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Case Study of the Week

Case Study of the Week: Fair and Inclusive Employee Benefits

Mar 25, 2024

Step into the role of the senior vice president at Jamwell Pets, a company that produces varieties of foods for dogs and cats. The president of the company wants your team to determine how to respond to unethical allegations regarding employee benefits.

DECA News

DECA Announces the 2024-2025 Membership Theme: Be The One

Mar 25, 2024

When you join DECA, you're not just another member; you're part of a global network of emerging leaders and entrepreneurs who are shaping the future. It's time to step up, stand out and Be The One who makes a difference.

Case Study of the Week

Case Study of the Week: Creating a Marketing Plan for New Merchandise

Mar 18, 2024

Step into the role of the owner of Office Resale, a business that sells previously owned office furniture and decor. A business partner wants you to develop a marketing plan that will promote a new selection of merchandise.

Career Insights

How the Metaverse is Driving the Next Generation of Retail Workforce Development

Mar 15, 2024

Considering all the innovative technologies out there, how do businesses narrow in on a specific problem and a specific solution that solves that exact problem? Read on to discover how the Metaverse is narrowing in.

Conferences

Introducing the DECA ICDC 2024 Keynote Speaker

Mar 14, 2024

DECA is pleased to announce that Kido Okeleke, will deliver the keynote during the 2024 DECA International Career Development Conference Grand Opening Sessions.

DECA News

Stukent Social Media Simternship Challenge 2024 Winners Announced

Mar 12, 2024

Over 1,600 individuals participated in this year's Stukent Social Media Simternship Challenge. Participants tested their social media marketing skills by managing a $5,000 weekly budget in simulated ad dollars for a fictitious company.

Conferences

DECA ICDC: Experience the Jabbawockeez at Grand Opening Session

Mar 12, 2024

Prepare to be amazed by America's true best dance crew, the Jabbawockeez, during the Grand Opening Sessions on Saturday night of DECA ICDC in Anaheim, CA.

DECA News

DECA's 2024 Advocacy Campaign Winners Announced

Mar 12, 2024

February was Career and Technical Education (CTE) Month, and many chapters worked hard to advocate in their communities and to their policymakers on behalf of DECA by completing the 2024 DECA Advocacy Campaign.

Spotlights

Cape Henlopen DECA Hits Jackpot with Game Show

Mar 11, 2024

The Cape Henlopen DECA Officers worked diligently for the past nine months to create a fundraising game show experience like “The Price is Right!” The fundraising expectations were far exceeded as they raised money for DECA ICDC.

Case Study of the Week

Case Study of the Week: Ethical Awards in Travel and Tourism

Mar 11, 2024

Step into the role of the director of brand experience for Reservation.com, an online travel agency. The vice president wants you to analyze an ethical situation involving top partners and make a recommendation.

DECA News

Congratulations to the Top Teams in the 2024 MDA Disability is Diversity Challenge

Mar 7, 2024

DECA and MDA are pleased to announce the winners of this year’s Disability is Diversity Challenge. During this challenge, students created a focused presentation that highlighted the obstacles and experiences of navigating an educational environment with differing abilities.

DECA News

Congratulations to the 2024 Knowledge Matters Digital Presentation Skills Challenge Winners

Mar 5, 2024

DECA and Knowledge Matters are excited to announce the winners of the 2024 Digital Presentation Skills Challenge.

Case Study of the Week

Case Study of the Week: Successful Channels for Size Inclusion

Sep 11, 2023

Step into the role of the merchandising manager for Hot Shot, an apparel chain that targets Gen Z and young Millennial females. The vice president wants you to choose a distribution plan for a new product line.

Case Study of the Week

Case Study of the Week: Should C-Suite Be on Social Media?

Sep 4, 2023

Step into the role of the director of human resources at the Organization of Travel Agents, an organization that educates, promotes and lobbies for travel agents across the nation. The executive director wants you to analyze whether the executive director should have a professional presence on social media.

DECA News

Shop DECA Back to School Must-haves

Sep 1, 2023

Finishing up your back-to-school shopping? Add these ten essential additions to your Shop DECA back-to-school list!

Chapter Strategy

Elevate Your Future: The DECA Chapter Meeting Experience

Sep 1, 2023

In this article, explore how chapter meetings are your gateway to personal and professional growth. From learning how to network like a pro to sharpening your problem-solving skills, chapter meetings are where the magic happens.

Chapter Strategy

The Three R’s: Remember, Reward, Recognize

Sep 1, 2023

Read about DECA’s twist on the three R’s, with the five ways to recognize members, further incentivize involvement within the organization and get them excited for this year’s activities!

Chapter Strategy

The Path to Success in Collegiate DECA

Sep 1, 2023

Whether you’re a seasoned competitor or a newcomer curious about what DECA could offer you, taking those steps forward can provide limitless opportunities and endless possibilities for you in Collegiate DECA.

