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Compete

Pitch Decks: Your Questions Answered

Jun 17, 2025

New for the 2025-26 school year, six competitive events will replace the previously required 10-page written paper with a 20-slide pitch deck. Check out this article for answers to questions about the change to Pitch Decks.

Conferences

2025 Advisor Professional Learning Virtual Conference Keynote Speaker & Sessions

Jun 17, 2025

DECA is excited to share a look at the 2025 Advisor Professional Learning Virtual Conference keynote speaker and sessions. Join us on July 23-24 for two days filled with content focusing on instructional content that connects DECA to the classroom.

DECA News

Download the 2025-2026 DECA Guide

Jun 17, 2025

The DECA Guide provides all the information you need to have a successful year. Explore our learning programs, check out this year’s calendar, access competitive event guidelines and so much more!

DECA News

DECA Hosts Luminary Program Powered by Adobe in San Francisco

Jun 11, 2025

This elite professional development experience brings together distinguished DECA chapter advisors from across the DECA network to deepen their leadership, instructional, and digital skills in a unique “train-the-trainer” format.

Spotlights

How your DECA Judge Thinks like a Shark Tank Investor

Jun 4, 2025

DECA judges use mental shortcuts just like investors. Learn how to craft your pitch to match their mindset and make your project more memorable.

Spotlights

From FOMO to Finalist: How to Bounce Back After ICDC

Jun 3, 2025

Competing in DECA is an opportunity that shapes young business leaders in a multitude of ways. So whether you placed this year or not, your DECA journey is far from over. Set the precedent for a new year, one filled with growth, confidence and achievement.

Chapter Strategy

Recharge, Reassess and Restore: Your Chapter’s Guide to a Successful Summer

Jun 1, 2025

DECA doesn’t have to stop just because school is out. As a leader, take advantage of the summer months to prepare your chapter best to Go The Extra in the fall with three key tips: recharge, reassess and restore.

College Success

Navigating the Summer Before College

Jun 1, 2025

The summer before college is a unique and often overlooked chapter in the story of your academic journey. It’s a season that offers more than rest – it’s an opportunity to intentionally prepare, reflect and reset.

Chapter Strategy

The Best Leaders Go The Extra—Starting In The Summer

Jun 1, 2025

The summer months offer the perfect opportunity to get a head start on your goals before the school year kicks into high gear. Here are some tips to help you start your officer term off strong!

Leadership

Level Up This Summer: The Strength of Volunteering

Jun 1, 2025

Leadership doesn't end when the school year does, and neither should your impact. Volunteering is one of the most fulfilling ways to level up as a student, leader and citizen.

Chapter Strategy

Finish Strong, Start Stronger: Carrying This Year’s DECA Lessons into the Future

Jun 1, 2025

It’s time to reflect on all you’ve accomplished—and more importantly, what you’ve learned. As summer begins, you’re presented with an opportunity: to take those lessons and use them to fuel what’s next.

Case Study of the Week

Case Study of the Week: Redesigning All-Star Weekend

May 26, 2025

Step into the role of the director of public relations for the NBA. The senior vice president wants you to redesign the NBA All-Star weekend to create fan interest and increase return-on-investment for sponsors.

Partners

DECA and Piper Sandler Complete 46th Semi-Annual Survey

Oct 17, 2023

DECA and Piper Sandler completed the 46th semi-annual Taking Stock With Teens® survey. This survey highlights discretionary spending trends and brand preferences from more than 9,100 teens across the U.S. with an average age of 15.7 years.

Case Study of the Week

Case Study of the Week: Promoting Hot Beverages

Oct 16, 2023

Step into the role of the marketing communications manager for Conway’s, a drive-in fast food restaurant chain. The director of marketing wants you to inform the public of a new product line.

Career Insights

Size Up Your Future Employer to Boost Your Career Opportunities

Oct 15, 2023

Finding a match with a prospective employer is complicated and takes time. Job seekers will want to prioritize organizations that invest in their employees and provide professional development opportunities, mentorship and other benefits!

Case Study of the Week

Case Study of the Week: Paid vs Unpaid Internships

Oct 9, 2023

Step into the roles of the director of human resources and the director of employee relations at Cromwell Realty. The president of the company wants to begin offering unpaid internships to staff open positions and wants your feedback.

Case Study of the Week

Case Study of the Week: The Perks of Opening a Franchise

Oct 2, 2023

Step into the role of a small business consultant. A client wants to start a business and has asked you for information about franchises.

College Success

Mastering Time Management While in College

Oct 1, 2023

With classes, assignments, social activities and possibly a part-time job, it's easy to feel overwhelmed. But fear not! We're here to help you navigate the college journey with some simple and effective time management strategies.

