 13, 2023

To let your #DECAbestie or #DECAcrush know how much they mean to you, DECA has created valentines for you to share with your friends on February 14.

Case Study of the Week

Case Study of the Week: The Importance of Emotional Intelligence in Lending

Feb 13, 2023

Step into the role of a loan officer at Coopers Savings & Loan. You must explain to another loan officer the importance of emotional intelligence when helping customers apply for a loan.

DECA News

DECA Announces the 2022-2023 Virtual Business Challenge Round 2 ICDC Qualifiers

Feb 13, 2023

DECA congratulates finalist teams in the second round of the 2022-2023 Virtual Business Challenge (VBC) advancing to final competition during DECA's International Career Development Conference.

Career Insights

The Magic of Next: 5-Word Motivation from Iconic Super Bowl Slogan

Feb 10, 2023

In the sports and entertainment world, it does not get any bigger than winning the Super Bowl in front of thousands in person and by millions around the world via television and radio.

Spotlights

DECA SEM Spotlight: Meet Jasmine Forrestal

Feb 8, 2023

This past week, 800 DECA members gathered in Orlando, Florida, for the 2023 Sports and Entertainment Marketing Conference. In this article, learn more about Jasmine, a standout attendee at this year's conference.

Conferences

A Look Back at DECA's Sports and Entertainment Marketing Conference

Feb 6, 2023

The Sports and Entertainment Marketing Conference in Orlando, Florida, has wrapped up and members have gained new knowledge to propel their careers while having fun and making new memories. Here’s a recap of what we learned and what entertainment to expect when you head to ICDC in April.

Case Study of the Week

Case Study of the Week: Adding Less Expensive Options at the Food Truck

Feb 6, 2023

Step into the role of an entrepreneur that owns three food trucks in a busy city of 300,000 people. The food truck business, Wing Love, sells chicken wings, French fries and cold beverages. The food trucks are placed in three busy neighborhoods: a college campus, a large park in the center of downtown and a mid-town neighborhood full of both households and businesses. 

Chapter Strategy

The Essential Guide for Virtual Advocacy

Feb 1, 2023

Advocacy is an important tool for creating change and making your voice heard. In recent years, virtual advocacy has become a powerful way for people to make an impact from school or home. Use these tips to help you get started.

College Success

10 Top Questions to Ask on Your College Tour

Feb 1, 2023

If you’re in college-search mode, it can be exciting to book a campus tour and see where you might spend four years of your life. So you won’t get stuck on what questions to ask, here are ten questions for you to keep in mind when you go on your college tours.

Chapter Strategy

Unique Ways to Complete the Advocacy Campaign

Feb 1, 2023

February is CTE Month, meaning DECA members are out in the community, making it known how important Career Technical Student Organizations, or CTSOs, truly are! Chapters can complete the Advocacy Campaign before March 1st and show off DECA’s impact! Here are a few ways to stand out when completing the campaign.

Career Insights

Maximizing Your Sales Interview Success

Oct 15, 2025

Are you on the hunt for your next sales career opportunity? Discover key insights and actionable tips from Intuit MailChimp's head of sales, Tom Eschbacher, that will best prepare you for your next sales interview.

Spotlights

Celebrating National Teach Business Day: Advisor Spotlight

Oct 14, 2025

Business teachers across the country are shaping the next generation of leaders. National Teach Business Day is a reminder to celebrate the advisors who dedicate their time, passion and energy to teaching the skills we’ll carry into the future.

Conferences

Meet The ENGAGE Content Creation Team 

Oct 13, 2025

If you’re attending ENGAGE in Tampa this year, take a moment and get to know our ENGAGE Content Creation Team, who will be capturing the excitement. Check out this article to meet this year’s team! 

Spotlights

Congratulations to the Collegiate DECA Members of the Month

Oct 13, 2025

This year, everyone is excited to Go The Extra, and we’re excited to see how you do it! Read more about each Member of the Month and what makes them extraordinary leaders.

Chapter Strategy

Tricks (and Treats) for Planning Your Chapter’s DECAween Social

Oct 13, 2025

Spooky season is here and it’s the perfect time to host a DECAween social event your chapter will never forget! From themed games to creative snacks, here are some tricks (and treats) to make your event a scream.

Case Study of the Week

Case Study of the Week: Is Just Dance Enough?

Oct 13, 2025

Step into the role of the founder of Just Dance, a chain of children’s dance studios. You and your business partner started Just Dance to give children the unique environment of learning dance recreationally rather than competitively.