Leadership

The Importance of Culture

Sep 1, 2023

Whether your chapter has been around for ten years or you're just starting out, it's important to be intentional about creating culture. As your DECA chapter jumps back into the school year, consider how this interview can apply directly to your chapter's culture.

Case Study of the Week

Case Study of the Week: Staying Connected after an Acquisition

Aug 28, 2023

Step into the role of the owner of Honeysuckle Faire. After 20 years of growing Honeysuckle Faire, you decided it was time to exit the company. Executives at Spring Made have offered you four options to stay connected to Honeysuckle Faire once the acquisition is final.

Chapter Strategy

One Diamond: August 2023

Aug 24, 2023

Check out what you missed on the August 2023 #OneDiamond Call, hosted by Collegiate DECA's Executive Officer Team.

Partners

The #DECAATTProject Provides Impactful Mentorship Opportunities

Aug 24, 2023

Through a decade-long collaboration with AT&T, the #DECAATTProject continues to prepare students for life after high school by providing AT&T mentors and college and career readiness experiences.

Case Study of the Week

Case Study of the Week: Determining Payback Period

Aug 21, 2023

Step into the role of the financial analyst for Red Shield Insurance Company. The vice president of finance has hired you to perform an analysis and determine the payback period for a potential investment.

Career Insights

Increase Sales and Cultivate Customers with a Successful Marketing Campaign

Aug 15, 2023

In today's fast-paced and highly competitive business landscape, a successful marketing campaign can boost brand awareness, generate leads, increase sales and cultivate a loyal customer base. However, achieving such success requires careful planning, strategic thinking and a deep understanding of your target audience.

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Chapter Strategy

DECA Scholarships: Your Path to Success

Dec 1, 2023

Applying for DECA scholarships is about more than just filling out forms and meeting requirements. In this article, we'll explore DECA scholarships from a different perspective, uncovering aspects people often overlook and touching on DECA’s various scholarships.

Leadership

Nurturing Leadership Legacies: Mentoring the Next Generation of Leaders

Dec 1, 2023

Leadership is not just about achieving personal success; it's about leaving a lasting impact on those who follow in your footsteps. This article will explore the importance of mentoring as a leadership legacy and discuss practical ways to implement effective mentoring practices.

Chapter Strategy

‘Tis The Holiday Season

Dec 1, 2023

As we slowly wrap up the year and reflect on everything we have accomplished, it is finally time to kick back and have some fun holiday celebrations in our chapters. In this article, check out some ways to make your next chapter meeting more festive!

Chapter Strategy

Celebrating Professional Relationships

Dec 1, 2023

Expressing gratitude to advisors during the holiday season is a thoughtful way to recognize their dedication, strengthen relationships, boost morale and contribute to a positive educational environment.

DECA News

From Click to Cart: Shop DECA Behind The Scenes

Dec 1, 2023

How often do you wear DECA merch? If you’re like most members, the DECA diamond is a staple in your wardrobe. Keep reading if you’ve ever been curious about how your favorite shirt, water bottle or sling pack makes its way from concept to your front door!

Conferences

7 Ways to Prepare for Your Association’s Conference

Dec 1, 2023

Whether you're a DECA rookie or rolling in for the fourth time, it's prime time to up your success game. Navigating a conference takes preparation, so let's dive into some things to remember as you gear up for the upcoming event hosted by your Association.

Leadership

Stepping Up to Lead in DECA

Dec 1, 2023

Why should you lead in DECA? Unlock your potential and learn about leadership roles in DECA here. Explore all kinds of DECA leadership and your opportunities to get involved.

Chapter Strategy

Member Engagement: Preparing for a New Year

Dec 1, 2023

Now that it’s December, it’s time for our advisors, members and officer teams to start preparing for competition season. With the academic year of 2023-2024 halfway through, here’s a list of ideas for member engagement and what to consider planning for.

Spotlights

The Ultimate DECA Power Trip: Do We Have a DECA Deal?

Nov 30, 2023

'Do We Have a DECA Deal?' isn't just a game - it's a catalyst for innovation, pushing members to think on their feet and unleash creativity. Envision unsellable items, transform negatives into positives and compete in a tournament-style challenge. Are you ready to discover untapped potential?

Spotlights

How Decatur DECA is Empowering Future Leaders through The Career Club

Nov 29, 2023

After recognizing the lackluster college and career readiness program offered at Decatur, three officers decided to create The Career Club, an all-in-one career exploration database and community that aims to provide students with tactical resources and mentorship to take charge of their futures!

Spotlights

The Ultimate DECA Power Trip: Not a Problem

Nov 28, 2023

Kentucky DECA hosted a workshop called “Not A Problem.” Participants were split into teams and given a silly marketing problem to solve. Then, team members brainstormed a sales pitch with which to convince our panel of judges that their idea would thrive in the market.

Case Study of the Week

Case Study of the Week: Determining Depreciation

Nov 27, 2023

Step into the role of an accountant for Part-Time Ski, a jet ski rental company located lakeside. The owner of the company wants you to determine depreciation of a piece of inventory and minimum required selling price.