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Career Insights

Interview with a CEO

Jan 16, 2023

In this interview, Lead4Change sat down with Tim Schurrer, CEO of David Novak Leadership Inc., to learn more about his career journey, "secret sauce" and future goals.

Case Study of the Week

Case Study of the Week: Mitigating Fraud

Jan 16, 2023

Step into the role of fraud manager for Edson National Bank (ENB). The director of the fraud department wants you to develop a training plan for new employees regarding credit card fraud.

Leadership

Crush Your Goals

Jan 13, 2023

People like to rattle off the phrase "follow your dreams", but don’t typically tell us how to do so. Here are three tips for setting goals and keeping up with them, to help you make your dreams come true!

DECA News

So, You’re Thinking of Running for Executive Office

Jan 11, 2023

Have you thought about running for Executive Office? In this role, you can network, collaborate and lead with members of DECA from around the world! Running for a position on the Executive Officer Team is not an easy task, but it is more than rewarding.

DECA News

Congratulations to the DECA Stock Market Game 2023 ICDC Qualifiers

Jan 9, 2023

DECA Inc. is pleased to announce the 2023 ICDC qualifiers in the DECA Stock Market Game, administered by the SIFMA Foundation.

Case Study of the Week

Case Study of the Week: Turning an Exercise Brand into a Lifestyle Brand

Jan 9, 2023

Step into the role of director of brand management for Exertion, a company that produces luxury stationary bicycles and treadmills that allows users to stream classes for the company’s fitness studio via monthly subscription. The director of marketing wants the company to broaden into a lifestyle brand.

Chapter Strategy

One DECA: January 2023

Jan 3, 2023

Check out what you missed on the January 2023 #OneDECA Call, hosted by DECA's Executive Officer Team.

DECA News

New Year, New Website! Introducing the New DECA.org

Jan 2, 2023

An all-new deca.org is here! Believe it or not, the most recent deca.org was unveiled in 2014, and while it welcomed hundreds of thousands of visitors each year, our new site has many enhanced features. 

College Success

Managing Your Time as a Busy Student

Jan 2, 2023

Balancing your time as a high school or college student can be really challenging. A Cornell University Dyson student tells you how she manages her time and shares her organizational and time management tips.

Case Study of the Week

Case Study of the Week: Which Additional Sales Channel is Best?

Jan 2, 2023

Step into the role of the owner of Victor May, a business that creates made-to-order handbags, tote bags, clutches and purses. Your business partner wants the business to add an additional sales channel and has provided you with two possibilities.

Case Study of the Week

Case Study of the Week: Creating Incentives for Use of Reusable Cups

Dec 26, 2022

Step into the role of the promotional director for Morning Brew, the largest coffee shop chain in the nation. The director of corporate responsibility wants you to design a promotion that will increase the use of reusable cups from 2% to 5% in the next year.

Spotlights

UW-Green Bay Hosted a Regional Conference

Dec 21, 2022

The University of Wisconsin-Green Bay Collegiate DECA Chapter hosted its first-ever regional conference this November. It was a huge success with over 70 attendees, four guest speakers and five schools.

Career Insights

Selling You: How to Maximize Your Bargaining Power in Job Salary Negotiations

Oct 31, 2022

Getting the most out of salary negotiations can be daunting when you’re new to the working world. While salaries across the country vary from region to region, there are some general tactics everyone can keep in mind to bring their best to the negotiating table.

Spotlights

Non-Traditional SBE's: Printing and Engraving

Oct 28, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to printing and engraving shops.

Career Insights

From a Handshake to a Helping Hand: Connecting with Community Professionals

Oct 26, 2022

Stepping into a conversation with a professional can be intimidating, but with five key steps, you can create a connection that goes from an introductory handshake to a long-term career helping hand.

Spotlights

Sauk Rapids-Rice DECA's First Officer Induction Ceremony

Oct 24, 2022

Sauk Rapids-Rice DECA hosted its first successful officer pinning and induction! The event consisted of professional headshots, music, dinner, a formal presentation of the executive council and the induction of all other junior officers.

Case Study of the Week

Case Study of the Week: Using Research in Halloween Merchandising

Oct 24, 2022

Step into the role of the director of merchandising and operations for Fright Night Costumes. The senior vice president wants you to analyze new research information and decide how the stores should change current inventory.