Compete

How to Win Roleplays: The Art of Being Performative

Oct 10, 2025

Winning a DECA role-play is not always about who knows the most; it’s about who acts like they do. Welcome to the art of being performative – not in the “acting fake” sense, but in how you bring your ideas to life.

Spotlights

Wisconsin DECA Trick or Can

Oct 10, 2025

Each October, DECA chapters across Wisconsin participate in Trick or Can, a statewide initiative that turns a night of trick-or-treating into a mission to fight hunger.‍

Compete

Get Ready for Collegiate DECA Engage Competitive Events

Oct 9, 2025

Collegiate DECA Engage 2025 is quickly approaching! Get a leg up on the competition by practicing with last year's Individual Case Study scenario so you can take the stage in Tampa this month.

Career Insights

How to Create a Business Website: 11 Steps + Best Practices

Oct 9, 2025

A company website can help your business connect with existing customers and find new ones. The 11 steps in this article will help you build and maintain a strong business website that attracts new customers.

Chapter Strategy

Inclusivity in DECA: Building a Chapter That Welcomes Everyone

Oct 7, 2025

For DECA members to thrive, they need to feel seen, heard, and, most importantly, welcomed. Here are a few simple but powerful ways to build that kind of culture in your chapter

Career Insights

Trick or Treat: Seasonal Business Moves

Oct 7, 2025

From burrito deals to ketchup turned “blood,” companies get creative every October, though not every idea is a treat. Check out the best campaigns that nailed it and the trick campaigns that missed the mark!

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Leadership

November is Native American History Month

Nov 1, 2020

November is National Native American History Month. Here are three ways that you can celebrate.

College Success

Virtual College Search Tips for Finding Your Dream School

Oct 27, 2020

Whether you are doing initial research and creating your list of potential colleges or you are a senior getting ready to apply, this guide will help you find useful resources to aid you in your college application and decision process.

Leadership

Top Tips to Stay on Top of Your To-Do List

Oct 27, 2020

Are you struggling to stay focused and get your work done? If the answer is "yes," then you are in the right place! Read on for five tips to help you stay on top of your to-do list during the school year.

Leadership

Manage Your Tasks Like a Pro

Oct 27, 2020

Do you ever feel like you are racing against the clock to meet deadlines and complete assignments? If you struggle with procrastination, a task management plan will help you focus on the task at hand. A simple change in habits could make a gigantic difference!

Chapter Strategy

Next Level Ideas for Your Virtual SBE

Oct 26, 2020

Our "new normal" involves six feet of separation, endless hand sanitizer and face masks. This is an opportunity for SBEs to "think outside the box" and realize long-term opportunities to add value to your existing business model. See how some SBEs have found ways to transform and keep their operations thriving.

Chapter Strategy

Level Up Your In-Person or Hybrid SBE

Oct 26, 2020

Businesses both large and small have had to pivot to survive during the COVID-19 pandemic. Many of DECA's school-based enterprises have had to make adjustments to their business practices, channels and models. These SBEs have used creativity to adapt to the current environment to better function or remain partially open.

Spotlights

Wisconsin DECA’s Trick-or-Can: A Behind the Scenes Interview

Oct 26, 2020

Nate Jacobs, DECA's Central Region Vice President, caught up with Sam Fischer from Wisconsin DECA about one of the association's most popular community service events—Trick-or-Can.

Chapter Strategy

Community Service: COVID-19 Style

Oct 26, 2020

If anyone knows how to participate in community service, it's DECA members! Even in the middle of a pandemic, we continue to create new, socially-distanced ways to impact our communities.

Chapter Strategy

Get Ready for DECA Month in November

Oct 20, 2020

It's almost November, and you know what that means... DECA Month! All month long, we have the opportunity to share our favorite DECA memories with our friends, chapters and associations. We get to experience DECA all around the world right from the palm of our hands.

Leadership

Inclusion, Access, Equity & Diversity: CTE Learners Discuss

Oct 20, 2020

Educators often discuss how to ensure career and technical education (CTE) programs are more inclusive, accessible, equitable and diverse, but how often do we discuss this topic with learners, the individuals most affected?

Career Insights

5 Ways to Dazzle Your Customers and Create Raving Fans

Oct 19, 2020

Before your customers become your biggest fan, you need to be theirs. The people who support your business are the ones that are pushing your business forward. Taking them for granted is probably the worst thing you can do in your business. It’s time to vamp up your customer service with these 5 tips.

Compete

Beginner’s Guide to the DECA Stock Market Game

Oct 13, 2020

The Stock Market Game is an online simulation that helps students develop skills in economics, investing and personal finance. If you are curious about competing in this event, read on to find out more!