Chapter Strategy

Unlocking Success with DECA’s Leadership Passport Progam

Oct 1, 2023

Searching for a way to keep your Collegiate DECA members excited and engaged? Look no further than Collegiate DECA’s Leadership Passport Program!

Career Insights

Your Ultimate Guide to Career Fair Success

Oct 1, 2023

Nervous about attending your university’s career fair this year and landing an internship or job? Here are the 6 Key Steps to preparing for Career Fair success and landing endless opportunities with the companies you meet!

Chapter Strategy

One Diamond: September 2023

Sep 29, 2023

Check out what you missed on the September 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Case Study of the Week

Case Study of the Week: Preventing Identity Theft

Sep 25, 2023

Step into the role of a financial resource consultant. Your young client is nervous about identity theft and has asked you how identity thieves obtain personal information to steal identities, actions the client can take to protect their personal information and steps to take to safely manage finances using mobile technology.

Career Insights

NRF Opportunities for Collegiate DECA Members

Sep 18, 2023

Prepare for your retail career with the National Retail Federation Foundation with these virtual events and scholarship opportunities.

College Success

Scholarship Applications 101

Sep 18, 2023

As you begin your scholarship profile and applications, it’s important to remember application requirements, important information and tips for submissions. Scholarships are due January 12, 2024!

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DECA News

DECA Honors 2019-2020 Top Leaders, Advisors, Chapters and Associations

Mar 31, 2020

DECA is proud to announce the chapters, associations and individuals who have earned high honors for serving an exceptional number of members, advisors, alumni and business partners.

Compete

Presentation Anxiety and How to Overcome It

Mar 26, 2020

You hear the words “presentation” and immediately your heart starts to race. We’ve all been there right? Most of us need a bit more training on calming those fears when presenting to a room of people. You are not alone in this fear and we are here to help ease the presentation anxiety.

DECA News

Jacklyn J. Schiller Receives DECA Honorary Life Membership

Mar 20, 2020

Jacklyn J. Schiller has spent more than 30 years providing exemplary activities for career and technical students and educators through her leadership as the Minnesota DECA Chartered Association Advisor. She began her involvement with DECA as a collegiate member in 1982 and eventually served as the 1984-1985 National President for Delta Epsilon Chi.

DECA News

Dr. Brenda Clark Awarded DECA Honorary Life Membership

Mar 20, 2020

A lifelong educator, Dr. Brenda Clark, EdD, began her service as a DECA advisor in 1982 and spent nearly 40 years serving as a marketing teacher, school-to-work coordinator, career and technical director, professional development director and an educational association executive.

DECA News

DECA Inc. Honors 2020 Outstanding Service Award Recipients

Mar 20, 2020

DECA Inc. congratulates two recipients of the DECA Inc. Outstanding Service Award, one of DECA’s most prestigious recognitions - Karen Brettingen from Minnesota and Linda Smith of Georgia.

Leadership

Creating Goals: Strategies to Get Where You Want to Go

Mar 19, 2020

Let’s talk goals! Often times, at the start of a project or the start of a new year, you may create goals for yourself. As time passes, you realize you have not completed hardly any of the goals you set out to accomplish. It’s safe to say we have all probably been here.

Career Insights

DECA Direct Magazine: Sports and Entertainment Marketing

Mar 17, 2020

The Sports and Entertainment Marketing Issue is your go-to guide for career previews, trends, best practices and behind-the-scenes looks at this popular and adrenaline-filled industry 

Career Insights

Career Preview: Top Roles in Sports & Entertainment Marketing

Mar 17, 2020

Sports & Entertainment Marketing (SEM) is where your favorite past-times and your professional interests collide. Not sure what the career paths in SEM really look like? Read on for a preview of some top careers in this exciting industry.

Career Insights

Go for the Marketing Gold

Mar 17, 2020

When thinking of sports marketing, the Olympic Games are a prime example of what to look toward. The international sporting event is a household name that brings in billions of viewers. In 2016, the Olympic Games captured half of the world’s population in viewing the event!

Career Insights

What Happens Backstage at the Opry?

Mar 17, 2020

Opry member Garth Brooks once said “the real show is backstage” at the Opry, where a team of passionate staff members help make the 94-year-old show come to life every night. So, what does it take to raise that red curtain every night?

Career Insights

Experiential Marketing: When Brands Become the Entertainment

Mar 17, 2020

Part branding, part entertainment, experiential marketing is finding its way into the marketing plans of more and more top brands. Read on to find out exactly what this type of marketing is, why brands love it and how to make it part of your future marketing career. 

Career Insights

A World Beyond Imagination

Mar 17, 2020

The success of Disney’s parks is no accident. With over 170,000 employees and 12 parks around the world, Disney Parks, Experiences and Products has consistently dominated the market while ensuring the ultimate customer experience. Here are the top five ways Disney Parks continue to rule the industry.