Spotlights

Non-Traditional SBEs: Banks and Credit Unions

Oct 21, 2022

School-based enterprises usually emerge in response to an identified need in the marketplace for a particular product or service. These two gold-certified, non-traditional SBEs are switching things up by providing their schools access to banks and credit unions.

Leadership

From Your Chapter to Your Community: All Those in Favor Say, “Let’s Vote!”

Oct 21, 2022

This November, general elections will take place. After registering to vote, research local poll locations, schedules and each candidate running. Be prepared to stand in line for your turn to vote on Election Day (Tuesday, November 8, 2022) or seek the availability of early voting.

Career Insights

Spotlight on Customer Service

Oct 17, 2022

What is customer service and why does it matter to your future career? Experts from Chick-fil-A, Men's Wearhouse, Publix and Walgreens share their thoughts.

Case Study of the Week

Case Study of the Week: Gambling with Financial Security

Oct 17, 2022

Step into the role of a financial advisor. A client has asked you for advice on investing for the future.

Spotlights

Blacksburg DECA's September Soiree Is a Success

Oct 14, 2022

In early September, Blacksburg DECA hosted its first annual "September Soiree" for potential members, including current marketing students and students enrolled in a marketing class next semester.

Case Study of the Week

Case Study of the Week: Peacocks on Board?

Oct 10, 2022

Step into the role of customer relations at Star Crest Airlines. Star Crest Airlines offers over 900 domestic flights daily and prides itself on its number one ranked customer service.

Leadership

Accepting Differences: Adding LGBTQ+ Inclusivity into Your Leadership Style

Oct 7, 2022

Tuesday, October 11, is National Coming Out Day. To many, this may be just an ordinary Tuesday, but for LGBTQ+ individuals, this is a day of celebration for being yourself—no matter how you identify. This article is the perfect stepping stone to help educate yourself and get the edge in an inclusive leadership style!

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DECA News

2018-2019 DECA Virtual Business Challenge Round 1 ICDC Qualifiers

Dec 20, 2018

Congratulations to all Virtual Business Challenge participants! Looking to earn a spot at ICDC? It is not too late! The second qualifying round begins January 8, 2019. Learn more.

Compete

3 Written Event Competition Tips to Consider

Dec 19, 2018

As the competition season heats up, take the opportunity to review the written event that you’ve worked so hard on. Make sure it’s the absolute best it can be before it reaches the judge and it’s your turn to deliver a knockout presentation!

Compete

Your DECA Role-Play Roadmap

Nov 9, 2018

Here’s a role-play template you can use as a guide, plus some extra tips and tricks you can use to impress your judge.

Career Insights

Battle of Brands

Nov 1, 2018

Trends come and go, but some brands are strong enough to stand the test of time. We surveyed 300 DECA members across the globe, asking them to name their favorite brands. From snack foods to streaming services, clothing to technology – Battle of the Brands aimed to find out where your allegiances lie. 

Career Insights

5 Tips for Students on LinkedIn

Nov 1, 2018

When it comes to LinkedIn, students are likely to start asking some questions: Is it too early to start? I’m not working/I’m not a professional, so what’s the point of a LinkedIn?

Career Insights

Growing a Global Brand: An Inside Look at Universal

Nov 1, 2018

Universal Orlando Resort™ is known around the globe as an epic, world-class vacation destination. But that didn’t happen overnight.

Compete

The Ultimate Written Event Guide

Nov 1, 2018

Before serving as the 2018-2019 High School Division President, he was an international finalist, earning second place in the International Business Plan at ICDC in Anaheim. Andrew Weatherman took home DECA glass and now he’s taking the time to share his insider secrets with you.

DECA News

Collegiate DECA 2017-2018 Stock Market Game Session 2 Top Competitors

May 8, 2018

After three months of competition, Collegiate DECA congratulates the top teams who participated in Session 2 of the competition. Rankings are based on percentage growth against the S&P 500, not equity (learn more about the S&P 500 here).

DECA News

2017-2018 IMPACT Program Winners Announced

Apr 17, 2018

The 2017-2018 IMPACT Program awards were presented at the Chartered Association Officer luncheon in Atlanta at #DECAICDC!

DECA News

Collegiate DECA's 2017-2018 Recognition Award Winners

Apr 3, 2018

Congratulations to the 2017-2018 Collegiate DECA Recognition Award winners!